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Bitcoin India Pitch Deck

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BitCoin India (BTCI) 
Seed Round Investor 
Information 
September 2014 
Bitcoin Exchange Services

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India 
BTCI Vision 
To be the Market Leader as a 
Bitcoin Payment Gateway 
throughout India - The Second 
most Populous Co...

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Mission 
Create a unique culturally relevant 
experience for India and the World 
tailored to multi language and 
preferen...

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Bitcoin India Pitch Deck

  1. 1. BitCoin India (BTCI) Seed Round Investor Information September 2014 Bitcoin Exchange Services
  2. 2. India BTCI Vision To be the Market Leader as a Bitcoin Payment Gateway throughout India - The Second most Populous Country in the World having 1.21 Billion people To Expand Bitcoin India into a Global Brand. The Go To for Bitcoin
  3. 3. Mission Create a unique culturally relevant experience for India and the World tailored to multi language and preferences of the region to create a foundation of millions to over a billion users. Capture market share through a combination of social media marketing, cross promotion, Strong data-basing, Large call center activities, creating high end security, processes and exceptional service and offering lower transaction fees and waiting time on in/out money transfer services Localize and create successful
  4. 4. International links and activity Investment Bitcoin India (BTCI) is currently raising $500,000 USD seed round investment entirely through our Lead Syndicate Media Li2ght – Lead by Highly Experienced Robert Smith This is to fund the development, launch and marketing of Bitcoin India’s Payment Gateway over 12 months. Bitcoin India has secured $125,000 to date
  5. 5. The Market The key India market alone is a $616.7 billion (2013) remittance market and growing Demand for Bitcoin worldwide is growing as the good/bad exposure through media grows and the business world and now general public become more aware of this incredible Chryptocurrency option  Western Union money transfers to India alone had annual turnover of more than 60 billion dollars.  Average annual turnover of BTC-E exchange was about 1 billion dollars after 2 years of operation.  Coinbase merchant service has annual turnover of approx $85 million, based on 120,000 Bitcoin transactions monthly.  Annual turnover of Qiwi wallet system in 2013 amounted to $240 million.
  6. 6. Distribution The goal of BitCoin India for the first 24 months – is to actively advertise to attract into our system at least 1,000,000 loyal users. This would give, according to the lowest estimations, the total gross turnover not less than $100 million a month. This figure includes turnover of funds from: trades in cryptocurrencies, merchant accounts, and payments for goods/services and money transfers.
  7. 7. Bitcoin India will follow a structured journey to market leader, building an established user base, and experimenting to determine the optimal process and marketing configuration. We will then use this platform to rapidly expand following secondary investment. Series A Company Foundation (0-6 Months) ► Establish Company and hire team ► Develop Website and trading platform, activate site ► Build initial user base ► Build Merchant list and form relationships ► Implement the Client/Customer Support Centre ► Focus on coordinating Google Wallet and or similar integration ► Target and employ a Marketing Head who will focus on the most effective method for BTCI to become the Brand of choice and awareness.
  8. 8. User Base Growth (6-12 Months) ► Concentrate on MAU growth ► Tailor updates based on user behavior analysis ► Optimize user acquisition channel mix based on cost and effective analysis ► Roll out balance of 29 satellite offices within India (Covers each language base – different dialects) ► International Remittance Platform – Coordinate links through exchange groups for trading between currencies via Bitcoin ► Gain Government acceptance and use of BTCI (sell the tax benefits and employment opportunities for India people) ► Raise Series A funding round (~$5 to $10m) Significant Expansion (12-22 Months) ► Invest heavily in publishing deals ► Increase marketing budget to gain significant market share ► Expand team inline with increased scope of business ► Expand Global Growth through Merchant relationships and Trading partners and strong marketing
  9. 9. ► Raise Series B funding round (~$10 to $20m) Market Leadership and Potential IPO (24 – 36 Months) ► Grow Team organically and through talent acquisition ► IPO potential provided through value of market share and revenue PA ► BTCI domination in India and is a world brand name for access to trading with India ► BTCI aim to be the number 1 merchant payment solution ► Raise Series C funding round (~$50 to $100m)
  10. 10. Rapid Expansion Strategy Following the initial launch of BTCI, which will build a foundation of users and validate the optimal marketing and localization approaches, a rapid growth period is planned to move BTCI into the market leader position and Global penetration. Rapid expansion to market leader will be achieved by: Growing a World Class Team ► Initial market entry will be achieved using a strong, enthusiastic and passionately focused Founding Team ► Following the initial launch the Team size will be expanded to significantly increase development, sales, service and marketing capacity ► This will allow experiments to be conducted to test the optimal experience and marketing configuration for India and international markets without incurring excessive costs
  11. 11. Expanding Social Presence ► Building on the development of the Internationally expanded Team will allow development of more complex socially driven programs achieving higher user retention and viral marketing Increasing Marketing Capacity ► Continued development of stacked multi channel marketing to gain greatest market penetration Thinking big... ► Key Candidates will allow rapid recruitment of both 1st and 2nd phase employees ► Continued focus on social media integration to allow user identification and targeted marketing options ► BTCI will become the market leader in Merchant Payment solutions through Bitcoin ► Continue to build on retained users to develop strong in house
  12. 12. marketing channels to lower the average cost of user acquisition by concentrating on increased cross sell conversion There is a huge market opportunity, we have the knowhow and the team and the capability to rapidly attract market share and gain millions of users worldwide (personal, business, large organizations and even govenments We will become the market leader within 18 to 24 months.
  13. 13. The Team Sykam Sreemannarayana Reddy Founder, CEO Entrepreneur StartUps Investor Film Producer@Hollywood, Actor Co-Producer Journey of a FOOL - The Hollywood Movie June 2013 – Present (1 year 4 months)Savannah, Georgia Area, U.S.A I'm Co-Producing this movie along with one of the Hollywood Writer/Producer Mr. Maxx Walker-Bolton. Co-Founder iPG Maxx Entertainment India (P) Ltd March 2014 – Present (7 months)Andhra Pradesh, India
  14. 14. A film production company that makes feature movies worldwide in association with Lakshmi Nandini FILM Studios, India. Co-Producer Chamblee Productions Inc 2013 – Present (1 year)Savannah, Georgia Area Co-Founder Indian Pictures Group Worldwide 2012 – Present (2 years)India Sr. Vice PRESIDENT indie Producers Guild (iPG-Movies.com) December 2010 – Present (3 years 10 months) PRESIDENT & C.E.O Lakshmi Nandini FILM Studios (iPG-Movies.com) December 2009 – Present (4 years 10 months) We are an official FILM production's company for "iNDIE PRODUCERS GUILD (iPG) && iPG-Movies.com" Languages 1. English Full professional proficiency 2. Hindi Native or bilingual proficiency 3. Telugu Native or bilingual proficiency 4. Tamil Native or bilingual proficiency 5. Kannada Elementary proficiency 6. Malayalam Elementary proficiency
  15. 15. 7. Sanskrit Professional working proficiency BRETT MASON Co Founder Focussed on Taking Bitcoin India to the top of the chain. BTCI will be a Brand Leader in the Chryptocurrency market. Brett is the Co Owner/Director/licensee of Harcourts North Lakes-Mango Hill A Real Estate office Managing 1150+ properties and a Residential Sales Co Founder - Bitcoin India Board Member - Bitcoin India Board Member - Mantis Energy Advisor – Indie Producers Guild Invented MassBloc, a permeable 1.8T segmental retaining wall system for slip and coastal repairs. Licenses sold and now is a Royalty based business Love to think way outside the norm.
  16. 16. Own plenty of Domains, some to sell others to build businesses with them. Own websites such as www.needmypassword.com a very secure password storage site I also Invest in Startups in Silicon Valley, New York, Italy as below If we all support each other we all gain traction and success for all involved Bitcoin India www.bharatbitcoin.in Bitcoin Exchange services for India (Targeted $616.7 billion worth India market?) MANTIS ENERGY www.mantisdestroyer.com Mantis Energy Shot: We manufacture Human Focus Fuel AdEspresso www.adespresso.com an amazing Facebook advertising site 3Sourcing www.3sourcing.com Google meets Linkedin, Asseta www.asseta.com Equipment,machinery,parts,suppliers KOWN www.kown.com The Lean Investor Platform (TRACE) www.activereplay.com Game of Drones
  17. 17. www.gameofdrones.com Toughest drone frame in the game. TAMATEM Gaming App's for the Arabic market Contactually www.contactually.com Relationship Marketing Platform Vouch Financial www.vouch.com Social Lending Suitey www.suitey.com Software-powered real estate brokerage PayBy Group www.paybygroup.com The PayPal button for groups. Mattermark www.mattermark.com Deal Intelligence - Powerful Analytics for Investing, Partnering, Selling & Marketing Lenda www.lenda.com Home loans without telemarketing or paperwork - all online. Awear Awear.io Next generation messaging for wearables Makeleaps www.makeleaps.com/en Cloud Invoicing for Japan
  18. 18. Life is for me about working smart, enjoying what I do, loving family and friends, Connecting with like-minded people with similar and greater knowledge and successes through helping others grow with them. I love making things happen and pushing the boundaries. Be Kind, be Positive and we All Win Lead Syndicate Raising $500,000 Robert Smith ROBERT SMITH Mr. Smith is the Syndicate Lead for Media Li²ght Entertainment Investing in seed and early stage business ventures with preference towards disruptive technologies
  19. 19. Media Li²ght Entertainment Smart Home of the Future TODAY project will showcase a disruptive wire-free charging technology for electronic devices that provides power at a distance. In order to demonstrate the capability of our smart home technology to our partners, we are customizing a real residential Smart Home of the Future "TODAY", a showcase complete with products. After careful analysis and discussions with leading luxury home realty companies, we have determined that the value-added smart home features would accentuate the marketability and the value of the house by up to 25% and provide lucrative return to stakeholders.

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