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UNDERSTANDINGTHE
SELLER
DMS, PONDICHERRY CENTRAL
WHO IS A SELLER ?
A Seller is an individual or other entity who offers
a good /product , service or asset in return of
payment .
Sellers can be contrasted with buyers , and the two
make up the key elements of any transaction or
exchange.
WHOLE
SALERS
RETAILER
S
STREET
SELLERS
TECHNICAL
SELLERS
INTERNET
SELLERS
TYPES OF
SELLERS
TECHNIQUES OF A SELLER
 Active Listening - More Effective selling techniques involve active listening ,it means that isn’t just one –sided
conversation . Listening actively to customer helps the seller to make a deal and also can build trust between them.
 Warm calls - Relying on cold calls is an ineffective sales technique , they irritate potential clients . Shifting to a warm calling
is a much better and more efficient way of handling selling. Warm calls involve calling prospective clients who have been chosen
for their potential to be receptive to sales pitch, warm calls leads the sales often.
 Features and Benefits - Emphasizing the features and benefits of the product , and the ways it can prove valuable to the
potential client , is a classic and effective selling technique that is continually reiterated because it works .
 Needs & Solutions - People need practical reasons why they should invest in a product or service. Sales pitch make feel the
client more comfortable trusting and listening to the sales person . Because they may think that it will work for them, not just
for seller.
 Social Selling - Social media and online connectivity helps for easy access to customers and also to adapt to this way of doing
business .
 Focusing on right lead - Seller has to focus on the right lead about a product or service and have to make easier to close a
sale.
 Lesson from the call - If the customer is not satisfied with the product , then seller has to focus on the what things should be
improved to make a effective sales further from the customer.
UNDERSTANDING A SELLER
 It is to the buyer’s advantage to understand the owner of the business for sale.
 When the seller believes you are the right person to buy the business/product ,
he or she will try to make the deal happen even to the extent of structuring
the terms to accommodate you.
 Here are some tips on how to purport yourself to the owner of the business
that you want to buy.
 Put yourself in the seller’s shoe. Factor in the
human element in the negotiations.
 First impression is critical.
 Be sensitive to the owner’s apprehensions.
 Understand where the owner is coming from.
 Listen carefully to what the sellers conveys , and
follow through with your questions .
 Watch your language and attitude.
 Be credible . Earn the owner’s trust.
 Build a solid relationship.
SALES PROCESS
As a seller, always keep this in mind:
TEAM MEMBERS
1. Anandhu S
2. Dharmsoth Rupa
3. Dhinesh P
4. Hariharan P
5. Harini M
6. Mohammed Salman
7. Prabhu S
8. Roseline Sherly
9. Salman Faris
10. Vivek Anchal
Understanding the seller

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Understanding the seller

  • 2. WHO IS A SELLER ? A Seller is an individual or other entity who offers a good /product , service or asset in return of payment . Sellers can be contrasted with buyers , and the two make up the key elements of any transaction or exchange.
  • 4.
  • 5. TECHNIQUES OF A SELLER  Active Listening - More Effective selling techniques involve active listening ,it means that isn’t just one –sided conversation . Listening actively to customer helps the seller to make a deal and also can build trust between them.  Warm calls - Relying on cold calls is an ineffective sales technique , they irritate potential clients . Shifting to a warm calling is a much better and more efficient way of handling selling. Warm calls involve calling prospective clients who have been chosen for their potential to be receptive to sales pitch, warm calls leads the sales often.  Features and Benefits - Emphasizing the features and benefits of the product , and the ways it can prove valuable to the potential client , is a classic and effective selling technique that is continually reiterated because it works .  Needs & Solutions - People need practical reasons why they should invest in a product or service. Sales pitch make feel the client more comfortable trusting and listening to the sales person . Because they may think that it will work for them, not just for seller.  Social Selling - Social media and online connectivity helps for easy access to customers and also to adapt to this way of doing business .  Focusing on right lead - Seller has to focus on the right lead about a product or service and have to make easier to close a sale.  Lesson from the call - If the customer is not satisfied with the product , then seller has to focus on the what things should be improved to make a effective sales further from the customer.
  • 6.
  • 7. UNDERSTANDING A SELLER  It is to the buyer’s advantage to understand the owner of the business for sale.  When the seller believes you are the right person to buy the business/product , he or she will try to make the deal happen even to the extent of structuring the terms to accommodate you.  Here are some tips on how to purport yourself to the owner of the business that you want to buy.
  • 8.  Put yourself in the seller’s shoe. Factor in the human element in the negotiations.  First impression is critical.  Be sensitive to the owner’s apprehensions.  Understand where the owner is coming from.  Listen carefully to what the sellers conveys , and follow through with your questions .  Watch your language and attitude.  Be credible . Earn the owner’s trust.  Build a solid relationship.
  • 9.
  • 11. As a seller, always keep this in mind:
  • 12. TEAM MEMBERS 1. Anandhu S 2. Dharmsoth Rupa 3. Dhinesh P 4. Hariharan P 5. Harini M 6. Mohammed Salman 7. Prabhu S 8. Roseline Sherly 9. Salman Faris 10. Vivek Anchal