Axa Assurance Maroc - Insurer Innovation Award 2024
Bitcoin India Pitch Deck
1. BitCoin India (BTCI)
Seed Round Investor
Information
September 2014
Bitcoin Exchange Services
2. India
BTCI Vision
To be the Market Leader as a
Bitcoin Payment Gateway
throughout India - The Second
most Populous Country in the
World having 1.21 Billion people
To Expand Bitcoin India into a
Global Brand. The Go To for Bitcoin
3. Mission
Create a unique culturally relevant
experience for India and the World
tailored to multi language and
preferences of the region to create a
foundation of millions to over a
billion users.
Capture market share through a
combination of social media
marketing, cross promotion, Strong
data-basing, Large call center
activities, creating high end
security, processes and exceptional
service and offering lower
transaction fees and waiting time on
in/out money transfer services
Localize and create successful
4. International links and activity
Investment
Bitcoin India (BTCI) is currently
raising $500,000 USD seed round
investment entirely through our
Lead Syndicate Media Li2ght – Lead
by Highly Experienced Robert Smith
This is to fund the development,
launch and marketing of Bitcoin
India’s Payment Gateway over 12
months. Bitcoin India has secured
$125,000 to date
5. The Market
The key India market alone is a
$616.7 billion (2013) remittance
market and growing
Demand for Bitcoin worldwide is
growing as the good/bad exposure
through media grows and the
business world and now general
public become more aware of this
incredible Chryptocurrency option
Western Union money transfers to India alone
had annual turnover of more than 60 billion
dollars.
Average annual turnover of BTC-E exchange
was about 1 billion dollars after 2 years of
operation.
Coinbase merchant service has annual
turnover of approx $85 million, based on
120,000 Bitcoin transactions monthly.
Annual turnover of Qiwi wallet system in 2013
amounted to $240 million.
6. Distribution
The goal of BitCoin India for the first
24 months – is to actively advertise to
attract into our system at least
1,000,000 loyal users. This would give,
according to the lowest estimations,
the total gross turnover not less than
$100 million a month. This figure
includes turnover of funds from: trades
in cryptocurrencies, merchant
accounts, and payments for
goods/services and money transfers.
7. Bitcoin India will follow a structured
journey to market leader, building
an established user base, and
experimenting to determine the
optimal process and marketing
configuration. We will then use this
platform to rapidly expand following
secondary investment. Series A
Company Foundation (0-6 Months)
► Establish Company and hire team
► Develop Website and trading platform, activate site
► Build initial user base
► Build Merchant list and form relationships
► Implement the Client/Customer Support Centre
► Focus on coordinating Google Wallet and or similar
integration
► Target and employ a Marketing Head who will focus on the
most effective method for BTCI to become the Brand of
choice and awareness.
8. User Base Growth (6-12 Months)
► Concentrate on MAU growth
► Tailor updates based on user behavior analysis
► Optimize user acquisition channel mix based on cost and
effective analysis
► Roll out balance of 29 satellite offices within India
(Covers each language base – different dialects)
► International Remittance Platform – Coordinate links through
exchange groups for trading between currencies via Bitcoin
► Gain Government acceptance and use of BTCI (sell the tax
benefits and employment opportunities for India people)
► Raise Series A funding round (~$5 to $10m)
Significant Expansion (12-22 Months)
► Invest heavily in publishing deals
► Increase marketing budget to gain significant market share
► Expand team inline with increased scope of business
► Expand Global Growth through Merchant relationships and
Trading partners and strong marketing
9. ► Raise Series B funding round (~$10 to $20m)
Market Leadership and Potential IPO (24 – 36 Months)
► Grow Team organically and through talent acquisition
► IPO potential provided through value of market share
and
revenue PA
► BTCI domination in India and is a world brand name for access
to trading with India
► BTCI aim to be the number 1 merchant payment solution
► Raise Series C funding round (~$50 to $100m)
10. Rapid Expansion Strategy
Following the initial launch of BTCI,
which will build a foundation of users
and validate the optimal marketing and
localization approaches, a rapid growth
period is planned to move BTCI into the
market leader position and Global
penetration.
Rapid expansion to market leader will be achieved by:
Growing a World Class Team
► Initial market entry will be achieved using a strong, enthusiastic
and passionately focused Founding Team
► Following the initial launch the Team size will be
expanded to significantly increase development, sales,
service
and marketing capacity
► This will allow experiments to be conducted to test the optimal
experience and marketing configuration for India and
international markets without incurring excessive costs
11. Expanding Social Presence
► Building on the development of the Internationally expanded Team
will allow development of more complex socially driven programs
achieving higher user retention and viral marketing
Increasing Marketing Capacity
► Continued development of stacked multi channel
marketing to
gain greatest market penetration Thinking big...
► Key Candidates will allow rapid recruitment of both 1st
and 2nd
phase employees
► Continued focus on social media integration to allow
user identification and targeted marketing options
► BTCI will become the market leader in Merchant
Payment
solutions through Bitcoin
► Continue to build on retained users to develop strong in
house
12. marketing channels to lower the average cost of user
acquisition by concentrating on increased cross sell conversion
There is a huge market opportunity, we have
the knowhow and the team and the capability
to rapidly attract market share and gain
millions of users worldwide (personal,
business, large organizations and even
govenments
We will become the market leader within 18 to
24 months.
13. The Team
Sykam Sreemannarayana Reddy
Founder, CEO
Entrepreneur
StartUps Investor
Film Producer@Hollywood, Actor
Co-Producer
Journey of a FOOL - The Hollywood Movie
June 2013 – Present (1 year 4 months)Savannah, Georgia Area, U.S.A
I'm Co-Producing this movie along with one of the Hollywood
Writer/Producer Mr. Maxx Walker-Bolton.
Co-Founder
iPG Maxx Entertainment India (P) Ltd
March 2014 – Present (7 months)Andhra Pradesh, India
14. A film production company that makes feature movies worldwide in
association with Lakshmi Nandini FILM Studios, India.
Co-Producer
Chamblee Productions Inc
2013 – Present (1 year)Savannah, Georgia Area
Co-Founder
Indian Pictures Group Worldwide
2012 – Present (2 years)India
Sr. Vice PRESIDENT
indie Producers Guild (iPG-Movies.com)
December 2010 – Present (3 years 10 months)
PRESIDENT & C.E.O
Lakshmi Nandini FILM Studios (iPG-Movies.com)
December 2009 – Present (4 years 10 months)
We are an official FILM production's company for "iNDIE
PRODUCERS GUILD (iPG) && iPG-Movies.com"
Languages
1. English
Full professional proficiency
2. Hindi
Native or bilingual proficiency
3. Telugu
Native or bilingual proficiency
4. Tamil
Native or bilingual proficiency
5. Kannada
Elementary proficiency
6. Malayalam
Elementary proficiency
15. 7. Sanskrit
Professional working proficiency
BRETT MASON
Co Founder
Focussed on Taking Bitcoin India to the top of the chain.
BTCI will be a Brand Leader in the Chryptocurrency market.
Brett is the Co Owner/Director/licensee of Harcourts North Lakes-Mango
Hill
A Real Estate office Managing 1150+ properties and a Residential Sales
Co Founder - Bitcoin India
Board Member - Bitcoin India
Board Member - Mantis Energy
Advisor – Indie Producers Guild
Invented MassBloc, a permeable 1.8T segmental retaining wall system
for slip and coastal repairs. Licenses sold and now is a Royalty based
business
Love to think way outside the norm.
16. Own plenty of Domains, some to sell others to build businesses with
them.
Own websites such as www.needmypassword.com a very secure
password storage site
I also Invest in Startups in Silicon Valley, New York, Italy as below
If we all support each other we all gain traction and success for all
involved
Bitcoin India
www.bharatbitcoin.in
Bitcoin Exchange services for India
(Targeted $616.7 billion worth India market?)
MANTIS ENERGY
www.mantisdestroyer.com
Mantis Energy Shot: We manufacture Human Focus Fuel
AdEspresso
www.adespresso.com an amazing Facebook advertising site
3Sourcing
www.3sourcing.com
Google meets Linkedin,
Asseta
www.asseta.com
Equipment,machinery,parts,suppliers
KOWN
www.kown.com
The Lean Investor Platform
(TRACE)
www.activereplay.com
Game of Drones
17. www.gameofdrones.com
Toughest drone frame in the game.
TAMATEM
Gaming App's for the Arabic market
Contactually
www.contactually.com
Relationship Marketing Platform
Vouch Financial
www.vouch.com
Social Lending
Suitey
www.suitey.com
Software-powered real estate brokerage
PayBy Group
www.paybygroup.com
The PayPal button for groups.
Mattermark
www.mattermark.com
Deal Intelligence - Powerful Analytics for Investing, Partnering, Selling
& Marketing
Lenda
www.lenda.com
Home loans without telemarketing
or paperwork - all online.
Awear
Awear.io
Next generation messaging for wearables
Makeleaps
www.makeleaps.com/en
Cloud Invoicing for Japan
18. Life is for me about working smart, enjoying what I do,
loving family and friends, Connecting with like-minded
people with similar and greater knowledge and successes
through helping others grow with them. I love making
things happen and pushing the boundaries.
Be Kind, be Positive and we All Win
Lead Syndicate
Raising $500,000
Robert Smith
ROBERT SMITH
Mr. Smith is the Syndicate Lead for
Media Li²ght Entertainment
Investing in seed and early stage business ventures with
preference towards disruptive technologies
19. Media Li²ght Entertainment Smart Home of the Future TODAY project
will showcase a disruptive wire-free charging technology for electronic
devices that provides power at a distance.
In order to demonstrate the capability of our smart home technology to
our partners, we are customizing a real residential Smart Home of the
Future "TODAY", a showcase complete with products. After careful
analysis and discussions with leading luxury home realty companies, we
have determined that the value-added smart home features would
accentuate the marketability and the value of the house by up to 25% and
provide lucrative return to stakeholders.