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(the) health informaticist 
http://healthinformaticist.wordpress.com/ 
collaborative blogging for 
health, fun and, erm, profit
Outline 
โ€ข What our blog is all about 
โ€ข The origins of (the) health informaticist 
โ€ข The experience of collaborative blogging 
โ€ข Top posts 
โ€ข Connections to other organisations 
โ€ข Plans for the future
Who we are 
Hanna: Researches clinical guidelines for NICE. Science nut. Involved with 
SLA Europe and the LIKE group. Loves a good argument. 
Alan F: NHS librarian of longish standing and above average height. A past 
Chair of HLG and is on more committees than he cares to own up to. His 
enthusiasm for all things info is occasionally scary to other, more slapdash tHI 
authors. The only one of us who is a MCLIP 
Danielle: Charities, Sharepoint, BMJ, NICE guidelines, question-answering 
services, Cochrane, CILIP Gazette. You name it, Dani has done it. Also really 
quite tall. Oh, and sheโ€™s Canadian too 
Alan L: Lonely information specialist for small EBM company Bazian. As well 
as the usual searching stuff also looks after knowledge management, intranet, 
webpage etc, and manages a few BMJ journals. Failed academic
Weโ€™re not the only collaborative 
blog out thereโ€ฆ
Library Garden
In the Library 
with the leadpipe
TechCrunch
Pubmed Search 
Strategies
How it all started 
1. To encourage me to become and 
remain more aware of current 
developments in my field; 
2. To act as a notepad or journal of 
interesting things I've read or heard 
aboutโ€ฆ; 
3. To possibly act as a useful current 
awareness tool for others in the field 
of health informatics. 
โ€œ 
โ€
Why switch to group format? 
โ€ข Lazy founder-blogger, needed help 
โ€ข More frequent posts would attract more 
readers. Also surely co-bloggers would 
read posts? 
โ€ข Group blog would allow differing points of 
view on issues 
โ€ข Founder-blogger is sole info specialist in 
small company - wanted friends
Why only four bloggers? 
โ€ข Tried to find some others but difficult to 
find regular contributors 
โ€ข Could still add more but as now a group 
blog would be more of a group decision 
โ€ข Felt a good range of sectors / views had 
been reached
Best and Worst 
Top Posts 
๏ƒ˜ Guides on how to develop integrated care 
๏ƒ˜ Clinical Reader: Malicious or just stupid? 
๏ƒ˜ Boots teams up to Web MD 
๏ƒ˜ Authentication is confusing 
๏ƒ˜ Rate your doctor 
Not so hot (2010โ€™s underachievers) 
๏ƒ˜ Looking to the Future of CILIP โ€“ if anyone can be botheredโ€ฆ 
๏ƒ˜ Group blogs- whatโ€™s your experience- this drew a blank! 
๏ƒ˜ HBRโ€™s predictions for working in 2010 - filler, I admit. 
๏ƒ˜ Medlibโ€™s Rounds- why oh why? 
๏ƒ˜ Suggestion Tools โ€“ this was even illustrated!
Top 10 Search Terms 
๏ƒ˜ informaticist 
๏ƒ˜ boots md 
๏ƒ˜ health informaticist 
๏ƒ˜ cochrane guidelines 
๏ƒ˜ rate your doctor 
๏ƒ˜ is google street view a threat to privacy 
๏ƒ˜ integrated care pathways 
๏ƒ˜ integrated care pathways nhs 
๏ƒ˜ buy sativex 
๏ƒ˜ commonly misspelled medical words
Benefits of group blogging 
โ€ข Raise profile โ€“ and motivate yourself to 
keep up to date as you need something to 
write about 
โ€ข Profitable โ€“ not monetarily but you get out 
what you put in, broaden your horizons, 
learn about other aspects of information 
management 
โ€ข Fun โ€“ meet new people, argue about 
issues down the pub
And some disadvantagesโ€ฆ 
โ€ข Lack of personal brand or consistent voice 
โ€ข There is the potential for two posts on 
same topic , though this is rare 
โ€ข Everyone might decide to post on the 
same day, then quiet for a fortnight 
โ€ข Design โ€“ we can never agree on what 
looks good 
โ€ข stats envy: โ€œhow come that post got more 
views than mine?โ€
Connections to other 
organisations and outreach 
โ€ข Recommended resource for journalists 
(Cochrane Library) 
โ€ข Listed on Medpedia 
โ€ข Cross posting on Twitter / Linkedin- Twitter 
a top referrer! 
โ€ข Personal connections to professional 
groups 
โ€ข LIKE group
Future plans 
โ€ข Market ourselves more 
โ€ข Find an interface we can all love 
โ€ข Find a few more blog authors โ€“ anyone 
interested?
Did we 
mention the 
pubs?
(the) health informaticist 
http://healthinformaticist.wordpress.com/ 
Any questions?

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(The) health informaticist: collaborative blogging for health, fun and, erm, profit

  • 1. (the) health informaticist http://healthinformaticist.wordpress.com/ collaborative blogging for health, fun and, erm, profit
  • 2.
  • 3.
  • 4. Outline โ€ข What our blog is all about โ€ข The origins of (the) health informaticist โ€ข The experience of collaborative blogging โ€ข Top posts โ€ข Connections to other organisations โ€ข Plans for the future
  • 5.
  • 6. Who we are Hanna: Researches clinical guidelines for NICE. Science nut. Involved with SLA Europe and the LIKE group. Loves a good argument. Alan F: NHS librarian of longish standing and above average height. A past Chair of HLG and is on more committees than he cares to own up to. His enthusiasm for all things info is occasionally scary to other, more slapdash tHI authors. The only one of us who is a MCLIP Danielle: Charities, Sharepoint, BMJ, NICE guidelines, question-answering services, Cochrane, CILIP Gazette. You name it, Dani has done it. Also really quite tall. Oh, and sheโ€™s Canadian too Alan L: Lonely information specialist for small EBM company Bazian. As well as the usual searching stuff also looks after knowledge management, intranet, webpage etc, and manages a few BMJ journals. Failed academic
  • 7.
  • 8. Weโ€™re not the only collaborative blog out thereโ€ฆ
  • 10. In the Library with the leadpipe
  • 13. How it all started 1. To encourage me to become and remain more aware of current developments in my field; 2. To act as a notepad or journal of interesting things I've read or heard aboutโ€ฆ; 3. To possibly act as a useful current awareness tool for others in the field of health informatics. โ€œ โ€
  • 14. Why switch to group format? โ€ข Lazy founder-blogger, needed help โ€ข More frequent posts would attract more readers. Also surely co-bloggers would read posts? โ€ข Group blog would allow differing points of view on issues โ€ข Founder-blogger is sole info specialist in small company - wanted friends
  • 15. Why only four bloggers? โ€ข Tried to find some others but difficult to find regular contributors โ€ข Could still add more but as now a group blog would be more of a group decision โ€ข Felt a good range of sectors / views had been reached
  • 16. Best and Worst Top Posts ๏ƒ˜ Guides on how to develop integrated care ๏ƒ˜ Clinical Reader: Malicious or just stupid? ๏ƒ˜ Boots teams up to Web MD ๏ƒ˜ Authentication is confusing ๏ƒ˜ Rate your doctor Not so hot (2010โ€™s underachievers) ๏ƒ˜ Looking to the Future of CILIP โ€“ if anyone can be botheredโ€ฆ ๏ƒ˜ Group blogs- whatโ€™s your experience- this drew a blank! ๏ƒ˜ HBRโ€™s predictions for working in 2010 - filler, I admit. ๏ƒ˜ Medlibโ€™s Rounds- why oh why? ๏ƒ˜ Suggestion Tools โ€“ this was even illustrated!
  • 17. Top 10 Search Terms ๏ƒ˜ informaticist ๏ƒ˜ boots md ๏ƒ˜ health informaticist ๏ƒ˜ cochrane guidelines ๏ƒ˜ rate your doctor ๏ƒ˜ is google street view a threat to privacy ๏ƒ˜ integrated care pathways ๏ƒ˜ integrated care pathways nhs ๏ƒ˜ buy sativex ๏ƒ˜ commonly misspelled medical words
  • 18. Benefits of group blogging โ€ข Raise profile โ€“ and motivate yourself to keep up to date as you need something to write about โ€ข Profitable โ€“ not monetarily but you get out what you put in, broaden your horizons, learn about other aspects of information management โ€ข Fun โ€“ meet new people, argue about issues down the pub
  • 19. And some disadvantagesโ€ฆ โ€ข Lack of personal brand or consistent voice โ€ข There is the potential for two posts on same topic , though this is rare โ€ข Everyone might decide to post on the same day, then quiet for a fortnight โ€ข Design โ€“ we can never agree on what looks good โ€ข stats envy: โ€œhow come that post got more views than mine?โ€
  • 20. Connections to other organisations and outreach โ€ข Recommended resource for journalists (Cochrane Library) โ€ข Listed on Medpedia โ€ข Cross posting on Twitter / Linkedin- Twitter a top referrer! โ€ข Personal connections to professional groups โ€ข LIKE group
  • 21. Future plans โ€ข Market ourselves more โ€ข Find an interface we can all love โ€ข Find a few more blog authors โ€“ anyone interested?
  • 22. Did we mention the pubs?
  • 23. (the) health informaticist http://healthinformaticist.wordpress.com/ Any questions?

Editor's Notes

  1. What weโ€™re about How well have we done to stick to this remit? I admit to ranting on about EBM itself and science and weโ€™ve strayed into *politics* shock horror as it affects our work e.g. NHS funding or whether the NHS should pay for homeopathy
  2. Add photos? Or cartoon versions?? AKA what a health informaticist looks like
  3. Talk about debates around professional identity
  4. Library Garden: written by 13 people and cutting across sectors From: About Libraryย Garden โ€œLibrary Garden has been conceived as an ongoing conversation among librarians with differing perspectives (public, academic, consortial, state, youth, LIS) but one shared goal: ensuring the health and relevance of libraries.โ€ Choice of images?
  5. really shows what a group blog can do with collaborative postsย and interesting variedย view points.ย ย 
  6. written by lots of different people, frequently updated and with a good mixture of new developments, product reviews and more in depth debate. Not very health informatics but definitely web 2.0ย 
  7. ย highly specialised use of the group blog format.ย  Brilliant sharing tool for no cost but a little time.
  8. Why set up thi blog? - trying wordpress (having used blogger previously) - No expectation of people reading - a note pad memo to self affair ย  Why change to group? - v lazy - wanted more readers - more frequent posts would help attract them - wanted a wider view point and those engaged in bigger teams / organisations ย  Why stop at current (fantastic) four? - Tried a few others but didn't work out - Could still add more but as now a group blog would be more of a group decision - felt a good range of sectors / views had been reached
  9. The homepage scored the highest by far at over 3,000 views. Guides on integrated care was the top actual post with over 1,000 views. Syndicated views are often double or triple actual trips to the blog on the first day of the post. Worst posts scored under 100 syndicated/ actual views.
  10. Benefits of blogging becomes "benefits of group blogging" - Variety of experience - less time commitment - social element - maintains interest of audience through lean spells - increases engagement - raises profile (does this still work in group thing?) ย  Disadvantages - Lack of personal brand - awkward url - potential for two posts on same topic (rare) - potential for clusters of posts reducing time at top - picking a template - no consistent voice - stats envy (turns out all those present look at the stats and thought it was only them)
  11. Benefits of blogging becomes "benefits of group blogging" - Variety of experience - less time commitment - social element - maintains interest of audience through lean spells - increases engagement - raises profile (does this still work in group thing?) ย  Disadvantages - Lack of personal brand - awkward url - potential for two posts on same topic (rare) - potential for clusters of posts reducing time at top - picking a template - no consistent voice - stats envy (turns out all those present look at the stats and thought it was only them)