1. RESUME
BOOTS GARCIA SISON
CEL.0927 77 80 982
RES. 942 5723
WORK EXPERIENCE
PART OWNER/ EXECUTIVE CREATIVE DIRECTOR/IN HOUSE DIRECTOR
BIG , BIG BANG, INC. , 2011 TO PRESENT
CREATIVE CONSULTANT & BROADCAST PRODUCER / WRITER, AD & PROMO,
ABS CBN FILMS/STAR CINEMA , 2004 TO PRESENT
VP CREATIVE DIRECTOR FOR AB COMMUNICATIONS INC. 1994 TO 2011
CREATIVE DIRECTOR AVIA COMMUNICATIONS INC 1994
COPY GROUP HEAD AVIA COMMUNICATIONS INC 1989
SR. COPYWRITER PAC BBDO 1986
COPYWRITER ADVERTISING & MARKETING ASSOCIATES. 1986
CREATIVE DIRECTOR AND WRITER FOR
ADVERTISING FOR BRANDS THAT RANGE FROM
GINEBRA SAN MIGUEL AND WHITE
CASTLE WHISKEY TO NIDO FRESH
MILK, BEAR BRAND AND MILO ENERGY DRINK,
MAGNOLIA FRESH MILK , MELON MILK AND CHOCOLAIT,
TO RED BULL , ZESTO, GREAT TASTE COFFEE , BOTH GRANULES
3 – IN – 1 MIXES.
BROADCAST PRODUCER AND WRITER WORKING CLOSELY WITH AD AND
PROMO FOR BROADCAST CAMPAIGNS FOR STAR CINEMAS MOVIES EG.
FENG SHUI, BCUZ OF U, CAN THIS BE LOVE, ALL ABOUT LOVE, D’
ANOTHERS, NASAAN KA MAN, DUBAI, SUKOB, YOU ARE THE ONE, DALAW,
THE MISTRESS, IN MY LIFE, A LOVE STORY, FOUR SISTERS AND A
WEDDING, EVERY BREATH YOU TAKE, BORN TO LOVE YOU, THE HEALING,
DALAW, PRIVATE BENJAMIN, ALAGWA, ESKTRA, IT TAKES A MAN AND A
WOMAN, CALL CENTER GIRL, PAGPAG, ETC
WROTE ADVERTISING FOR KNORR CUBE, TIME MAGAZINE,
INSTANT SWEEPSTAKES, GSIS, FILINVEST, AMVEL MANSIONS,
TUPPERWARE, AGFA FILM, MINOLTA CAMERAS, QUICK CHOW
NOODLES, QUICKIE NOODLES, AYALA LIFE, ANSCOR,
I-ACT COMPUTER SCHOOL, PHILAM PLANS, LYSOL AIR

2. FRESHENERS, LYSOL DISINFECTANT.
PEDIGREE DOG FOOD, WHISKAS CAT FOOD,
GOLDILOCKS FOODSHOP INC. , AND MANDARIN HOTEL.
WORKED EXCLUSIVELY ON THE PHILIPPINE AIRLINES ADVERTISING,
DOMESTIC AND INTERNATIONAL SYSTEMWIDE, FROM 1989 TO 1994.
CREATED ADS FOR SPLASH EXTRADERM AND MAXIPEEL, DEOWHITE, AND
SPLASH CORPORATE.
DEDICATED CREATIVE FOR PFIZER CONSUMER HEALTH ACCOUNTS
LIKE SINUTAB, BENADRYL AH, BENADRYL EXP, LOMOTIL AND PFIZER PPG
CORPORATE.
SOME COMMERCIALS AND AVPs DONE
LOMOTIL “WOLVERINE”
PFIZER “KASAL”
MAXIPEEL “PATAK”
MAXIPEEL “ NEWS”
HUNTS “VINES”
GOLDILOCKS “ INAY”
RED BULL “ VOX POPS”
EXTRADERM “ RENEWAL”
BEAR BRAND “BEAR”
MAXIPEEL “PILA”
DEO WHITE COMMERCIALS
PONSTAN AVP SPLASH ANNIVERSARY AVP
NORPLAT “RENAISSANCE” AVP
PFIZER “ FORTRESS” AVP
HUNTS “GI JANE” AVP
DENR “ KIDS “ AVP
BAMBINI “MAKEOVER” TVC
ROTARY CLUB “GUSTO KO MABUHAY” TVC
LRA “TITLES” AVPs
SOME ADVERTISING AWARDS/RECOGNITIONS WON
ADVERTISING CONGRESS GOLD AWARDS FOR KNORR CUBE
PRINT AD. RED BULL MULTIMEDIA CAMPAIGN.
MANILA MANDARIN HOTEL. MANILA MANDARIN POSTCARDS.
MAGNOLIA MELON MILK AND
CHOCO MALT. PHILIPPINE AIRLINES
BEACHES PRINT AD. PHILIPPINE AIRLINES BUSUANGA PRINT AD.
PHILIPPINE AIRLINES DAKAK AD. PHILIPPINE AIRLINES

3. CALENDAR. PHILIPPINE AIRLINES MABUHAY NEWSLETTER.
PHILIPPINES KABAYAN NEWSLETTER.
PHILIPPINE AIRLINES INTRAMUROS AD. PHILIPPINE AIRLINES
DOOR TO DOOR TO DOOR AD. PHILIPPINE AIRLINES NEW YORK
DAILY AD. PHILIPPINE AIRLINES BANAWE AD.
PHIILIPPINE AIRLINES PRINT BAGUIO. PHILIPPINE AIRLINES
SYSTEMWIDE PRINT. PHILIPPINE AIRLINES SYSTEMWIDE
POSTERS.
SAN MIGUEL SAVE THE EARTH CAMPAIGN.
LYSOL PRINT AD SERIES.
BRONZE FOR INSTANT SWEEPSTAKES CAMPAIGN. BRONZE FOR
INSTANT SWEEPSTAKES RADIO. BRONZE FOR DIGITEL RADIO
“LONG DISTANCE “ , BRONZE FOR DIGITEL RADIO “MACKOY”,
BRONZE FOR POSTER SERIES FOR “PATINTERO,
TAGUAN,HABULAN”
CREATIVE GUILD RADIO AD OF THE MONTH ,
RED BULL “ KAPITAN”
CLIO FINALIST FOR PHILIPPINE AIRLINES BEACHES AD.
GRAND ANVIL AWARD FOR PHILIPPINE AIRLINES INSTITUTIONAL
AD. ANVIL OF MERIT FOR PFIZER CORPORATE “INNOVATE”
WORLDWIDE PRINT ADVERTISING AWARDS KODAK GRAND CRU
FOR LYSOL. CATHOLIC MASS MEDIA BEST TV AD FOR “DOGTAG”
OTHERS
JUDGED FOR THE PRELIMINARIES IN THE ADVERTISING CONGRESS OF THE
PHILIPPINES FOR PRINT AND RADIO, 1991,
1993, 1995. JUDGED FOR CREATIVE GUILD AD OF THE MONTH VARIOUS TIMES.
COMMITTEE CHAIRPERSON/ JUDGE FOR CATHOLIC MASS MEDIA AWARDS
FROM 2000 TO PRESENT.
CHARACTER VOICE TALENT FOR
SINUTAB
WHISPER FEMININE NAPKINS
GOLDILOCKS FOODSHOP
BEST FOODS
PFIZER CORPORATE
QUICKCHOW
MAXIPEEL
THE HEALING
GRADUATED BS ECONOMICS FROM THE COLLEGE OF THE HOLY SPIRIT.

4. AMATEUR ACTRESS, WANNABE TANGO DANCER , SOCCER GROUPIE AND
STAGE MOTHER.
AWARDED BEST ORIGINAL PLAY FOR COLLEGE WIDE COMPETITION : DIRECTOR
AND SCRIPTWRITER FOR KAPE AT LAMAY, BUHAY AT PATAY
AWARDED BEST DIRECTOR FOR EMPEROR JONES
REFERENCES
MR. MICO DEL ROSARIO STAR CINEMA AD & PROMO
MR. ROXY LIQUIGAN STAR CINEMA AD & PROMO
MS. GENG SARMIENTO STAR CINEMA AD & PROMO
MR. DHIEMS DE MESA REGIONAL BRAND DIRECTOR
SAATCHI & SAATCHI , SG