About Kiva and how Kiva applies Web 2.0 Principles to microfinance

1. Kiva & Web2.0 Bennett Grassano Director of Development Kiva www.kiva.org "Revolutionising how donors and lenders in the US are connecting with small entrepreneurs in developing countries”

2. Huge Untapped Demand for Financial Services Current MFI Clients (1) vs. Total Potential Market (2 )

3. Kiva 101 Internet Lender Online marketplace Local Partner (MFI) Entrepreneur Money Information

5. Who are Kiva’s MFI partners? Kiva currently is partnering with 110 MFIs in 44 countries Geographical Disbursement of Current Kiva MFI partners Nicaragua Honduras Togo Senegal Bulgaria Gaza Uganda Kenya Tanzania Cambodia Samoa Mexico Ecuador Nigeria Ghana Mozambique Ukraine Afghanistan DRC Indonesia Azerbaijan Cameroon Tajikistan Bolivia Haiti Dominican Republic Vietnam Iraq Peru Paraguay Guatemala Sierra Leone Cote d’Ivoire Pakistan Nepal Moldova Lebanon South Sudan Bosnia Mongolia Philippines Kyrgyzstan

7. +200 million brand impressions in first 30 months "Revolutionizing how donors and lenders in the US are connecting with small entrepreneurs in developing countries”

10. Benefits to Partners

13. How Kiva tries to make it “Easy” Designed for everyday people, not affluent experts “ I can see the person I’m lending to…” Low cost to entry Business relationship based on mutual dignity, not pity Quick and easy checkout

14. How Kiva tries to make it “Fun” Rich user generated content, changing fast... Loans are fully funded in <24hrs (MFI staff love this)… Transactions happen every 31 seconds… Real time un-edited progress updates from around the world… ‘ Popular’ entrepreneurs rapidly rise to the top… Randomized “1 minute of fame “ for Lenders…

15. Results: +500,000 lenders from +160 countries in 3.5 years… How Kiva tries to make it “Fun” My Page, My Portfolio… “ My Page” encourages self expression, evangelism and loyalty… “ My Portfolio” concept encourages further lending, risk diversification and inter-lender competition…

16. For some, Kiva is becoming very addictive! KivaFriends.org – unofficial Kiva community forum (built by our users) Several results when searching for the word: “ Addicted ” 

17. Be ‘Radically Transparent’ Transparency  Authenticity  Trust

18. Kiva and Radical Transparency Paying for Kiva’s overhead is an explicit choice Results: 7 out of 10 users pay an additional 10% to cover Kiva’s cost. Kiva reached 70% self-sufficiency in year 2.

19. Kiva and Radical Transparency Data inaccuracy and defaults are made explicit Results: 3% delinquency rate. 3% refund rate. 2% default rate.

20. “ Crowdsource” against constraints Big constraint? + No resources? = Crowdsource?

21. Kiva and “Crowdsourcing” Kiva Fellows Program How do we train MFIs, gather progress updates and verify data accuracy hyper-fast?

22. Kiva and “Crowdsourcing” Kiva Translator Program How do we immediately translate entrepreneur profiles from native language to English?

23. Kiva and “Crowdsourcing” We have little money, but great partners! Free payment processing and employee support 120 Million free banner impressions Free Google Adwords – 25% of traffic Free Yahoo Search Marketing and employee support Free promotion (Community Impact Award) Funding for Field Research and Development Free phones for cell based data upload pilot Free promotion of Kiva widget to bloggers Free computers and early funder

24. Build in “Increasing Returns on Data” Leading public platform + Data integrity  “ Increasing Returns on Data”

25. Result: 30,245,763 loans found Kiva and “Increasing Returns on Data” World’s largest DB of microfinance investments Long Term : Entrepreneurs could use Kiva as a public credit bureau… Short Term : MFIs could use Kiva to build credit worthiness to other funders…

26. Reach “The Long Tail’ “ The Long Tail”