Classification of products.pptx

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AnshutChitransh

It is a topic in the degree program of MBA

Education

ACHARYANARENDRADEVAUNIVERSITYOFAGRICULTUREANDTECHNOLOGY,KUMARGANJ,AYODHYA
PresentationOn:
 Classificationof products
 Product life cycle
 New-product development
Submitted to:
Dr. Ashutosh Chaturvedi
Department of MBA (Agribusiness)
Submitted by:
Anshut Chitransh
ID – A-12354/21
MBA (Agribusiness)

CONTENT
1. CLASSIFICATION OF PRODUCTS
2. PRODUCT LIFE CYCLE
3. STAGES OF PLC
4. NEW PRODUCT DEVELOPMENT
5. STAGES IN NEW PRODUCT DEVELOPMENT
6. 4 U’s by MICHAEL SKOK
7. TYPES OF NEW PRODUCT DEVELOPMENT

Product Classification
It can be done in a variety of perspectives i.e.
1. Consumer-Goods Classification
Classified on the basis of shopping habits
2. Durability and Tangibility
3. Industrial-Goods Classification
Classified in terms of their relative cost and how they enter the
production process.

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Classification of products.pptx

2. ACHARYANARENDRADEVAUNIVERSITYOFAGRICULTUREANDTECHNOLOGY,KUMARGANJ,AYODHYA PresentationOn:  Classificationof products  Product life cycle  New-product development Submitted to: Dr. Ashutosh Chaturvedi Department of MBA (Agribusiness) Submitted by: Anshut Chitransh ID – A-12354/21 MBA (Agribusiness)

3. CONTENT 1. CLASSIFICATION OF PRODUCTS 2. PRODUCT LIFE CYCLE 3. STAGES OF PLC 4. NEW PRODUCT DEVELOPMENT 5. STAGES IN NEW PRODUCT DEVELOPMENT 6. 4 U’s by MICHAEL SKOK 7. TYPES OF NEW PRODUCT DEVELOPMENT

4. CLASSIFICATION OF PRODUCTS

5. Product Classification It can be done in a variety of perspectives i.e. 1. Consumer-Goods Classification Classified on the basis of shopping habits 2. Durability and Tangibility 3. Industrial-Goods Classification Classified in terms of their relative cost and how they enter the production process.

6. 1. Consumer Product Classification

7. Contd…

8. Contd…

9. Contd…

10. 2. Durability and Tangibility

11. Contd…

12. Contd…

13. 3. Industrial-Goods Classification

14. Contd…

15. Contd…

16. Contd…

17. Contd…