i engineer the swag

1. Narrative
A narrative video is a video that creates a story along to the music video, this story is related to the song hence why it’s created, as it’s not
a performative, there’s no lip syncing involved but it’s made as if it’s a short movie where the camera angles and such are planned and
created, depending on the mood of the song will depend on the mood of the video and lighting is key in order to create this along with the
amount of camera angles and the way the video has been edited, along with the mise-en-scene.
Guns N’ Roses – November Rain

2. Performative
A performative video is a music video that’s created around the artist performing their song to the camera, so the editing is very hard
due to lip syncing and making sure it looks right instead of building a story line, depending on the song genre will again predict the
way in which the lighting and editing needs to be done, rock/metal songs tend to have very fast paced editing and aggressive camera
angles (shaking camera, quick panning), and makes sure to capture all the artists involved, unless the artist is by themselves or if the
song video is based around a certain artist.
Dark Funeral – My Funeral

3. Abstract
An abstract video is where the video makes a lot less sense towards the video and instead creates its own separate story on subsided by
the video, an abstract video can still be relative to the song but it tends to stray a lot of the track and creates its own meaning, they can use
elements of performative and narrative in their video to help the video become more abstract, abstract is a movement in art where
paintings and pictures became surreal and less realistic due to wanting to catch an eye of interest to people, and that is the aim of an
abstract music video.
Mastodon – Chimes at Midnight