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Target Audience Stats
                        I looked at both Action and Comedy
                        films which have been released in
                        the past ten years and found that
                        both genres are very popular. With
                        further research, I found that some
                        action films also had a comedy
                        element to them for example Menin
                        Black 2 (2002) and 21 Jump Street
                        (2012) are both actually
                        action/comedy films and because
                        both films were/are very popular
                        shown by another release of Men in
                        Black 3 ten years later and also the
                        high number of tickets sold in each
                        it shows that having action/comedy
                        as our chosen genre is proven a
                        popular choice with the public and
                        that people would be interested in
                        watching it.
The chart shows that both comedy
                                                   and action films are popular. 64% of
                                                   the representative sample enjoys
                                                   watching comedy films and 50%
                                                   enjoy watching action films. This
                                                   proves that there is an audience if
                                                   we make an action/comedy film.




In the table below, it shows that if
we mix genres to make an               Even though not many females aged
action/comedy there will be a very     35+ don’t tend to watch action
wide target audience with more         films,(35%) by including the comedy
females (<35-78% and 35+-62%)          element in the film we hope this
would prefer to watch a comedy         might appeal more to a wider
and more men (<35-52%and 35+-          audience.
62%) would prefer to watch an
action film.
The chart shows that people rate
comedy and action films as a
favourite to watch. Comedy being
the highest at 31% and action a bit
lower at 20%. This shows that there
is a large target audience for an
action/comedy film.




Females under the age of 35
consider a comedy film as their
favourite and males under the age
of 35 prefer action films as one of
their favourite so by combining the
two to make an action/comedy will
create a wider target audience.

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Target audience stats

  • 1. Target Audience Stats I looked at both Action and Comedy films which have been released in the past ten years and found that both genres are very popular. With further research, I found that some action films also had a comedy element to them for example Menin Black 2 (2002) and 21 Jump Street (2012) are both actually action/comedy films and because both films were/are very popular shown by another release of Men in Black 3 ten years later and also the high number of tickets sold in each it shows that having action/comedy as our chosen genre is proven a popular choice with the public and that people would be interested in watching it.
  • 2. The chart shows that both comedy and action films are popular. 64% of the representative sample enjoys watching comedy films and 50% enjoy watching action films. This proves that there is an audience if we make an action/comedy film. In the table below, it shows that if we mix genres to make an Even though not many females aged action/comedy there will be a very 35+ don’t tend to watch action wide target audience with more films,(35%) by including the comedy females (<35-78% and 35+-62%) element in the film we hope this would prefer to watch a comedy might appeal more to a wider and more men (<35-52%and 35+- audience. 62%) would prefer to watch an action film.
  • 3. The chart shows that people rate comedy and action films as a favourite to watch. Comedy being the highest at 31% and action a bit lower at 20%. This shows that there is a large target audience for an action/comedy film. Females under the age of 35 consider a comedy film as their favourite and males under the age of 35 prefer action films as one of their favourite so by combining the two to make an action/comedy will create a wider target audience.