1. Typical reader profile
Demographics
• Aged 16-18
• Male
• Still in full time education
• An interest in Urban music
• An Interest in Hip-Hop Music because I will basing my music magazine on
this genre of music
Psychographics
In terms of Psychographics my target audience seem to be willing to pay
between £1.00-£5.00 which shows that my target audience are both
“Survivors” and “Social Climbers” however I feel that more of my target
audience are social climbers as they tended to listen to mainstream artists
who were fairly young and popular. In addition the results suggested what
was most asked for in a magazine was the latest news.