Ensure exhibition success by selecting the BEST location for your stand.
These 6 simple tips will ensure that your exhibition stand gets the footfall it deserves.
For more exhibition advice visit http://www.ashfielddisplays.co.uk/resources/exhibition-essentials
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Exhibition Advice - 6 Tips for Choosing the BEST Stand Location
1. 6 Tips for Choosing the
BEST Stand Location
EXHIBITION ADVICE
2. 6 Tips for Choosing a Stand Location
90% of attendees turn
left when they enter
an exhibition!
Go Left
Tip #1
3. 6 Tips for Choosing a Stand Location
Refreshment
concessions have
the highest footfall,
the toilets come a
close second...
Stay
Refreshed
(or nearby)
Tip #2
4. 6 Tips for Choosing a Stand Location
Avoid booking too late,
that “great deal” will
likely be for an
undesirable pitch!Book
Early
Tip #3
5. 6 Tips for Choosing a Stand Location
Corner or row end
stands are open on 2
sides (sometimes 3)
& give great visibility
on the approach.
Grab a
Corner
Tip #4
6. 6 Tips for Choosing A Stand Location
Exhibitors tend to get
better results when
positioned near
associated vendors
(& not competitors).
Stick
with your
Friends
Tip #5
7. 6 Tips for Choosing a Stand Location
Seminars draw people into the events, so
stand around them are always busy!
Look Who’s
Talking
Tip #6
8. 6 Tips for Choosing a Stand Location
SUMMARY
1. Select a stand on the left hand side
2. Choose a location near the refreshments
3. Book early to get the best space
4. Look for a corner spot
5. Make sure you are with complimentary stands
6. Aim for a location near (or on rout) to the arena
9. 6 Tips for Choosing a Stand Location
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