1. COVER LETTER
910 NkululekoAvenue,Beckshire
NewGermany
Durban
3610
Contact Number:071 021 6650
E-mail Address: avuyilematiso@yahoo.com
Dear Sir/Madam
My name isAvuyile Matiso andIam 23years old from New Germany,Kwa-ZuluNatal.Iamwriting
withregardsto the vacancy that wasadvertisedonline.IamenclosingmyCV foryour information.
I have a degree inB.A Corporate and MarketingCommunications(communicationscience) atthe
Universityof the Free State andI have recentlycompleted myHonoursinB.comMarketingat the
varsity.Iam nowlookingtoapplythe knowledge Ihave acquired intothe workplace andyourpost
offersthe perfectopportunityforme todo this.
I believeImeetall the requirementsoutlinedforthe post.Duringmystudies,Idevelopedan
excellenteye fordetailandhave significantexperience of readingandinterpretinglarge amountsof
materialsina range of genres.Iundertookanumberof teamprojectsas part of mystudies,soI am
verycomfortable workingasapart of a team andam confidentinmyinterpersonaland
communicationabilities.Ihave receivedpositive feedbackfrommylecturersthathelpsaffirmthis.
Duringmy secondyearmy advertisingassignmentwasselectedtobe partof the national Loerie and
PendoringAwards.
I am experiencedinworkingtodeadlinesandacceptthatthiswouldbe an importantpart of the
role.My abilitiesinthisareaare furtherdemonstratedbythe positionIheldasa Tutor forfirstyear
Marketing(BKO134) andalso mypositionasa Student Assistant,markingstudentscriptsandalso
helpingwithinvigilationatthe Universityof The Free State.These rolesrequire significant
responsibilityandcommitmentintermsof time andeffortsomethingI relished.Ihave alsobeenin
the salesindustryfora longtime doingpromotional workfor variouscompanieswhich hashelpeda
lotwithmy persuasive communication. Itwasalsonecessaryforme to hone myprioritisationand
multitaskingskillsinordertoeffectivelycarryoutthese rolesalongsidemyacademicstudies.
I have beena brandpromoterfor a couple of yearsand I have beenfortunate toworkcloselywith
one of the Central mediabrandsbeingRedstar apromotionscompany,Iam familiarwiththe
majorityof the FMCG brandsand understand themaswell astheirconsumers,myexperience has
developedmyknowledgeinthe differentindustries soIbelieve Iama good candidate. Iwould

2. welcome the opportunitytoexplainmore aboutmy interestinyourcompanyandthe skillsand
experience thatIcan bringto the position. Iam veryadaptable personandalsowillingtorelocate.
I lookforwardto hearingfromyouinthe nearfuture regardingmyapplication.
Yours faithfully,
Avuyile Matiso