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WATER TAP STATIONS
          AT THE
   HZ UNIVERSITY CAMPUS




       Lodewijk van Heugten
        Benjamin Boucher
            18 June 2012
Overview

✓    Problems of bottled water

     Tap water as the alternative

     Benefits for the HZ University

     Common objections




17/06/2012                            5
Overview

     Problems of bottled water

✓    Tap water as the alternative

     Benefits for the HZ University

     Common objections




17/06/2012                            6
Overview

     Problems of bottled water

     Tap water as the alternative

✓    Benefits for the HZ University

     Common objections




17/06/2012                            7
Overview

     Problems of bottled water

     Tap water as the alternative

     Benefits for the HZ University

✓    Common objections




17/06/2012                            8
Problems of bottled water




17/06/2012                      9
Problems of bottled water




17/06/2012                      10
Problems of bottled water
             Total PET bottles recycled in the Netherlands, 2008



      Recycled
                           32%

                                            68%
                                                           Wasted
Agentschap NL, 2006-2011
CBS, 2010



17/06/2012                                                          12
Problems of bottled water
             Total PET bottles recycled in the Netherlands, 2011



      Recycled


                       50,000 Tons          40%
                            60%
                                                           Wasted
VROM-Inspectie, 2010
Bureau B&G, 2011
CBS, 2011


17/06/2012                                                          13
Problems of bottled water
             Small PET bottles recycled in the Netherlands, 2011



      Recycled              20%

                       20,000 Tons
                                         80%
                                                           Wasted
VROM-Inspectie, 2010
Bureau B&G, 2011
CBS, 2011


17/06/2012                                                          14
Problems of bottled water




17/06/2012                      15
Overview

✓    Problems of bottled water

     Tap water as the alternative

     Benefits for the HZ University

     Common objections




17/06/2012                            16
Overview

     Problems of bottled water

✓    Tap water as the alternative

     Benefits for the HZ University

     Common objections




17/06/2012                            17
Tap water as the alternative




17/06/2012                         18
Tap water as the alternative




17/06/2012                         19
Tap water as the alternative


             1 litre bottled water   € 2,50


                                     x 1,666

             1 litre tap water       € 0,0015



17/06/2012                                      20
Overview

     Problems of bottled water

✓    Tap water as the alternative

     Benefits for the HZ University

     Common objections




17/06/2012                            21
Overview

     Problems of bottled water

     Tap water as the alternative

✓    Benefits for the HZ University

     Common objections




17/06/2012                            22
Benefits for the HZ University




17/06/2012                           23
Benefits for the HZ University




17/06/2012                           24
Benefits for the HZ University




17/06/2012                           25
Benefits for the HZ University




17/06/2012                           26
Benefits for the HZ University




17/06/2012                           27
Overview

     Problems of bottled water

     Tap water as the alternative

✓    Benefits for the HZ University

     Common objections




17/06/2012                            28
Overview

     Problems of bottled water

     Tap water as the alternative

     Benefits for the HZ University

✓    Common objections




17/06/2012                            29
Common objections
    “Bottled water is more healthy to drink than tap water”




17/06/2012                                                    30
Common objections
  “The bottles and water tap stations don’t look attractive”




17/06/2012                                                     31
32
Common objections
     “Would you fill up your water bottle in the restroom?”

                          10%

        “Why not go to the tap in restrooms for example?”
                                              Yes, all the time
             40%                              Sometimes
                                30%           Rarely
                                                Never

                       20%



17/06/2012                                                        33
Common objections
        “Why not go to the tap in restrooms for example?”



                            « Most people have not washed their
                              hands before touching the tap »

                           « I don’t find the restrooms to be very
                                            clean »




17/06/2012                                                           34
Common objections
“Would you fill up your water bottle at a water tap station?”


                   20%
                                            Yes, I would
                                            Yes, sometimes
             10%            50%             Maybe
                                            Not at all
                   20%




17/06/2012                                                   35
Common objections
                                       Lifecycle    lifetime




        “The bottles and water tap stations are expensive”



                     1 hour


             Regular plastic bottles               Our bottles


17/06/2012                                                       36
Common objections
     “You support water & sanitation projects in the developing
                            countries”




17/06/2012                                                        37
Summary

✓    All problems caused by bottled water

     Tap water as the only way to go

     The HZ University can contribute & benefit

     No profound objections




17/06/2012                                        38
Summary

     All problems caused by bottled water

✓    Tap water as the only way to go

     The HZ University can contribute & benefit

     No profound objections




17/06/2012                                        39
Summary

     All problems caused by bottled water

     Tap water as the only way to go

✓    The HZ University can contribute & benefit

     No profound objections




17/06/2012                                        40
Summary

     All problems caused by bottled water

     Tap water as the only way to go

     The HZ University can contribute & benefit

✓    No profound objections




17/06/2012                                        41
17/06/2012   42
17/06/2012   43

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English presentation join the pipe v6

  • 1.
  • 2.
  • 3.
  • 4. WATER TAP STATIONS AT THE HZ UNIVERSITY CAMPUS Lodewijk van Heugten Benjamin Boucher 18 June 2012
  • 5. Overview ✓ Problems of bottled water Tap water as the alternative Benefits for the HZ University Common objections 17/06/2012 5
  • 6. Overview Problems of bottled water ✓ Tap water as the alternative Benefits for the HZ University Common objections 17/06/2012 6
  • 7. Overview Problems of bottled water Tap water as the alternative ✓ Benefits for the HZ University Common objections 17/06/2012 7
  • 8. Overview Problems of bottled water Tap water as the alternative Benefits for the HZ University ✓ Common objections 17/06/2012 8
  • 9. Problems of bottled water 17/06/2012 9
  • 10. Problems of bottled water 17/06/2012 10
  • 11.
  • 12. Problems of bottled water Total PET bottles recycled in the Netherlands, 2008 Recycled 32% 68% Wasted Agentschap NL, 2006-2011 CBS, 2010 17/06/2012 12
  • 13. Problems of bottled water Total PET bottles recycled in the Netherlands, 2011 Recycled 50,000 Tons 40% 60% Wasted VROM-Inspectie, 2010 Bureau B&G, 2011 CBS, 2011 17/06/2012 13
  • 14. Problems of bottled water Small PET bottles recycled in the Netherlands, 2011 Recycled 20% 20,000 Tons 80% Wasted VROM-Inspectie, 2010 Bureau B&G, 2011 CBS, 2011 17/06/2012 14
  • 15. Problems of bottled water 17/06/2012 15
  • 16. Overview ✓ Problems of bottled water Tap water as the alternative Benefits for the HZ University Common objections 17/06/2012 16
  • 17. Overview Problems of bottled water ✓ Tap water as the alternative Benefits for the HZ University Common objections 17/06/2012 17
  • 18. Tap water as the alternative 17/06/2012 18
  • 19. Tap water as the alternative 17/06/2012 19
  • 20. Tap water as the alternative 1 litre bottled water € 2,50 x 1,666 1 litre tap water € 0,0015 17/06/2012 20
  • 21. Overview Problems of bottled water ✓ Tap water as the alternative Benefits for the HZ University Common objections 17/06/2012 21
  • 22. Overview Problems of bottled water Tap water as the alternative ✓ Benefits for the HZ University Common objections 17/06/2012 22
  • 23. Benefits for the HZ University 17/06/2012 23
  • 24. Benefits for the HZ University 17/06/2012 24
  • 25. Benefits for the HZ University 17/06/2012 25
  • 26. Benefits for the HZ University 17/06/2012 26
  • 27. Benefits for the HZ University 17/06/2012 27
  • 28. Overview Problems of bottled water Tap water as the alternative ✓ Benefits for the HZ University Common objections 17/06/2012 28
  • 29. Overview Problems of bottled water Tap water as the alternative Benefits for the HZ University ✓ Common objections 17/06/2012 29
  • 30. Common objections “Bottled water is more healthy to drink than tap water” 17/06/2012 30
  • 31. Common objections “The bottles and water tap stations don’t look attractive” 17/06/2012 31
  • 32. 32
  • 33. Common objections “Would you fill up your water bottle in the restroom?” 10% “Why not go to the tap in restrooms for example?” Yes, all the time 40% Sometimes 30% Rarely Never 20% 17/06/2012 33
  • 34. Common objections “Why not go to the tap in restrooms for example?” « Most people have not washed their hands before touching the tap » « I don’t find the restrooms to be very clean » 17/06/2012 34
  • 35. Common objections “Would you fill up your water bottle at a water tap station?” 20% Yes, I would Yes, sometimes 10% 50% Maybe Not at all 20% 17/06/2012 35
  • 36. Common objections Lifecycle lifetime “The bottles and water tap stations are expensive” 1 hour Regular plastic bottles Our bottles 17/06/2012 36
  • 37. Common objections “You support water & sanitation projects in the developing countries” 17/06/2012 37
  • 38. Summary ✓ All problems caused by bottled water Tap water as the only way to go The HZ University can contribute & benefit No profound objections 17/06/2012 38
  • 39. Summary All problems caused by bottled water ✓ Tap water as the only way to go The HZ University can contribute & benefit No profound objections 17/06/2012 39
  • 40. Summary All problems caused by bottled water Tap water as the only way to go ✓ The HZ University can contribute & benefit No profound objections 17/06/2012 40
  • 41. Summary All problems caused by bottled water Tap water as the only way to go The HZ University can contribute & benefit ✓ No profound objections 17/06/2012 41

Editor's Notes

  1. STARTING SLIDE
  2. Today about 1 million ton of plastic debris, together the size of Europe, is floating around in our oceans…
  3. You can divide the problems of bottled water into 3 categories, which is in fact the entire lifecycle of the product.1. It starts with the production of plastic bottles which involves the use of very dangerous chemicals. The composition of all these chemicals (abbreviated PET) necessary to make a plastic bottle require a tremendous amount of natural resources and take hundreds of years to decompose.
  4. 2. Then, the actual water used, promises (according to the manufacturer) to come very far and exotic places and needs to be shipped-in via these huge container boats that heavy pollute our environment.…Additionally, trucks carrying the water to the next location drive most of the time half-empty due to the enormous weight of the water.
  5. 3. Thirdly, is waste management. The plastic bottles are being thrown away after being used only once?! This is the manufacturer’s intention because the bottles are not mend to last more than once. Research has shown that disposable bottles already begin to decompose after using/refilling them a couple of times …so it’s very unhealthy to use these bottles more than once.This makes recycling the bottles of utmost importance! …However, only a few countries worldwide actually recycle plastic bottles.
  6. In 2008, the Netherlands aimed at a 32% recycle of all plastic bottles.
  7. Now they’ve managed to increase this to 60%, but according the to the Dutch government ‘more’ is simply not achievable. But, ladies and gentlemen, 30, 60 or 100% recycling… we are talking about 50,000 tons of plastic bottles still being produced every single year!And when we look at the figures of small plastic bottles. The type mostly used for bottled water, the numbers are even worse!
  8. Here, only 20% gets to be recycled and still, 20,000 tons of these bottles are produced every single year!
  9. In the Netherlands, today, 80% of these bottles ends up just between all other normal house garbage and only a very primitive manual selection method is used to filter-out some of the disposed plastics.
  10. Now that we’ve seen the problems of bottled water…
  11. …let us show you why tap water is the alternative.
  12. Well, first of all: we have plenty of it?! Our nation has an infinite supply of groundwater, so we no longer need to import this from the Alps, Canada or Fiji…
  13. Secondly, our ground water is very easily purified by which we also use natural methods, such as coastal dunes, as you can see here in this diagram, to act as a filter. Groundwater being pumped up and filtered by fine and course sands.This makes it a much cleaner and more sustainable source for our fresh water.accumulate, filter, cleanse and distribute
  14. But, don’t forget the price. Did you know that bottled water is more than 1,500 times more expensive?Think about that? Why are we paying so much more for bottled water when a litter of tap water costs half a cent
  15. So, we’ve seen the advantages of tap water…
  16. …now, my colleague will explain to you how the HZ University can use the benefits of tap water.
  17. JoinThePipe came with the solution and designed a set of water tap stations for everybody. There are ones for the little children all up to the University students… (or something like this)The water tap stations start at a price of €2,500
  18. These water tap stations creates easy assess to clean, cheap and healthy drinking water for all HZ students and staff members.
  19. In addition, JoinThePipe also designed a set of sustainable water bottles which leave no chemical traces and that last a life time. So, the students no longer have to use disposable plastic bottles but instead, they can just buy one. The bottles cost €17,50 eachBut, because we received some comments that the bottles weren’t ‘appealing’ to everybody, we also made a pink one for the ladies and an orange one for Dutch soccer fans.
  20. ….and, this will show, once again, that the HZ University cares about the environment and is a pioneer when it come to sustainable innovation!
  21. The most common objection is that bottled water is more healthy for you. You can easily get this impression when you look at how bottled water is been advertised and marketed by the manufacturers. But, it turns out that most of the producers are not obligated by law to tell customers where exactly their water comes from. Lots of the water is actually just plain tap water?!Scientific research has shown that bottled water is not healthier at all.
  22. Some of the arguments that we received were that: “Most people have not washed their hands before touching the tap” and “they don’t find the restrooms to be very clean”.
  23. Plastic bottles are products of mass consumption which means they are made to be disposed quick after usage. Wether it is on the ground or in the bin, they still don’t last for more than an hour. tim However, our bottles are made of sustainable materials and will last you a lifetime.
  24. With the sales of water tap stations and bottles we finance projects in developing countries such as in Africa & India
  25. So having a water tap station at the HZ University, student will be responsible for 0% of plastic pollution at the University.
  26. …and youcanrestasurthatyourchildrenwillenjoy the clean site of nature.