Cosmetics Industry - Read and learn and gain knowledge.

1. Cosmetics
Industry

2. Contents :-
1. Introduction
2. Industry Profile
3. Indian Cosmetic Industry
4. Corporate Players
5. Other Important Information
6. SWOT Analysis
7. Functional Areas
8. Conclusions
9. Learning

3. Cosmetics are products created
for skin & hair care for the
purpose of cleansing,
beautifying and enhancing the
attractive features. . Skin care
is not a modern trend. In fact,
people in every civilization used
cosmetics to protect and
embellish their skin - which
naturally leads
us to conclude that this is a
primordial need.

4. While cosmetics can be fun to use, the work that goes
behind-the-scenes for creating them involves highly
advanced science. Cosmetics represent a highly
diversified field involving many sub-sections of science
and art, because even in an era of high technology,
intuition continues to play an important role.Therefore
innovative raw materials and formulation techniques are
the key factors to create products that can accomplish
multiple tasks.To put just one new product on the
shelves can take up to many years, with immense
research on synthesizing the active molecule, claim
substantiation (efficacy, safety and toxicology) and
formulation of the products.

5. Improved knowledge of the
biology of the skin and the
development of innovative raw
materials, and technologies
help cosmetic chemists
understand how to develop and
evaluate the multifunctional
personal care formulations
desired by the consumer.

6. Industrial Sector Profile
The cosmetic industry is dominated by a small
number of multinational corporations that
originated in the early 20th century, but the
distribution and sale of cosmetics is spread among
a wide range of different businesses. The largest
Cosmetic companies are The L'Oreal Group ,
The Procter & Gamble Company, Unilever.

7. The beauty industry in India is growing at a break-neck pace, almost
twice as fast as that of the markets in the United States and Europe.
According to recent
research, the overall
Indian beauty and
cosmetic market is
currently pegged at
INR 60 billion and is
expected to reach INR
170 billion by
2020,growing at the
rate of 15-20% per
annum.

8. The consumers of the Indian beauty industry have come a
long way.
The consumers in the market now want advancement in the
cosmetic products.
Firstly ,
The cosmetics were made up
of natural products.
For e.g. turmeric
Now ,
The cosmetics are made up of
chemical products.
For e.g. Dyes

9. CORPORATE PLAYERS OF THE
SECTOR :-
1. The L’Oreal
2. Procter & Gamble
3. Unilever
4. Estee Lauder
5. Shiseido

10. THE L’OREAL GROUP :-
L’Oreal is a French cosmetics company.
Head Office in Melbourne Australia.
1. It is the world's largest cosmetics company and has developed activities
in the field of cosmetics, concentrating on hair colour, skin care
, sun protection, make-up, perfumes and hair care.
2.The company is active in the dermatology, toxicology, tissue
engineering, and biopharmaceutical research fields and is the
top nanotechnology patent-holder in the United States.
3.The building, constructed in the 1970s from brick and steel, replaced
the former Monsavon factory,and employees moved into the facility
in 1978. 1,400 employees work in the building

11. 4.The world's largest hair salon is located inside the head office building.
As of 2005, 90 hairdressers served 300 women, including retirees,
students, and unemployed people, per day; the customers are used as
test subjects for new hair colours.
CONSUMER RATINGS OF L’OREAL PRODUCTS :-

12. PRODUCT RANGE OF L’OREAL :-

13. PROCTER AND GAMBLE
(P&G)
1.Procter & Gamble Co., also known as P&G,
is an American multinational consumer
goods company.
.
3. Its products include cleaning agents and
personal care products.
David Taylor became P&G CEO and President effective November 1, 2015.David Taylor became P&G CEO and President effective November 1, 2015.David Taylor became P&G CEO and President effective November 1, 2015.David Taylor became P&G CEO and President effective November 1, 2015.
2.Headquartered in downtown, Ohio,
United States, founded by William Procter
and James Gamble, both from the
United Kingdom

14. (P & G)
PRODUCT RANGE :-
OLAY
COVER
GIRL
HEAD
AND
SHOLDERS
PANTENE

15. UNILEVER
Unilever is a British-Dutch multinational consumer goods company
co-headquartered in Rotterdam , Netherlands, and London,
United Kingdom.
1. Its products include food, beverages, cleaning agents and personal
care products.
2. It is the world's third-largest consumer goods company measured by
2012 revenue.
3. One of the oldest multinational companies, its products are
available in around 190 countries.
4.Unilever owns over 400 brands, but focuses on 14 brands
with sales of over 1 billion.

16. Unilever Product Range :-
DOVE
AXELAKME

17. ESTEE LAUDER
The Estée Lauder Companies Inc. is an American manufacturer
and marketer of prestige skincare, makeup, fragrance
and hair care products.
Its headquarters in Midtown Manhattan, New York City.
PRODUCT RANGE OF ESTEE LAUDER :-

18. SHISEIDO
Shiseido Company, Limited is a Japanese multinational personal care
company, that is a skin care, hair care, cosmetics and
fragrance producer.
It is one of the oldest cosmetics companies in the world. Founded
in 1872, it celebrated its 140th anniversary in 2012.
It is the largest cosmetic firm in Japan and the fifth largest cosmetics
company in the world
The Company owns numerous brands and subsidiaries worldwide, in
addition to its founding label

19. TOP 10 PLAYERS IN COSMETICS INDUSTRY
ANDTHERE MARKET SHARE :-