1. ABHAY KRISHNA UPADHYAY
Address: G-705, Ajnara Homes, Sector- 121, NOIDA
Contact No: +91 9873916602 / E-Mail: abhaykris@rediffmail.com
17 Years of Professional Excellence as a
Anchor/Executive Producer: Worked with
renowned Television Hindi News Channels
like Zee News, News Nation, ETV and News
Express
2. OBJECTIVE
Seeking assignments in the field of News & Entertainment
Television, Corporate Communication/PR/Media Relations
Executive with an organization of repute.
3. CORE COMPETENCIES
• Production Operations
• Program Design
• Content Strategy
• Content Development
• Editing
• Anchoring
• Script Writing
• Video Editing
• News Bulletin
• Team Management
• Media Planning
• Liaising/PR
4. PROFILE SNAPSHOT
A Graduate in T.V. Journalism and Mass Communication, having a rich experience of 17 years as an
Anchor and Production, Program Design, Communication Strategy & Branding Initiatives and Team
Management.
Worked with leading Television Hindi News Channels like Zee News, News Nation, ETV and last
worked with News Express as an Anchor/Executive Producer. Also Heading own Production
House Kriscommedia.
Demonstrated excellence in Channel Launch activities from the conceptualization stage till the final
execution and driving the overall profitability of the Television Channels.
Experience of directing more than 500 episodes of fiction and non-fiction programs of entertainment
channels.
Proven abilities in driving the TRP ratings for the news channels to the top most level through effective
communication strategies for establishing a strong brand image, strategic content planning and its
execution.
Bagged several awards for successfully producing flagship programs like Badi Khabar for Zee
News, Zero Hour for News Express channel and many others.
Known for good networking/PR abilities and maintaining exceptional media relations having
successfully executed media plans and strategies, deftly handled & organized Events, Programs,
Product Promotion, Launch and Promotional activities.
Good knowledge of script writing, direction of programs, video editing on FCP and Velocity software
and Deciding Fixed Point Chart.
An enterprising leader & dynamic professional with exceptionally great communication skills both
written and verbal; holds in-depth knowledge of the respective subject and research for the given or
new topic.
5. ABHAY AS A “Total Package”
Visionary & an Astute Personality
Flexible and Adaptable
Analytical and Possess an ‘Eye for Details’
A Versatile Manager
Strong Communication and Interpersonal Skills
A Dynamic Leader
Passionate About Learning New Technologies
7. PROFESSIONAL
ACCOMPLISHMENTS
Aug’ 11-Aug’ 12 and Sep’ 13-May’ 15 News Express
Anchor/Executive Producer/COO
Key Highlights:
Managed the channel launch activities successfully and implemented effective communication
strategies and journalistic practices as a result of which the channel clocked the TRP of 4.95
before the completion of 4 months.
Anchored the special programs of the channel, one amongst them is Zero Hour which is one
of the flagship programs of the channel.
Sep’ 12-Aug’ 13 News Nation
Senior Producer
Key Highlights:
Involved in the Channel Launch activities and had demonstrated accomplishments in
successfully driving the channel’s profitability by designing various quality programs.
Improved the TRP rating of the channel by establishing the brand image and covering a variety
of programs. The channel presently stands at number fourth and fifth position in the TRP rating.
Increased the viewership and credibility of the channel by conceptualizing and executing
powerful communication strategies, effective media planning and leading teams for driving
superior results.
8. PROFESSIONAL
ACCOMPLISHMENTS
Aug’ 07-Oct’ 09 Saam T.V. (Marathi, Sakaal Group, Maharahtra)
Chief Producer
Key Highlights:
Launched the Channel in the capacity of Chief Producer and was involved in the ideation of the programs. It
was an infotainment channel and today stands out from other channels due to its content.
Aug’ 05-Oct’ 07 and Sep’ 10-Mar’ 11 Zee News Ltd.
Senior Producer
Key Highlights:
Produced one of the flagship programs Badi Khabar along with several others programs.
Won accolades for producing Badi Khabar which won News Television Award, Madhav Jyoti and many other
awards in the year 2007.
Sep’ 01-Aug’ 05 E.T.V., M.P.
Key Highlights:
Associated with the channel from the conceptualization stage and led the Programming of ETV, M.P. post
launch of the channel. Stellar in driving success across the regional level through region specific programming.
Distinguished contributions in implementing effective communication strategy, improving the channel popularity
by covering interactive programs and providing a wholesome experience to the viewers.
13. SCHOLASTICS
Bachelor in Communication and Journalism- Hari Sing Gaur University, Sagar, MP,
2007
Master Degree in Buddhism, Delhi University, 1993
BA(Hons)- Delhi University, 1991
Diploma in Urdu- Mulla Ramuji Bhavan- Bhopal, 2004
