24. # Application
1. What is the content that you think will
be valuable to your customers?
2. How the content tell a story about your
brand?
3. How do you plan to execute your
content-marketing strategy?
25.
26. # Conclusion
• In Content marketing is actually getting to
know deeper your customers-their interests,
wants, needs, desires and even anxieties.
• By understanding your customers, you’re
now in a position to guide and empower
them to solve the problem with you.
27. # Conclusion
• It is a continuous activity and process
• What you say matters most and What you
say in advertising is more important than
how you say it.”(David Ogilvy)
• You can choose to rush things and lose, or
travel alongside the prospect and eventually
win.