1. Amy Giardiniere @AmyAwes0me
Philadelphia, PA (610)597-0774 http://www.agwriting.com amy.giardiniere@gmail.com
Entertainment Writer/Reviewer/Marketer
With over 14 years of experience, I have a strong background in various types of writing, advertising,
and marketing in both digital and print mediums with an emphasis on pop/geek culture
entertainment writing including television, comics, and film.
Entertainment Writing
TV/Film Reviews
Feature Writing
Copywriting
Social Media Marketing/Branding
Strong stage/camera presence
Email Marketing
User Experience Specialist
Interviewing/Event Coverage
Web Content Writing
SEO/SEM Specialist
Established Online Personality
Brand Development
Google Certified
Digital Content Marketing
Editing
Professional Writing Experience
Screen Junkies/Defy Media – Geek Culture Entertainment
Entertainment Writer, TV & Film Reviewer
www.screenjunkies.com
11/2015 – Current - Los Angeles, CA
Writes 5-6 TV/Film deadline-driven breaking news pieces on a daily basis
Coordinates cross promotion efforts between video and editorial content
Developed personal online brand as a trusted internet personality and geek culture expert
Interviews and event coverage
Strong on-stage and on-camera presence
Amy Giardiniere Professional Writing – Freelance
Owner/Operator
www.agwriting.com
6/2004 – Current - Bethlehem, PA
Provides services to clients including entertainment writing, copywriting, web content writing, SEO
writing, SEO/SEM analytics, blogging, social media marketing, eCommerce writing, email
campaigns, advertising, website development, company brand development.
Uses best practices for the digital media market
Direct Learning Systems, Inc.
Marketing Manager
3/2013-1/2014 - Allentown, PA
Responsible for messaging, growth and measurable results for all company brands
Developed and implemented marketing plans that grew ROI by 10% in less than 1 year
Tasks Included: email marketing, copywriting, creating print and digital media, promotions and
sales, social media marketing, search engine marketing, advertising campaigns, direct mail,
branding, website maintenance, web content writing, new course materials, blogging, press
releases, editing and proofing, and SEO
2. Amy Giardiniere 610-597-0774 amy.giardiniere@gmail.com
Pet360, Inc – Pet Enthusiast Community/eCommerce Websites
Copywriter/Brand Marketing
www.pet360.com
5/2012- 3/2013 - Plymouth Meeting, PA
Responsible for writing, editing, and proofreading search engine optimized content for e-
commerce/community-based websites
Developed company brand through writing, voice, and social media interaction with members
Created new style guides and best practices for new websites and projects
True Action – An eBay creative company
Copywriter/Brand Marketing
King of Prussia, PA - 8/2011-5/2012
Responsible for writing, editing, and proofreading search engine optimized content for e-commerce
clients – NHL, NFL, NBA, NASCAR
Represented unique brand identity through writing for each retail client depending on their specific
needs, style guide, and website formats
Created new style guides and best practices for new clients
Hibu – Digital Advertising/Marketing
Web Content Writer/Website Developer
King of Prussia, PA - 4/2010-5/2011
Responsible for writing, editing and designing search engine optimized (SEO) multi-page custom
websites for advertisers in a fast-paced production environment
Provided client services and sales team support regarding digital media products
E&G Media, LLC – Elite Streetz Magazine
Owner/Operator & Executive Editor
Allentown, PA - 4/2008 -5/2010
Responsible for all B2B and B2C marketing/advertising campaigns
Developed all published content, articles, photography, directed photoshoots, interviews,
proofreading, editing
Managed staff writers, photographers, and promo models
Email marketing, advertising, market research, promotions and event planning
Negotiated contracts with advertisers for print and digital ads
Created websites and social media networks
Software
Adobe Creative Suite
CRM software
Google AdWords/Analytics
Wordpress/Squarespace/HTML
Project Management Software
Email Marketing Software
Secondary Education
Bachelor of Arts in Communication Studies/Media Concentration
Eastern University – St. Davids, PA
Graduated 2004
REFERENCES AVAILABLE UPON REQUEST
