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By Brandon Waggoner
bwaggone
Costco Lite Amazon jet.com Products
● Nothing you couldn’t find at Amazon/Costco
● Yeah that’s about it
History
● Founded by Mark Lore in 2014
● Had membership fees, then didn’t
● How???
Business Model
● How DO they make money?
● Buy things together
● Partner Program
Financial Info
● Half a Billion in Venture Capital, Nov 2015
● “Bleeding Money” in May, 2016
● Sold for 3.3 Billion
Secret Sauce
● Incentives to buy
● Advertising
● Cheapness >>>> Everything else
Competition
Membership
Fee
Accounts Repeat
Buyer
Rate
Price of Tide Laundry Detergent, Spring
Renewal 24 Loads
Shipping
Jet.com Free 3.6
Million
(July
2016)
23% 7.99 Standard
Amazon Optional,
$100 a year
244
Million
(July
2016)
11% 12.20 Guaranteed
2-day
Prediction
References
https://partner.jet.com/apply/wholesale#pricing
http://fortune.com/2016/05/11/jet-grocery-delivery/
https://www.quora.com/What-do-people-think-about-Jet-com-Is-it-a-multi-million-
dollar-blunder-or-the-next-Amazon
en.wikipedia.org/wiki/Jet.com (and references on that page)

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