understanding the crafts and livelihood of the people and the working of various government organisations locally and globally.

1. CRAFTS AND LIVELIHOOD -
DOCUMENTATION
AMEESHI GOENKA
PDP 202

2. GOVERNMENT OF INDIA(DESIRED)
Getting accountability into the system is extremely necessary. At the grass root level there are police
officers, civil officers and other local governing bodies that go through basic training and are given the
power and authority to carry out their job professionally which is not happening. Firstly, they should be
put through more rigorous training and secondly they are barely accountable to anyone on a regular
basis and commit the most crimes for which they are never charged. The cops are most commonly
known for accepting bribes and getting away. A much more serious issue is when cops end up raping
innocent women and dodging the law. On the higher level of authorities where corruption is more
visibly prevalent and equally well hidden or protected is in the legislative bodies. The MLAs, MPs,
MLCs etc,. are elected to the respective parties to fulfil their duties to their people and for the well
being of the country and not their personal well being. They are supposed to be the nation‟s learned
servants and not a corrupt ruler. The members of the legislatures are immune to court cases. Why
should that be the case? That restricts the power of the local individuals to act against them if they do
something wrong, which they are famous for. They can‟t be charged for their criminal acts in the court
of law unless the house files the case, which they don‟t to protect their members, in turn accept more
bribes from the defaulter to stay mum. That immunity of the members should be reduced. The primary
purpose of the Lokpal bill will be served if that takes place.
The police departments and CBIs should be made independent bodies and not governed by the
central government. That way they will be able to exercise their power better on the public and the
crime rate will reduce. No individual can say that he is the son or daughter of so and so minister and
be left untouched by the police for their crime. Once they are independent they will not listen to all
those reasons and implement the laws in a more efficient manner. They need not even take bribes
since their salary will be increased as they won‟t be government servants anymore. They should have
their own training centres, their own RnD unit and other such units. The independent body‟s source of
income will be from all the fines collected, Government assistance if any, open to donations from the
elite and different organisations, specialised services etc.

3. During terrorist attacks in India, the police men run behind the terrorist with “lathis” and not guns. They
are not given that training at all. Some noble men who actually join the forces to protect the country
prove futile in front of the armed terrorist. They are just shot by the terrorist and lose their life in the
name of sacrifice for absolutely nothing.
In countries like Singapore, Isreal, Egypt etc. army/military service is rendered compulsory for a
minimum of two years. India has the world‟s second largest population with an increasing literacy rate.
All the abled individuals should serve the defence forces for at least two years after completing their
12th standard. The mass is ignorant of their laws and their duties towards their own country. That has
to be taught to them for their own benefit and the light of patriotism must enkindle and burn in every
individual‟s heart. Indian population needs to be disciplined. The service to the defence need not only
be training to be a soldier, there are other bodies like ISRO and DRDO that also need the knowledge
and perspective of the youth of India.
India follows the progressive taxation method for the collection of income tax from its every earning
citizen. Although that is appreciated, the rich always remain rich and the poor are barely able to
improve their standard of living. In Finland the super elite class of people are heavily taxed on their
income, and the amount collected is directly used for the welfare of the poor in that region. In India, the
collected taxes are first used to pay off the salaries of the members of the governing bodies at every
stage, then to provide for the improvement of the defence forces, the railways, the infrastructure of
every region, improve international relations, improve agriculture sectors and then think about the
general mass, the poor and the SCs and STs. The individuals barely get any returns for the tax that
they pay. Only when the conditions are beyond bearable and the voices of the mass public heard in
the form of protests, is there a little grant or satisfaction provided by the government. In Finland, the
fine that the people pay for their default action is based upon their income. The rich are charged
heavily while the poor are charged minimally. In India, the rich get away by paying a small amount for
their crime to the governing bodies while the poor have to face severe consequences. This imbalance
leads to the vicious cycle of poverty, from which there is no escape.

4. As Gandhiji has said earlier, lazy people in order to indulge in luxuries take up such professions (like
lawyers and doctors) wherein they decide what fees they will charge and they put on so much side
that poor almost consider them to be heaven-born. Why do they want more fees than common
labourers? In what way are they more profitable to the country than the labourers? Are those who do
good entitled to greater payment? And, if they have done anything good for the country for the sake of
money, how shall it be counted as good?
I completely agree with these views of Gandhi, as this is the major reason of inequality in India.
Everywhere in the world, manual labour is paid for much more or equally as compared to the mind
intense jobs of the people. Just because the literacy rate of India is low and the poor people are forced
to work as servants or factory workers that don‟t mean that they should be exploited. They barely earn
enough to eat once a day and wear some clothes and live in slums happily. They are misused of by
the upper class people and taken advantage of by their boss‟. Some of the maids and servants are
really good at their work and actually work harder so that they can earn more to provide for their own
kids and families. The way they are looked down upon in the Indian community is not right and the
farmers and factory workers should be provided with decent sanitation facilities, training, working
equipments and protection and decent monthly wages plus the festive bonus‟ without fail. These are
the basic requirements for any working person and must be adhered to else strict action must be taken
to bring about this reform.

5. DIRECTORY OF DEVELOPMENT
ORGANISATIONS
Volume II
Asia and the Middle East
BAHRAIN

6. Arabian Gulf University, Bahrain
• Vision: The Arabian Gulf University looks forward to undertaking its role as a regional Gulf
university in addressing the developmental issues of the Gulf Cooperation Council countries through
its innovative and effective educational and research programs with relevance to Arabian Gulf
regional issues and aspires to gain an eminent international reputation.
• Mission: The Arabian Gulf University aims to be an exemplary regional Gulf university striving to
focus its efforts on fundamental regional issues of the Gulf Cooperation Council in health, human
development, environment, science and technology and aims to contribute effectively to spreading
the culture of knowledge and education in Arabian Gulf society.
• Services:

7. • About the University: The idea to build the Arabian Gulf University was based on the belief in the
importance of university and higher level education in the Gulf Cooperation Council (GCC) society.
This would be the start of satisfying the needs of GCC countries in terms of specialists and experts
in various occupational fields connected to society.
After studying the cultural, social, and economic situation in the GCC region, the challenges it faces,
the shared historical background was also examined. It was found that united aspirations towards a
brighter future, one of which was to create a melded co-existence, of mentality and of advancement in
knowledge for members of the society at large to promote the area and growth in its various sectors.
With this in mind, the General Convention of Arab Education for the GCC at its fourth meeting was
held in Bahrain on the 4th of Jumada al-Oola, 1399 A.H, corresponding to the 3rd and 4th of April,
1979, the convention and it was decided to establish the Arabian Gulf University to be located in the
Kingdom of Bahrain.

9. AWAL Women Association
Bahrain is a small country at the heart of the Gulf. Its strategic location makes it unique in the
region. It is pioneer in matters related to socio-economic development: Bahrain is the first country in
the Gulf to start education for males (1919) and for females (1928); to discover oil (1932), and to
establish women organizations (1955). Among those organizations Awal Women Society which was
first found in 1967 plays a leading role in women‟s rights, participation of women in development, as
well as opposing to all forms of discrimination against women.

10. Bahrain Society of Engineers
• The Bahrain Society of Engineers was established and officially incorporated by the Ministry of
Labour and Social Affairs on 1st July 1972.
Roles and Responsibilities
To contribute towards the industrial development and modernization of Bahrain.
• To enhance the standards of the engineering professional practice in cooperation with relevant
authorities.
• To express the interests and professional rights of its members.
• To establish and promote good relationship and interaction among its members.
• To establish and promote scientific and technical cooperation with engineers outside Bahrain.
• To conduct and encourage scientific and engineering researches through publications, conferences,
seminars, technical visits, technical competitions and exchange of information with other
engineering societies and organizations.
• To provide arbitrators and expert witnesses in matters related to engineering.
• To promote training and professional development.
• To maintain and promote the ethics of professional practice.

11. Society’s Main Activities
• Develop the engineering knowledge of newly graduated Arab Engineers.
• Providing places in various Conferences/Workshops/Seminars, free of cost and at reduced rates.
• Organizing International and Regional Conferences and Exhibitions.
• Organizing Seminars and Workshops on Engineering subjects.
• Organizing Lectures and Technical Visits for members.
• Organizing and issuing leaflets, booklets, journals, research studies, newsletters and conference
proceedings during conferences.
• Providing employment services for members through received offers and approved programmes.
• Offering financial aid to members for training and development purposes within the Society‟s financial
constraints.
• Organizing public relations and information –related activities by publishing the Al-Mohandis Journal
and issuing press releases to the local press.
• Providing Forums and opportunities for the exchange of engineering and scientific information
BSE Training Centre
The objectives of the training centre are to provide:
• Offer courses which addresses the needs and training requirements as outlined in consultation with
government and other major business concerns
• Course instructors and lecturers from the region and other part of the world who are experts in their
subject bring their expertise to the professionals keeping in mind the regional demands and
perspectives.
• Courses and training programs are provided at a nominal charge to enable cost –effectiveness
thereby reducing training expenses in all organizations and individuals who require focused training at
reasonable rates.

12. BSE Affiliations
• World Federation of Engineering Organizations
• Federation of Arab Engineers
• Institution of Electrical Engineers –U.K
• American Society of Mechanical Engineers
• The Concrete Society-U.K
• The American Concrete Institute
• Institution of Engineers(India)-Bahrain Chapter
• Institution of Engineers ( Pakistan)-Bahrain Chapter
• Jordanian Society of Engineers
• Saudi Arabian Quality Council
• Saudi Arabian Section of the Air & Waste Management Association
• National Association of Corrosion Engineers-Saudi Arabian Chapter

13. Bahrain Centre for Human Rights
• The Bahrain Centre for Human Rights is a Bahraini non-profit non-governmental organisation
which works to promote human rights in Bahrain, which was founded by a number of Bahraini
activists in June 2002. The centre was given a dissolution order after its former president Abdulhadi
Al Khawaja was arrested in September 2004 a day after criticizing the country's Prime Minister,
Khalifah ibn Sulman Al Khalifah at a seminar in which he blamed the Prime Minister for the failure of
widespread economic development for all citizens. The BCHR is still banned by the government, but
has remained very active. In 2013 the organisation was awarded the Rafto Prize for its work.
• Mission: To encourage and support individuals and groups to be proactive in the protection of their
own and others' rights; and to struggle to promote democracy and human rights in accordance with
international norms. To document and report on human rights violations in Bahrain. To use this
documentation for advocacy to influence international policies according to the Universal
Declaration of Human Rights.
• Activities: For more than eleven years, the BCHR has carried out many projects, including
advocacy, training, workshops, seminars, media campaigns and reporting to UN mechanisms and
international NGOs. The BCHR has also participated in many regional an international conferences
and workshops in addition to testifying in national parliaments across Europe, the EU parliament,
and the United States Congress.

14. • Objectives:
- Promoting freedoms and basic rights (Civil, Political and Economic)
- Combating racial and religious discrimination
- Human rights education
- Providing support and protection to victims of human rights abuses and the vulnerable
- Local and international advocacy in support of human rights
• Structure and Funding: The 26-founding members include prominent doctors, lawyers, journalists,
and NGO leaders, men and women. There are currently twenty-one members of staff at the BCHR;
the vast majority of our operations are carried out in Bahrain, while a small 'office in exile' is
maintained in Copenhagen, Denmark, to coordinate our international advocacy program. The BCHR
currently receives a small amount of funding from the Sigrid Rausing Trust - a non-political charity
based in the UK, dedicated to defending and promoting human rights. Our staff is employed almost
entirely on a voluntary basis. The current President is Nabeel Rajab, who is serving a two year
prison sentence for charges related to freedom of expression; he is scheduled for release on June
2nd, 2014. The Acting-President is Maryam Al-Khawaja.

15. Ministry of Health, Kingdom of Bahrain
• Bahrain IHR website is a network that brings together public health officials responsible for IHR
implementation and key partners to coordinate public health activities at ports, airports and ground
crossings including preparedness for and response to health emergencies affecting international
travel and transport. It is competent authorities, intergovernmental and nongovernmental
organizations, and industry representatives from ports, airports and ground crossings and individual
experts who have expressed an interest in working together to share IHR information and to
promote implementation of public health practices under the International Health Regulations. IHR
Bahnet is an internet-based network that brings together the National Focal Point, public health
officials and other partners to coordinate public health activities in the community and at ports,
airport and ground crossings including those related to public health emergency preparedness and
response affecting international travel and transport.
• Mission:
-To protect the health of population in Bahrain
-To prevent, detect and control the international spread of diseases through international travel and
transport.

16. • Objectives:
-To strike technical expertise of partners and achieve synergy regarding public health -activities at
ports, airports, ground crossings and other areas related to international travel and transport.
-To promote harmonized technical guidance and instruments for public health capacity building.
-To improve specific capacities to meet the International Health Regulations (IHR 2005) requirements
and facilitate IHR implementation.
-To coordinate, plan for and facilitate sharing of experience related to response to public health
emergencies of international concern.
-To facilitate inter-sectorial collaboration to advance scientific knowledge in the field of public health
and international travel and transport.
• Purpose: To promote and provide a mechanism for technical collaboration among partners and the
exchange and dissemination of knowledge and information concerning the International Health
Regulation in Bahrain, public health as well as international travel and transport.

17. MINISTRY OF ARTAND CULTURE
Objectives
A review of Government efforts in the fields of creative arts revealed that while academicians,
scientists had scope for independent work both in an institutional frame-work through fellowships
instituted by the University Grants Commission, Council of Scientific and Industrial Research, there
was no scheme which provides similar facilities and opportunities in the fields of creative arts or for
revival of some of our traditional forms of art. A milieu of freedom supported by financial security
could perhaps provide the much needed congeniality of atmosphere for further works in this field. It is
also observed that although there are schemes to cover the age group of 10-14 years (Cultural Talent
Search Scholarships Scheme) and the age group of 18-25 years (Scheme of Scholarships for Young
Artistes in Different Cultural Fields), there were no schemes which would provide the basic financial
support either for very advanced training or individual creative effort for revival of some of our
traditional forms of arts. The scheme of awarding fellowships to outstanding persons in various
creative fields of culture is intended to fill this gap. The scheme would also cover artistes in
rural/tribal areas.
The fellowships are awarded for undertaking research oriented projects. The applicant should
provide evidence of his/her capabilities in undertaking the project.

18. Government Schemes
Building Grants, Including Studio Theatre (Revised since 23.04.2013)
ELIGIBLE PROJECTS-
3.1.1 Conventional Cultural Spaces for Performing Arts:
a) Performance venues, like Auditoria, Open-air Theatres, Concert Halls.
b) Rehearsal halls for Theatre/ Music/ Dance.
c) Training Centres/ Schools for Theatre/ Music/ Dance.
3.1.2 Flexible Spaces, i.e., Studio Theatres, etc.:
Non-proscenium rehearsal-cum-performance spaces, referred to as Studio Theatre or Experimental
Theatre, that are characterized by the following special features:
a) A small theatre, with all the essential equipment for the performance of live music, dance or theatre
or combination of these arts;
b) An unconventional space that cannot qualify as an auditorium in the traditional sense; therefore, the
stage or performance area is not normally placed within a proscenium arch nor raised too high or
separated from the audience by a clearly demarcated division.
c) A seating arrangement for spectators that is totally flexible and can be moved fluidly from one part of
the space to another depending on the artistic aim of a particular performance; therefore, the
seats/chairs must not be fixed in position.
d) A capacity that usually does not go over 100 to 200; therefore, such a space is often called a “little
theatre” or “intimate theatre”, because it allows for close-up and intimate viewing by spectators.

19. e) One or two adjoining greenroom(s) / dressing room(s) /makeup room(s) with toilet(s) for the
performers, and a storage area; therefore, the entire unit, though minimal, functions as a theatre in
every sense.
3.2 A project proposal to create an auditorium, a studio theatre or other cultural space(s) may include
an appropriate combination of any of the following components:
a) New construction or purchase of a built-up space.
b) Renovation/ upgradation/ modernization/ extension/ alteration of an existing building/ space/ facility.
c) Remodeling of the interiors of an existing built-up space/cultural centre.
d) Provision of facilities like electricals, air conditioning, acoustics, light and sound systems and other
items of equipment, such as musical instruments, costumes, audio/ video equipment, furniture and
stage material that may be required for a studio theatre, auditorium, rehearsal hall, classroom etc.
ELIGIBLE ORGANISATIONS-
4.1 The scheme covers:
(i) All not-for-profit organizations that fulfill the following criteria:-
a) The organization has a predominantly cultural profile, working primarily for the promotion of arts
and culture in fields such as dance, drama, theatre, music, fine arts, indology and literature at least
for a period of three years.
b) The organization is registered as a society under the Registration of Societies Act (XXI of 1860) or
similar Acts, or as a Trust or as a Not-for-Profit Company, at least for a period of three years.
c) The organization is well established and known to be doing meaningful work in the field of its
activity and has gained a local, regional or national identity.

20. d) Its charter is devoted to the preservation, propagation and promotion of Indian arts and culture.
(ii) Government-sponsored bodies for promoting the performing arts.
(iii) University Departments or Centres dedicated to the performing arts.
(iv) Colleges set up to promote the performing arts.
4.2 An organization that has been receiving salary grant for the last 3 years under the Ministry‟s
Scheme of “Financial Assistance to Professional Groups and Individuals Engaged for Specified
Performing Arts Projects” will be deemed to have fulfilled all the above conditions.
4.3 A Government-sponsored body, University Department/Centre or College dedicated to the
performing arts may also be automatically eligible, provided its record over the preceding three years
is satisfactory.
4.4 Religious institutions, public libraries, museums, schools, colleges or University
Departments/Centres that are not specifically dedicated for the performing arts and allied cultural
activities, departments or offices of the Central Government/ State Governments/ U.T. Administrations/
Local Bodies will not be eligible.
4.5 An organization that has availed of a grant for its building project grant under the erstwhile Scheme
of Building Grants to Cultural Organizations or under this scheme will not be eligible for a second grant
under the Scheme before the completion of the project sanctioned earlier, except where such second
grant is sought for a Studio Theatre (or Experimental Theatre) and the applicant organization has not
defaulted on the on going sanctioned project.

21. CITIES TYPE OF PROJECT LIMIT OF ASSISTANCE
· Bangalore
· Chennai
· Delhi
· Hyderabad
· Kolkata
· Mumbai
Projects involving new
construction or
purchase of built up
space
All other projects
Rs. 50 lakhs
Rs. 25 lakhs
All non-Metro
cities, towns or
places
All projects Rs. 25 lakhs
NATURE AND EXTENT OF ASSISTANCE-
5.1 All grants under the Scheme will be of a non-recurring nature. Recurring expenditure,
if any, will be the responsibility of the grantee organization. 5.2 Maximum assistance under
the scheme will be as under:
5.3Assistance under the scheme to an organization will be restricted to a maximum of 60%
of the approved estimated project cost, subject to the ceilings given above. The balance of
the approved estimated project cost is to be incurred by the organization as its „matching
share‟.

22. National Mission on Libraries
• National Mission on Libraries i.e High Level Committee, has been set up by Ministry of Culture,
Government of India, dated 4th May, 2012 in pursuance of National Knowledge Commission
recommendations for sustained attention for development of Libraries and Information Science
Sector.
• National Mission on Libraries set up four working groups and after deliberating on the
recommendations of the working groups formulated the scheme "National Mission on Libraries
(NML) - upgradation of libraries providing service to the public". The scheme consists of four
components.
Creation of National Virtual Library of India (NVLI)
Setting up of NML Model Libraries,
Quantitative & Qualitative Survey of Libraries
Capacity Building
• The purpose of National Virtual Library of India is to facilitate a comprehensive database on digital
resources on information about India and on information generated in India, in an open access
environment.

23. Festivals
BRAJ-
• Celebrated in Rajasthan
• 1 week before holi
• To celebrate the love between krishna and radha
• Use a lot of colours
• Everybody wears colourful clothes
• They have fairs and dance and sing
MARWAR-
• Celebrated in Jodhpur
• For the heroes of Rajasthan
• To salute the heroes through sing and dance
• In the months of september - october

24. BUDH-POORNIMA-
• Full moon night in the month of karthik
• In North India, mainly Sarnath, UP
• Public holiday in Nepal
• Celebrated all over the buddhist countries in SE Asia
MAHA-SHIVRATRI-
• Celebrated in the month of sawan
• In the months of March-April
• To celebrate the marriage of Shiva and Parvathi
• In North India especially in Bihar, UP, Delhi and Rajasthan
PUSHKAR-
• India‟s largest camel festival
• In Pushkar, Rajasthan
• They sell and buy camels and other animals
• Many competitions like long moustache
• It was celebrated on 15th and 16th Jan, 2014

25. News
• On Feb 6th, 2014, India culture ministry signs agreement with Tate to support the reciprocal exchange
of ideas and knowledge in the field of modern and contemporary art in India and Britain, allowing
deeper engagement with art for audiences in both nations.
http://www.canindia.com/2014/02/india-culture-ministry-sign
s-agreement-with-tate/#
• The Dandi March Memorial, a Culture Ministry project, was
announced by Prime Minister Dr Manmohan Singh in 2005
on the 75th anniversary of the march. However the project‟s
design was approved only this year. A high-level committee
was appointed, comprising 18 members, headed by former
West Bengal governor and Gandhi‟s grandson Gopalkrishna
Gandhi. http://indianexpress.com/article/india/india-others/
mapping-the-unknown-marcher/
Views
• On the paper the promotion of the arts is fine, but the grant money is being sucked up politicians
instead of going to the artists.
• There are art-expos every year to promote the arts and crafts of every state but it is only getting a
fixed crowd and not being able to expand and attract the attention of many others.

26. • The renowned spiritual vocalist Sonam Kalra and her Sufi Gospel Project from India performed in
Colombo as part of the 64thAnniversary of the Republic Day of India. The program was organized in
Sri Lanka with the support of the India-Sri Lanka Foundation, the Ministry of Culture and Art,
Government of Sri Lanka and Hotel Taj Samudra, Colombo.
See more at: http://www.nation.lk/edition/fine/item/25636-one-world-one-voice-spiritual-
symphony.html#sthash.Ee3pXTyQ.dpuf
• New Delhi, Feb 4 (IANS) Aiming to foster strong cultural ties between India and China, the culture
ministry is organising a two-month long festival in eight Chinese cities in April where the country's
soft power will be represented through folk performances, literature and classical dance. As 2014
has been declared as the "Year of Friendship and Exchange for India and China", this will help the
two countries to boost cooperation in art, cultural exchanges, youth communication and education,
and cement the bond further, said an official.
http://www.newstrackindia.com/newsdetails/2014/02/04/348--Indian-culture-ministry-gears-up-for-
first-festival-in-China-.html

27. QUESTIONNAIRE
What‟s your name?
what‟s your name?
where are you from?
why did you chose this trade?
do you have a company or do you sell it through a dealer/middleman?
what work do you do?
how many years have you been doing it?
how many hours a day do you work?
how many people work with you?
do you use protective gears?
do you work on orders or do you work to sell?
what's the competition in the market like?
which is the best season in the year for you? Why?
from where do you acquire the raw materials?
did the machines cost you a lot?
does the bank play any role in this trade? How?
is the government providing any subsidies?
do u follow any government schemes?
what‟s your monthly income like?! - ask maybe
do you have wife and kids?
do you stay with them?
is the wife working? How old are the kids?
do you face any problems at home on a day to day basis?
is there someone helping you through all that?

28. Wooden furniture
Research participant 1- Anish Khan
Place of work- Bangalore
FIELD WORK

29. Anish Khan
Wife and kids- Yes
Position- Sales person at Smart furniture
Years worked- 8
Store location- Infantary road
Workshop location- Tannery road
No. of employees- Many
Workshop employees- from Saharanpur
Government concessions to employees- Nil
Customized furniture- Yes
Materials- Locally acquired
Profit- enough to support their livelihood and they work even when they have losses
Peak days of sale- Saturday and Sunday
Peak months of sale- Dussehra, Diwali and Ugadi
Bargain- happens a lot
Government support to the firm- Nil (private company)
Government exhibitions and fairs- Do not attend

30. • Miscellaneous Information-
They buy the furniture from the workshop and sell it to the customers. They have more than
one supplier. They have minimal profit margin. Customers bargain heavily. They have
wooden furniture, upholstery and sofa making. The shop exists for the last fifteen years.

31. Woodcraft and furniture
Research participant 2- Mohammed Abit
Place of work- Bangalore

32. Mohammed Abit
Wife and kids- Yes
Position- Sales person
Years worked- 10 to 12 years
Stall location- Safina Plaza
Workshop location- Laksandra
No. of employees- 15 people and others (division of labour)
Workshop employees- from Uttar Pradesh
Government concessions to employees- Nil
Customized furniture or products- Yes
Materials- Purchased in bulk from the jungles while it‟s being cut by another company
Profit- enough to support their livelihood and they work even when they have losses
Peak days of sale- Saturday and Sunday and other national holidays
Peak months of sale- Dussehra and Diwali
Bargain- Inevitable
Government support- take care of travelling and stall expenses at fairs
Government exhibitions and fairs- Attend all of them

33. • Miscellaneous Information-
They have a permanent stall in Chennai as they have in Bangalore. No severe competition in
this industry. He started this work with his boss at Muradabad initially. No major troubles. They
strictly follow division of labour at their workshop in Laksandra. They have photographers
clicking pictures of objects and bringing back designs.

34. Woodcraft
Research participant 3- Siddharth Sharma
Place of work- Bangalore

35. Siddharth Sharma
Wife and kids- No
Position- Sales person
Years worked- 15
Stall location- Safina Plaza
Workshop location- No workshop
Government concessions to employees- No
Customized products- No
Materials- N/A
Profit- enough to support their livelihood and they work even when they have losses
Peak days of sale- Saturday and Sunday
Peak months of sale- Ganesh Chaturti, Sankranthi, Diwali and Rakhi
Bargain- Inevitable
Government support to the firm- take care of travelling and stall expenses at fairs
Government exhibitions and fairs- All of them

36. • Miscellaneous Information-
He had a DCH card provided by the government used to hold free stalls at the government
fairs and exhibitions. His full family is in this business. They buy the products from many
manufacturers in Udaipur.

37. Major Difficulties Faced
• They worked on a regular basis even if they incurred loses.
• No customer is ever expected by the shop owner to buy the pieces again as even they understand
that its utility is fulfilled by just buying it once. They do hope for new customers everyday though.
• Since there are no set standards that a manufactured product must live up to, the customers
bargain almost to less than half price and doubt the skills of the artisans , materials used by them,
durability of the final product and the labour work employed to get that final product. The salesmen
in this industry, then seem helpless and make zero to minimal profits to earn a livelihood.
• The production in this industry hasn‟t progressed much over the years. The same amount of
production that was done ten years ago is continued even today with very little progress and the
demand has reduced incredibly.
Design Solution (thought process)
• Since the craftsmen already understand that the same people would not come to them over and
over again they should market their products with more creativity to a different audience. They can
have restaurant owners, hotel owners, interior designers, boutiques, etc as their clients other than
just individual buyers. They should make an effort to expand their market if they want to take the
industry to another level and not be overly satisfied with their prevailing conditions.
• There should be a standard set that tests the quality of raw materials used by the craftsmen for their
products. If the customer sees the product and a label by the government or a company doing the
tests and setting standards which identifies the raw material used as, for example- sal wood, then
the customer would have a more faith in the product and buy it without much discussion and
bargain.

38. THANK YOU