While buying a product online, the reviews about the product influence our buying decision. But, a recommendation by a close friend or family member holds a sentimental value. Emporium is an advertisement platform where anyone can post advertisements about their products. Anyone can choose the products that they like and share it on social platform, recommend it to their friends and family and in this process - they also earn money!

1. Emporium

2. Meet the team
● Samyak Jain
● Suraj Kumar Mall
● Arun D Prabhu

3. Problem
Small business owners have limited resources and find it difficult to
fuel their advertisement campaign, even though they have a great
product. Companies might not have much idea about the market
and would not be sure as to how the ad campaign might be
received by the people.

4. Solution
Emporium is an advertisement platform where anyone can post
advertisements about their products. Anyone can choose the
products that they like and recommend it to their friends or family,
and in this process - they also earn money! Thus, by incentivizing
the word of mouth publicity, we ensure that the market knows about
your product.

5. Flow Chart
Advertiser
Emporium
Influencer
Buy tokensAnd Post Ads
Take links
of ads
Social
Networking sites
Post Ads
Get Paid!!

6. Technologies Used
1. Node Js with web3.js library for integration of web app with
blockchain.
2. Truffle framework for ethereum blockchain develop
environment .
3. Solidity for creating contracts.
4. Remix ide for testing, compiling and deploying contracts.
5. Ropsten testnet blockchain of Ethereum .
6. Metamask used for HD wallet.

7. Product Merits
● We use ethereum blockchain to store our clients’ data. This
ensures that our platform is decentralised.
● Emporium ensures quality users and discourages spammers
since every transaction requires ethers to execute.
● The products that are advertised by the influencer affect his
reputation and might decrease his future earnings. Thus, every
influencer is expected to advertise authentic and top quality
products and advertise at optimal rate.

8. Impact
● Emporium can save a huge amount of money in celebrity
endorsements and other expenditures.
● Emporium eliminates middlemen. It rewards the right people who
propel the product.
● Project can potentially revolutionize existing marketing industry by
incentivizing advertising among target audiences.
● We first pay for advertisement in existing platform but in case of our
product we first see how many people got influenced according to
stats then we pay them.

9. ● An option can be given to the local influencer to share his
earnings with the people who click on the link.
● Deeply integrate with existing social networks such as
Facebook , Quora etc and try to generate revenue not only
from impressions but from conversions as well.
● According to the effort put by advertiser on influencing people,
which can be measured using ML we can provide the ability to
be paid more.
Future Work

10. Thank You