NIDM (National Institute Of Digital Marketing) Bangalore Is One Of The Leading & best Digital Marketing Institute In Bangalore, India And We Have Brand Value For The Quality Of Education Which We Provide. Our Curriculum/ Courses Are Designed with Practical knowledge are Fully For Job Orientation Bases.

1. Pay-per-
Click(ppc)
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2. PPC Fundamentals
Cover the basic concept of PPC
advertising, where advertisers pay
a fee each time their ad is clicked
01
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3. Keyword Researchg
Illustrate the process of selecting relevant
keywords for PPC campaigns, emphasizing
the importance of relevance and search
volume.
02
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4. 03
Display tips for creating compelling ad
copy, including the use of strong
headlines, clear value propositions, and
calls to action.
Ad Copy Best
Practices
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5. 04
Showcase various ad extensions
available in different PPC
platforms, such as site links,
callouts, and structured snippets.
Ad Extensions
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6. Quality Score
Importance
I Explain the concept of Quality Score
and how it affects ad rankings and
costs in platforms like Google Ads
05
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7. Ad Bidding
Strategies
Highlight different bidding
strategies, like manual CPC,
automated bidding, and bid
adjustments based on
device, location, etc.
06
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8. THANK YOU
10
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