Reward-based crowdfunding involves asking a crowd of people to donate money for a specific project or cause in exchange for rewards. It describes raising funds collectively from individuals online, usually via the Internet. Key aspects of reward-based crowdfunding include focusing on innovative ideas, creating an attractive campaign with engaging content and videos, engaging the crowd on social media to spread awareness, delivering promised rewards, and benefiting from low costs and risk compared to other funding avenues. It allows for personal connections with donors and appeals to a wide audience.

1. Reward based crowdfunding

2. Image of dream wallets

3. What is crowdfunding?
• Crowdfunding is a method of raising capital
through the collective effort of friends, family,
customers, and individual investors.
• It describes the collective effort of individuals
who network and pool their resources, usually
via the Internet, to support efforts initiated by
other. people or organizations.

4. Image of crowdfunding

5. Types of crowdfunding

6. Reward Based Crowdfunding
• Reward based Crowdfunding is asking a crowd
of people to donate a defined amount of
money for a specific cause or project in
exchange for various rewards.

8. How does reward based crowdfunding
works?

9. Innovative Idea
• We must focus on new and creative ideas
which is the most important skill while
starting any new business.
• To drive innovation in your idea, make a team
having the ability to think differently and try
to generate the new ideas that can make
history.

11. image

12. Create a Campaign
An attractive campaign must consist of:
• Right Content – The project creator must have
to check the information to be displayed on
the crowdfunding platform. Each section must
be properly checked and corrected before
submitting it on the website.

14. • Visual Appeal - A picture contains thousand of
words in it. Images and photos must be used
in an effective manner to describe the
objective of the campaign so that the
campaign looks more interesting to the
people.

16. • Engaging Video- Your video is likely to be the
first thing the funders look at. Think about the
perfect look and feel in order to attract
funders. Remember that above all, the video
should reflect you and what you are trying to
do.

18. Engage Crowd
• You must create a buzz of your product and
services. This can be done by communicating
with your supporters, distributing press
releases, creating an accessible media page
and being strategic on social media.
• This process will help you to spread awareness
among the potential investors for your new
business product and services.

19. image

20. Deliver Rewards
The ideal rewards are going to be items that are
naturally generated by the act of moving
forward with your project and that can be
transferred to benefactors at little to no cost.

21. Limit Premium Rewards:
• If you decide it would be beneficial to offer a
few premium rewards that will cost you a little
extra in time or effort, then you may want to
put some limitations on how many are
available.
• Attach premium rewards to higher donation
levels and specify that there are a limited
number of them available.

22. Image

23. Benefits of reward based
crowdfunding

24. Low Risk
• A successful crowdfunding campaign is about
a lot more than simply getting the money you
need to move a project forward.
• Going the donations only route is also a way
to avoid many of the financial risks associated
with using other avenues.

26. Low Cost
• Most of today’s online crowdfunding
platforms allow you to set up your project and
raise your funds.
• They’re highly user friendly and simple to
manage, so you save money in labour costs as
well.

28. Personal Connection
• In the age of the internet, people like to feel a
personal connection with the businesses,
projects, and charities they give their money
to.
• Reward based crowdfunding allows you or
your organization to actually make that
connection with those who are interested in
what you’re doing.

29. • People who feel connected to your cause will
be more inclined to help you spread the word,
helping you reduce marketing costs.
• They’ll also be more interested in continuing
to back you or your projects in the future.

31. Effectiveness
• While many people do enjoy simply donating
money to a cause for its own sake, reward
based crowdfunding is as popular as it is
because it appeals to just about everyone.
• Taking the time to choose rewards people
really want is a great way to make them an
offer they can’t refuse.

32. • It’s also a super way to appeal to benefactors
from all walks of life and ultimately raise more
money.
• A hundred small donations, after all, can be
just as effective as one or two big ones.

34. Trendy
• Even though crowdfunding is still a relatively new
way to raise money for a project, it’s already
become incredibly trendy.
• At this point, people are used to hearing about
people who are raising money this way and many
already regularly contribute to campaigns they
find worthy or interesting.
• Supporting artists, small businesses, and other
independent entities is an incredibly popular
thing to do right now.

36. Conclusion
• Reward-based crowdfunding is one of the
least costly ways to raise capital. Fees are a
percentage of the money raised, and
businesses may select rewards that let them
keep the bulk of each donation.
• Feedback from donors is valuable for future
product development.

37. Thank You