This is a final project of media literacy for University of The Philippines (Open University).

1. Media Literacy Project
Amrender Singh
Media and Information Literacy in Digital World
Dated : 21-08-2023
(University of The Philippines)
Submitted by:

2. Table of Contents
 Introduction to Online Advertisement
 Different Types of Online Advertisement Tools
 Topmost Social Media Platform for Online Advertisement
 How to Use Facebook Ad
 References

3. Introduction to Online Advertisement
 The advent of 21st century has characterized rapid growth of communication tools.
 Online advert became a big source of revenue for web base advertisement.
1

4. Different Types of Online Advertisement Tools
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5. Topmost Social Media Platform for Online Advertisement
 Facebook users click on 12 Facebook ads on average every month.3
 Most prominent features are available in Facebook, like AD making,
pricing, adding extra features.
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6. How to Use Facebook Ad
 Facebook add manager is the tool in which you create add, pay for services, add new services for
advertisement.
 It is so user friendly that as a new member you can create well eye catching add.
https://ageographersblog.files.wordpress.com/2012/01/facebook.png

7. References
 1.) https://getquicktech.com.au/wp-content/uploads/2014/11/Internet-Ads.jpg
 2.) https://th.bing.com/th/id/OIP.-x8UvE9TlkRgWtc_OIfxwAAAAA?pid=ImgDet&rs=1
 3.) Social Media Marketing for Businesses (wordstream.com)
 4.) https://www.wordstream.com/wp-content/uploads/2022/02/best-social-media-marketing-
platforms-compared-chart-720.png