This document provides instructions for an assignment for a Management of Technology course. It includes details like the course name, deadline, submission requirements, and grading criteria. Students must answer 5 questions in 300-500 words each based on a case study reading. They are instructed to support their answers with concepts from the course materials and at least two scholarly journal articles. Late or plagiarized assignments will not be accepted. The assignment is meant to demonstrate students' understanding of technological innovation concepts covered in the course.

1. College of Administrative and Financial Sciences
MGT325: Management of Technology
Assignment 1
Deadline: 06/03/2020 @ 23:59
Course Name: Management of Technology
Student’s Name:
Course Code:MGT325
Student’s ID Number:
Semester: 2nd
CRN:
Academic Year: 2020-2021
For Instructor’s Use only
Instructor’s Name:
Students’ Grade: Marks Obtained/Out of
Level of Marks: High/Middle/Low
Instructions – PLEASE READ THEM CAREFULLY
· The Assignment must be submitted on Blackboard (WORD
format only) via allocated folder.
· Assignments submitted through email will not be accepted.
· Students are advised to make their work clear and well
presented, marks may be reduced for poor presentation. This
includes filling your information on the cover page.
· Students must mention question number clearly in their
answer.
· Late submission will NOT be accepted.
· Avoid plagiarism, the work should be in your own words,
copying from students or other resources without proper
referencing will result in ZERO marks. No exceptions.

2. · All answered must be typed using Times New Roman (size 12,
double-spaced) font. No pictures containing text will be
accepted and will be considered plagiarism).
· Submissions without this cover page will NOT be accepted.
Course Learning Outcomes-Covered
· Demonstrate the dynamics of technological innovation
concepts in technology-intensive business enterprises. (Lo 1.1)
Case Study
Weight: 5 Marks
Students are supposed to read the Opening Case of Chapter-3
‘Innovation in India: The Chotukool Project’ (Page Number -43)
of their e-textbook. Based on your understanding of the case
and concepts studied until now answer the following question in
300-500 words each.
QUESTIONS
1. What were the pros and cons of attempting to develop a
refrigerator for India’s rural poor? (1 marks)
2. What product and process innovations did the Chotukool
entail? Would you consider these incremental or radical?
Architectural or Component Competence enhancing or
competence destroying? (1 marks)
3. Did the Chotukool pose a threat of disrupting the traditional
refrigerator market? Why or why not? (1 marks)
4. Is there anything you think Godrej should have done
differently to penetrate the market of rural poor families in
India? (1 marks)
5. What other products might the lessons Godrej learned which
chotukool apply to? (1 marks)
Note: It is mandatory to support each answer with at least two
scholarly, peer-reviewed journal.

3. Directions:
· All students are encouraged to use their own words.
· Be three to five pages in length (1000-1500words), which does
not include the title page, abstract or required reference page,
which are never a part of the content minimum requirements.
· Use Saudi Electronic University academic writing standards
and APA style guidelines.
· Use proper referencing (APA style) to reference, other styles
will not be accepted.
· Support your submission with course material concepts,
principles, and theories from the textbook and at least two
scholarly, peer-reviewed journal articles unless the assignment
calls for more.
· It is strongly encouraged that you submit all assignments into
the safe assignment Originality Check prior to submitting it to
your instructor for grading and review the grading rubric to
understand how you will be graded for this assignment.