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Community
Business Strategy
The uncovered potential of Cardekho
AmyW
CONTENTS
01 Cardekho.com is Problem Solution
India and China I want a job02
03
04
Cardekho.com
Founders: Amit and Anurag Jain
Started from 2008. The first biggest fund was $50 million
from Hill House Capital funded by Zhang Lei, a Chinese
investor.
In this Sep, the Economic Time reported Tennent the
Chinese Facebook you should know was in a talk with
Cardekho “…CarDekho is also talking to other Chinese
investors and some smaller American venture funds to
invest in the round along with Tennent…”
BBF
Why do Chinese
investors like
Cardekho so much?
India vs China
1. Both countries have a long history
of poverty
2. Both countries still keep a strong
male-centric family structure
3 Men in both countries dream a rich life in
classic Hollywood movies: a beautiful wife,
lovely children, a big house and a great car.
As one of the greatest invention after
20th industrialization, automobile
symbolized: professionalism, business
success and freedom. Processing a car is a psychological and
material satisfaction to all men. Long time
poverty in China and India makes the
requirements even stronger.
Despite the political conflicts, Indian and
Chinese business men have a strong
common motivation: showing the
confidence to the world, especially the
women. The are each others long lost bros
behind their psychological door.
80%
01
02
03
Cardekho or Not?
Money
To Chinese: What Cardekho and Indian market is lack of
As an app, Cardekho is lack of many engagement
functions. Low daily active users leads to low market
valuation.
The traditional business model of automobile
merchandising has not been strongly challenged.
Startups might be lack of support from finance industry.
The whole market is just getting hot and there is
time to wait.
How to address
75%
65%
100%
100%
A senior media manager
having a stronger inner
relations in traditional media
circles. Sports journalists will be
the best candidates.
Events and communality
managers needs to take an
action.
An experienced product
manager from successful
Ecommercial companies
Talk to the bankers
Why are you doing this PPT
Marketing myself and keep
looking for opportunities in India

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The uncovered potential of Cardekho

  • 1. Community Business Strategy The uncovered potential of Cardekho AmyW
  • 2. CONTENTS 01 Cardekho.com is Problem Solution India and China I want a job02 03 04
  • 3. Cardekho.com Founders: Amit and Anurag Jain Started from 2008. The first biggest fund was $50 million from Hill House Capital funded by Zhang Lei, a Chinese investor. In this Sep, the Economic Time reported Tennent the Chinese Facebook you should know was in a talk with Cardekho “…CarDekho is also talking to other Chinese investors and some smaller American venture funds to invest in the round along with Tennent…”
  • 4. BBF Why do Chinese investors like Cardekho so much? India vs China 1. Both countries have a long history of poverty 2. Both countries still keep a strong male-centric family structure 3 Men in both countries dream a rich life in classic Hollywood movies: a beautiful wife, lovely children, a big house and a great car.
  • 5. As one of the greatest invention after 20th industrialization, automobile symbolized: professionalism, business success and freedom. Processing a car is a psychological and material satisfaction to all men. Long time poverty in China and India makes the requirements even stronger. Despite the political conflicts, Indian and Chinese business men have a strong common motivation: showing the confidence to the world, especially the women. The are each others long lost bros behind their psychological door.
  • 6. 80% 01 02 03 Cardekho or Not? Money To Chinese: What Cardekho and Indian market is lack of As an app, Cardekho is lack of many engagement functions. Low daily active users leads to low market valuation. The traditional business model of automobile merchandising has not been strongly challenged. Startups might be lack of support from finance industry. The whole market is just getting hot and there is time to wait.
  • 7. How to address 75% 65% 100% 100% A senior media manager having a stronger inner relations in traditional media circles. Sports journalists will be the best candidates. Events and communality managers needs to take an action. An experienced product manager from successful Ecommercial companies Talk to the bankers
  • 8. Why are you doing this PPT Marketing myself and keep looking for opportunities in India