My public relations powerpoint for midterm.

1. By Bianca Leija
Intro to Public Relations

2.  Find people to join their team
 Work with marketing specialists
 Media kits, statistics, interview, television, appearances, get client
information out

3.  Most sports control tweets
 Professional Golf Association encourage to use social media
 Stewart Cink 1.2 million , Paul Casey 18,240, Chris DeMacro 11,170

4.  Win/Lose Game
 Great reputation publicist lure people in team or player
 Publicist make players interact with kids, go to hospitals

5.  Promote celebrities status to sponsorship management
 Big deal U.S $410 billion in gross annual revenue
 Ex: Olympic Games sponsor $100 million plus extensive marketing
cost
 DDB Worldwide is the adverting agency

6.  Sport Crisis Management
 Focus on negative situations
 Ex: Tiger Woods and Mark McGwire

7.  $8.9 billion annually spent sponsoring sports
 Optical resolution technology to broadcast sports and brand name
with image
 Publicis Groupe program
 Ex: Honda and Indy 500 race
 61 sports