1. Masthead Selling Line Date Line Barcode Main Cover Line Model Credit Main Image Cover Lines Button Left Third Explanatory Kicker

2. Fonts: The cover uses sans serif fonts as they stand out and are easy to read. They are bold and so will be noticed on the shelf amongst other magazines. The colours used in the font create the brand image of a magazine which is “cool”, current and yet has history. Image: They use the image of a popular band which attracts regular consumers, as well as fans who wouldn’t normal buy the magazine. In the image, the band are in comical poses which gives the impression that the magazine will give and in-depth and “behind the scenes” insight into the band and not just what the public thinks.