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Co-Founder
Conflict
Management
The Five Negotiation Styles
1
2
3
4
Co-Founder Conflict: Causes & Symptoms
Decision-Making in High-Stakes Problems
Conflict Management for High-Pressure Situations
WHAT WE’LL BE COVERING
Co-founder disputes
are the No. 1 killer of
startups
Source: Wasserman, Noam (2012) The Founder’s Dilemma
Which means you’re not
alone
Having conflict does not
mean you’re a failure
It’s actually a good thing
A Lack of Conflict Could Mean Two
Things:
1. You don’t think your co-founder can handle open
and honest feedback
1. The founders walk on eggshells around each other,
avoiding issues
Common Sources Why Founders Don’t
Acknowledge Conflict
1. Past successes
2. Avoidance
3. Too competitive / not fighting fair
4. Not establishing professional
boundaries
5. Ego
But what matters most is
how you “fight”
“To be adult in relationship
is not to be conflict-free. It’s
to resolve conflict
mindfully.”
YOUR SCORES
Negotiation Defined
The process by which two or more people come to a
decision that they cannot make alone.
HOW DO THEY ACHIEVE THAT?
1. Competing
2. Avoiding
3. Compromising
4. Accommodating
5. Collaborating
WHICH USES A
MIXTURE OF
ASSERTIVENESS &
COOPERATIVENESS
COLLABORATING
1. Enhances the Working Relationship
2. You get what you want
3. The other side gets what they want
4. Needs a lot of trust & transparency
5. Most effective for long-term gain
WHY IS THIS ESSENTIAL TO LEARN?
NEGOTIATIO
N
BEHAVIORS
NEGOTIATION BEHAVIORS CONT…
1. Competing breeds distrust / power-moves
2. Avoiding breeds resentment / passiveness
3. Compromising breeds discontent / quick decisions
4. Accommodation breeds frustration / passive-
aggressiveness
BUT IT’S NOT ALL BAD
But For Decision-Making in High-
Pressure Situations…
COLLABORATION IS BEST
WHY?
Collaboration Benefits
You communicate to express your point of view while also
respecting the other side
Leads to out-of-Box ideas & solutions
Increases trust & transparency in decision-making
Everyone gets heard
But it’s sometimes harder than you think…
AN EXERCISE
CONFLICT MANAGEMENT
1 Understand
Positions
2 Unearth the Impact
3 Uncover the Need(s)
This is what you’ll be taught to
do, so you can….
1. Create stronger bonds
2. Overcome challenges together
3. Foster a better understanding
4. Unite the team
5. Enhance decision-making
“BE ASSERTIVE;
NOT AGGRESSIVE”
Q & A

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