2. ‘A-Ha’ by Imogen Heap. Music Video
by Greg Bernstein and Joshua Moss
http://www.youtube.com/watch?v=
1D6Ybm4o_Yo
3. Creative Ideas that have worked well
for them
• The use of the music box during
the melody creates verisimilitude
within the diegesis making it
more realistic for the audience.
• The bright lighting creates
atmosphere that keeps the The music box
audience interested and makes
them want to carry on watching.
• The fact that it looks like a 1940’s
horror film again helps to hold
the audience’s attention and
Bright Lighting
keeps the atmosphere idea in
their mind.
4. Creative Ideas that have worked well
for them
• The dancing screaming type of look
creates good characterisation for the
performer as it makes here appear
deranged or mad.
• The selective colour effect on red
makes it feel more artistic and more Selective Colour on red
professional as it is a difficult effect
to achieve.
• The fact that a slower version of the
video has been slowed down,
lowered opacity and rendered on top
of the video helps to create the
deranged mad look of the character.
Slowed down low opacity video.
5. Media Language
• Camera Shots- Most of the camera
shots are close-ups which makes it
feel more like a pop video, but it is a
pop song. This shows it following the
conventions.
• Camera Angles- Most of the time the
camera is looking straight on, but
sometimes there are high angles to
give the audience a sense of power.
• Depth of Field- Mostly deep depths of
High angle shot
field are used because the
backgrounds help create the
atmosphere and fear in the audience’s
mind.
6. Media Language
• Mise-en-Scene- It is difficult to get
a sense of location because of the
really fast paced cut editing.
However the costume appears to
be a black vest and jeans giving
her quite a tough girl look and
attitude and makes the audience
think she can look after herself.
• Lighting- The lighting is very bright The Black Vest
as it makes the high contrast
effect work better.
• Sound- The only sound is the
music the song is made too.
7. Editing
• The editing is very fast paced,
but this is too match the song
which is also very fast paced.
Most shots don’t even last a
second and this creates an
exciting feel in the audience’s
mind.
• The selective colour effect
makes the video look artistic
and creates a higher degree of
professionalism. A selective colour shot.
• There are lots of jump cuts, but
these appear random and not
in time with song changes.
8. Successfulness
• I think this music video has been very
successful. I feel the fast paced editing and
selective colour make it appear professional
as well as the performance elements a pop
song has.
• The only way I feel it could be improved is if
there was a sense of location or setting, as I
couldn’t tell where the music video was set.
9. 13P1-04 Music Video 2011
The Pink Spiders- ‘Seventeen
Candles’
http://www.youtube.com/watch?v=mzC
a7_weVQk&list=PL127056220EEE4D1F&
index=22&feature=plpp_video
10. Creative Choices that Have Worked
Well
• The use of an intercut
narrative (from performance
to party) makes the music
video appear more
professional as professional
music videos do that.
• The use of walking through Walking through the woods
the woods creates a
depressing feel that the lyrics
describe about a teenagers
attitude to a seventeenth
birthday party.
11. Media Language
• Camera Shots- Most professional
music videos contain a lot of close
ups. This one however, does not
and therefore to me feels slightly
unprofessional.
• Camera Angles- Most of the
camera angles are high angles
giving the audience the sense of
power. Deep depths of field.
• Depth of Field- Every shot has a
deep depth of field, but because
the backgrounds are cluttered it
doesn’t work and the attention
does go off into the background
and not on the performers.
12. Media Language
• Mise-en-Scene- To me it looks like the
performers are wearing their normal
clothes and this makes it look like no
thought has been put into the
costumes. The location choices of a
woods and party was good though as
the woods creates the depressingness
and the party creates the narrative of
the music video.
A very dark party.
• Lighting- The woods seen uses natural
lighting which does create verisimilitude
but it’s not right for the depressing feel.
The party lighting is too dark to look like
a party.
• Sound- The only sound is the music
from the music video.
13. Editing
• The editing is very slow paced, I
feel it is too slow for the song
and therefore I feel it makes it
look unprofessional.
• No transitions or effects are used
to hold the audience’s attention
and this makes it very dull for the
audience to watch and it looses
their attention very quickly. Out of time lip syncing.
• The lip syncing match up is also
slightly out of time with the song,
again causing unprofessionalism.
14. Successfulness
• I don’t think this music video was very successful at
all. Not enough different shot types have been used,
the lip syncing is out of time with the song and the
performers are out of time with each other, the
editing is too slow and there is nothing to hold the
audience’s attention. Also it’s a bit random why they
suddenly start dancing in the woods, it just doesn’t
fit in with what the other woods scenes have done.
• The location choices however were good for the
narrative structure of the video.
15. Steel Panther ‘Just Like Tiger’ by
Jamie, Rhys, Joel and Jamie
http://www.youtube.com/watch?v=
ux4wfFh-DUk
16. Creative Ideas that have worked well
• The most common lyric in the
song is the word ‘Tiger’. One of
the performer's is dressed like a
tiger.
• The song is about golfer Tiger
Woods and there is a scene set on
a golf course.
• The fact that it is a performance
video suits the metal genre as it Golfing
allows for close ups of guitars.
• There is moshing which makes it
also feel more like a metal video. It
is a metal song so this works.
17. Media Language
• Camera Shots- The main camera
shots are close up and long shot as
well as two shot. These are the
most common shots of a metal
music video thus creating
professionalism.
• Camera Angles- Most shots are low
angle shots, to give the performers
the sense of power, again meeting
the conventions of a metal genre. Low angle shot
• Depth of Field- Mainly deep depths
of field are used but this doesn’t
affect the audience’s attention as
the backgrounds aren’t really
cluttered.
18. Media Language
• Mise-en-Scene- The tiger
costume works well as it
matches the lyrics. Both
costumes look stereotypical of a
metal band, and the golf course
location matches the Tiger
Woods theme of the song.
• Lighting- The lighting is pretty The Costumes
bright, which is not common of
metal music videos.
• Sound- The only sound is the
music of the video.
19. •
Editing
The editing is quite fast
paced, which is common
of the metal genre as the
songs are usually fast
paced.
• No transitions or effects
are used but the quick
cutting and inter-cut of
locations does keep the
No effects or transitions.
audience’s attention.
• The jump cuts aren’t in
time with the music and
do appear to be in quite
random places.
20. Successfulness
• Because they have only done the first minute
of the song and not the full song, I don’t think
it is that successful as it’s just part of the song
that is done. This instantly makes it look
unprofessional.
• However, the metal conventions and location
ideas met do create professionalism and if the
whole song was done then it would be a
successful music video.
