Types of research

1. TYPES OF
RESEARCH
ANSHU PRIYA
494
PhD SCHOLAR

2. RESEARCH
Research is a systematic inquiry to describe, explain,
predict, and control the observed phenomenon. It involves
inductive and deductive methods.”

4. FUNDAMENTAL
RESEARCH
 Fundamental, also known as basic or theoretical, research is designed to
help researchers better understand certain phenomena in the world.
 It looks at how things work but does not seek to find how to make
them work better.
 This research attempts to broaden your understanding and expand
scientific theories and explanations.

5. APPLIED RESEARCH
 Applied research is designed to identify solutions to specific problems or
find answers to particular questions.
 It offers knowledge that is applicable and implementable.
 Technological: This research looks for ways to improve efficiency in
products, processes and production.
 Scientific: This research measures certain variables to predict behaviors,
outcomes and impact.

6. ANALYTICAL RESEARCH
 It is a particular kind of research that calls for using critical thinking abilities and
assessing data and information pertinent to the project at hand.
 Determines the causal connections between two or more variables. The analytical
study aims to identify the causes and mechanisms underlying the trade deficit’s
movement throughout a given period.
 It is used by various professionals, including psychologists, doctors, and students,
to identify the most pertinent material during investigations. One learns crucial
information from analytical research that helps them contribute fresh concepts to
the work they are producing.

7. DESCRIPTIVE RESEARCH
 Descriptive research aims to accurately and systematically describe a population, situation or
phenomenon. It can answer what, where, when and how questions, but not why questions.
 A descriptive research design can use a wide variety of research methods to investigate one or
more variables.
 Descriptive research is an appropriate choice when the research aim is to identify characteristics,
frequencies, trends, and categories.
 It is useful when not much is known yet about the topic or problem. Before you can research why
something happens, you need to understand how, when and where it happens.

8. EMPIRICAL RESEARCH
• Empirical research is defined as any research where conclusions of the study is strictly
drawn from concretely empirical evidence, and therefore “verifiable” evidence.
• This empirical evidence can be gathered using quantitative market
research and qualitative market research methods.
• ” I will not believe it unless I see it”. This came from the ancient empiricists, a
fundamental understanding that powered the emergence of medieval science during
the renaissance period and laid the foundation of modern science, as we know it today.

9. QUALITATIVE RESEARCH
 Qualitative research involves non-numerical data, such as opinions and literature. It uses
descriptions to obtain the meanings and feelings involved in a situation. Businesses often
use qualitative research to determine consumer opinions and reactions.
 Examples of qualitative research may include:
• Focus groups
•Surveys
•Participant comments
•Observations
•Interviews

10. QUANTITATIVE RESEARCH
 Quantitative research depends on numerical data, such as statistics and measurements,
to investigate specific questions, like who, what, where or when. The results are usually
presented in tables or graphs.
 Types of quantitative methods include:
•Survey research
•Descriptive research
•Correlational research