Unit-IV; Professional Sales Representative (PSR).pptx
Introduction focus variable are range & angel methods·
1. Introduction:
Focus variable are range & angel
Methods:
· Here we used Stopwatch to record time, meter to record
distance, and Level app to measure the angle.
· We did a rocket launch experience with 3 types of tasks that
include Varying Stomp Force to measure time, Varying Launch
Angles to measure time, and Competition to measure horizontal
distance. After assembling the rocket and used the Measure app
on iPhone to set up the angle, I prepared the stopwatch to
measure the time while launching the rocket.
· For the first task we had to stick with one angle to while
experiencing the stomp force.
· I stepped on the launch pad lightly, medium, and hard with 3
different trials while my friend was holding the base of the
rocket to measure when the rocket hit the ground. After taking
the time data recorded on the stopwatch for the task, we had to
calculate the Average time needed to solve problems set.
· Task 2 was about measuring time with different angles at 25,
45, and 65 degrees for three trials with hard force. First step
was setting up the launch base with the app level at the written
angles, and then fire the rocket while measuring time at landing.
· Task 3 was a competition between 3 other groups to measure
the horizontal distance with similar hard force applied. We
started to launch once per group to measure the furthest
distance among us.
· For task 1 and 2 calculations, we have to find the initial
Horizontal/Vertical velocity, resultant velocity, predicted peak
height, flight time, and range.
(pasted from info on Blackboard)
2. Issue Brief
This semester, we have partnered with Snowcentral, a family
run business that is struggling in the current COVID-19 world.
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About the business
Snowcentral is a family run business, founded by the Bishop
family in 1993. From its inception, the business has catered for
budget minded skiers and snowboarders with second-hand
clothing and hardware, and as the ski industry has grown in
Australia, now provides a wide range of new and second hand
snow clothing, hardware and accessories, catering for budget
through to high performance customers. The store also provides
an extensive range of rental clothing, skis, snowboards, boots
and snow-chains. Snowcentral also boasts one of the most
advanced alpine sports workshops in the country with its
Wintersteiger Tunejet machine, for the most precise edging and
stone-grinding available for skis and snowboards. The business
has a great reputation in the boot fitting side of the industry,
with Masterfit certified boot fitters who can customise ski and
snowboard boots to practically any foot shape with a high level
of reliability.
Snowcentral was an early mover in the digital shopping space,
having a dedicated website for two decades that remains fresh
and easy to navigate. With a focus on domestic sales
(international sales are restricted due to supplier limitations),
the website continues to enable the business to extend its reach
beyond Southeast Queensland to all of Australia.
Issues facing the business
Discussions with the manager identified the following issues
facing the business:
· Just like every other small business in the country,
Snowcentral has been impacted by market changes brought on
by COVID-19. A store focusing solely on the alpine travel
industry is already an oddity in Brisbane, as there is a long
3. flight and/or drive associated with anyone from Southeast
Queensland travelling to the snow. This means that any of the
store’s customers needs to travel interstate or internationally for
their intended holiday. With domestic and international border
lockdowns, Snowcentral’s customer base is essentially in
hibernation until such time as the borders reopen.
· At its peak, the business employed 28 people during peak
selling seasons. As we come into the latter stages of the current
Australian ski season, there are only 7 people employed
currently to run the store (1 full-time manager, 3 part-time
assistants, and 3 casual assistants) required to meet current
demand. In the early weeks of the 2021 ski season, the business
had to (re-)hire staff to meet an influx of demand from
domestic/state borders re-opening coupled with above average
snowfall reported in the media in May and June. However, as
border restrictions were re-introduced shortly after this, the
demand for snow gear, and hence the number of customers to
the store, dropped to an almost stand-still.
· Many customers who had purchased snow gear early in the
season were left without a place to travel. While larger retail
chains may be able to afford a no questions asked returns
policy, this family run business has always maintained that
refunds would only be provided if goods are faulty (i.e. no
refunds for those who no longer want or need the goods
purchased). While many customers understand this, some
customers have been vocal in their displeasure at this policy.
· Much of the stock on the shelves and in storage are considered
“last season”, with only some new season stock available.
COVID-19 effectively cancelled the 2020 ski season, and new
season stock typically arrives to Australia in late April each
year, but was delayed due to impacts of global supply chains.
This means that the vast majority of stock at Snowcentral is
considered to be 2019 and 2020 stock. As snow gear retailers in
New South Wales have enjoyed most customers through the
2021 ski season being able to access the Australian Alps, there
is a growing concern that Snowcentral is holding around
4. $1million of stock that other snow gear retailers in the country
will consider “old” in 2022.
· While travel to the snow has essentially stopped for
Queenslanders, the store has continued to bring in some
revenue. Ski and snowboard owners bringing their equipment in
for servicing that had been overdue from previous years, and
some incidental sales to tradespeople seeking hard wearing
socks and warm gloves. Many items sold in the store could be
considered as useful for purposes other than holidays to the
snow. For example, shell jackets (jackets without insulation)
could be useful for hiking, and some cold weather travel
destinations remain open (i.e. cruises to Antarctica), so there is
potential for the business to find new ways to connect people to
the goods currently on stock.
What is Snowcentral’s management looking for?
The General Manager of the store, Ali, noted:
“We need to attract revenue to survive as a business. We’ve
tried a few things to identify non-essential expenses and cut
these from our operating budget, but there are still some aspects
of the business that we could potentially improve. For example,
our shipping of internet sales goes through a freight
management company [ShipIt], which takes a small percentage
cut of the internet sales revenue. Brand awareness might be part
of the solution – a decade ago people would find the store
through word of mouth, but we seem to get more and more
customers saying they didn’t know there was a snow gear shop
in Brisbane. There is no appetite to add a different product line
to our shelves as we already have so much stock to sell, so the
key problem we need solutions for is to find new or different
ways for us to bring customers in and get stock out. I’m really
interested to see what ideas [the BSB399] teams can come up
with.”
What your team needs to do now
Apply the Structured Problem Solving process to identify a key
issue that your team can apply its strengths to answering, and
5. develop a robust solution that can be pitched to the client
organisation.
The lecture and tutorial content covered each week in the uni t
will help your team to respond to this challenge. Please liaise
with your coach/tutor to help you develop and vet your initial
ideas.
Please note that there will be an opportunity in Week 7 of
semester to ask questions to your client organisation. For this
reason it is essential that your team discusses this issue brief,
work on identifying a core issue from the Week 6 tutorial
activities, and have questions ready to ask the client at the
beginning of Week 7 so that you can receive feedback on your
thinking as you formulate your ideas. This will ensure that your
ideas/solutions more accurately meet the real world needs of the
client.
(please consult the document titled “Brief Submission Format”
saved in the OneDrive)
https://connectqutedu-
my.sharepoint.com/:f:/g/personal/n10258507_qut_edu_au/Ei91t
UBmA51MqHWrqOk8YNsBcZEKLJgyZN1fhxf6w-0Lyw
https://connectqutedu-
my.sharepoint.com/:w:/r/personal/n10258507_qut_edu_au/Docu
ments/BSB399/A2/Brief%20submission%20format.docx?d=w21
4dc0d51806438494663c01e37dcdc2&csf=1 &web=1&e=2qcNmA
Section 1: The Issue
Section 2: Our
Solution
6. A: Why is it important?
Following Sinek’s Golden Circle, provide a summary of your
solution, beginning from Why, then How and finally What.
Your “Why” for the solution should be a natural follow on from
your description of the issue (above).
· Why:
· How:
· What:
B: How it works
Does your solution bring people together? Or reorganize
resourcing for events? Or provide new pathways for business to
use parks? Before you get to discussing what your solution
does, it’s important to set up how your solution works. For tips
on good language and the types of things you could mention,
your notes from the SPS and CIP Masterclasses will help you
here, along with reviewing Simon Sinek’s TED Talk for the
Golden Circle.
· Our solution provides increased customer awareness and
engagement with Snow Central through the use of digital tactics
via social media, and physical strategies in the store's
layout/design and employee training. Rough outline
C: What it does
Be concise about the details of the solution
· M
7. Section 3: Core Value Proposition
D: User stories
E: Figures and Tables
F: Concluding remarks