The document analyzes Best Buy's (BBY) valuation and provides a recommendation. It summarizes that:
1. BBY's "Renew Blue" turnaround strategy aims to balance cost leadership with differentiation, but this is paradoxical and difficult to achieve.
2. Financial valuations using the EVA, FCFU, and FCFCE models indicate that BBY is overvalued at its current stock price.
3. Sensitivity analysis shows that even with optimistic growth rate assumptions, the maximum forecast price is below the current stock price, reinforcing the assessment that BBY is overvalued given challenges with its business strategy.
2. Executive Summary
We recommend against buying the BestBuy because
of the following reasons:
1. The turnaround strategy is a paradox.
2. The financial valuations indicate that the
company is overvalued.
4. Business Strategy
Current Strategy:
Cost Leadership
Turnaround Strategy
(“Renew Blue”*)
Cost Leadership
- More price
competitive
- Focus on core business
activities
- Shut down
unprofitable stores
- Employee termination
Differentiation
- Better customer’s
physical experience
- More customer-facing
labor
- Train store associates
- Upgrade stores
Competitive Advantages?
Hard to balance between cost competitive and cost
increased by differentiation **.
Trend
Sources: * BBY 2015 financial report. ** http://www.businessinsider.com/best-buys-strategy-is-a-paradox-2014-
5. Risk Analysis
• Strong competition from traditional store based
retailers, multi-channel retailers, internet-based
business.
• Failure to effectively manage cost.
• Hard to attract qualified employees in key positions
especially under a cost reduction strategy.
• Change in credit ratings may limit capital access and
borrowing cost.
6. Key Forecast Assumptions
Key Forecast Assumptions Value Source
2016 Revenue Growth Rate -0.24% Yahoo Finance, Bloomberg…
2017-2020 Revenue Growth Rate 6.04% Thomson one, Yahoo Finance
Thereafter Revenue Growth Rate 2.00% U.S GDP growth rate
COGS in next three years -400 millions Letter to shareholders
Restructuring Charge in 2016 100 millions BBC news
Short Term Investments in 2016, 2017 150 millions BBC news
12. Multiple Valuation
Best Buy Co Inc
NYSE: BBY - May 1
35.18
54.72 47.47
However, we don’t think these
companies are very comparable to
BestBuy because Wal-Mart sells
more diverse products, Apple sells
products made by itself and Staples is
operating in a different industry.
EV/Sales Mutiple EV/EBITDA Multiple
Sales Revenue 40,339.00$ 1,387.00$
Ent Val Multiple 0.51 13.08
Enterprise Value 20,757.42$ 18,140.24$
-NonControlling Int - -
-Current Liabilities Debt 41.00$ 41.00$
-Long Term Debt 1,484.00$ 1,484.00$
-Preferred Shares -$ -$
Equity Value 19,232.42$ 16,615.24$
Shares Outstanding 351,468,000 351,468,000
Intrinsic Share Price 54.72$ 47.27$
Best Buy - Projected Value
Key Ratios Best Buy Apple Wal-Mart Staples
Profit Margin 22.43% 38.59% 24.83% 25.79%
ROA 7.36% 17.04% 8.03% 1.30%
ROE 22.46% 35.42% 20.10% 2.54%
P/E 10.54 15.64 15.64 78.43
Asset Turnover 2.64 0.79 2.38 2.18
Financial Leverage 3.05 2.08 2.50 1.94
Sales to NI Efficiency 2.78% 21.61% 3.37% 0.60%
13. Valuation Summary
EVA 33.38 Overvalued
FCFU 26.58 Overvalued
FCFCE 27.79 Overvalued
Best Buy Co Inc
NYSE: BBY - May 1
35.18
15. Conclusion
The table above is the range of BBY valuation. As it shows, the
maximum forecast price is $34.95, which still less than the current
stock price. Combined with its self-conflict business strategy, we
think BBY is overvalued.