This document discusses definitions of graphic design by exploring its broad scope and variability. It is difficult to concisely define due to the many specialties and disciplines designers can work in, such as communication design, product design, web design, and more. The document examines definitions from dictionaries and designers that describe design as a problem-solving process that plans products and services while considering people's relationships with their environment. Ultimately, graphic design is too broad to reduce to a single brief definition due to its contemporary nature and wide range of areas.

1. Design Guide: Definition, Functions,
Examples and Tutorial
Content 1 - What is (graphic) design?
Class objective
- Know better and consolidate the meaning of the term design.
It is much harder to talk about something than to do it.
After all, what is design?
Is it possible to have a clear definition?
It is a common anecdote that not even the parents of designers know what their
sons and daughters do. ‘Something with computers’ is one of the most accurate
answers.
looking for a definition
- Do you know what you're doing here?

2. 1
- Do you know what they can do?
- Where can they work?
- Can you tell their parents what they're going to be when they grow up?
- Do you know what you're doing here?
- Do you know what they can do?
- Where can they work?
- Can you tell their parents what they're going to be when they grow up?
This uncertainty can be caused by the huge range of specialties and disciplines that
designers can be involved in, which makes it difficult to establish a clear definition.
Why do people still have doubts?
- Contemporaneity of the profession;
- Diversity of areas of activity;
- High number of qualifications; - Banalization of the term.
strategic design
Communication design
Sound design Visual design
Graphic design
Editorial design
institutional design
digital design
hypermedia design

3. 2
web design
game design
Product design Automotive
design
Packing design
furniture design
Fashion design
Jewelry design
print design
Environment design
interior design
lighting design
signage design
Interaction Design
interface design
looking for a definition
It is difficult to reduce such a broad and variable activity to a brief definition.
One possible method is to take small fragments from other attempts at definition in
the hope that they might arrive at some sort of result.
de.design [ing] s.m. 1 the design of a product, esp. in terms of form and
functionality.
de.se.nho s.m. 1 graphic representation of objects and ideas made on a surface 2
representation by lines of the shape of an object; contour, trace.
HOUAISS DICTIONARY
looking for a definition
From Latin: designare – to conceive, designate, choose, design. Term
ambiguous, bringing together the abstract aspect of conceiving and the concrete
aspect of registering, forming.

4. 3
CARDOSO (2004)
Seeking a definition to be brand or index
in; represent, signify, symbolize, point out, show.
design, creation, planning.
CARDOSO (2004)
looking for a definition
From English: noun referring to the idea of plan, design, intention, configuration,
arrangement
structure (general term of use and not just for man-made artifacts). From a
designer: design is a problem-solving process taking into account man's
relationships with his environment. Design is the design and planning of a product
or service. HAUFFE, 1998 Design is not just art, because what is created is
committed to the end user and this creation is limited to productive and
technological issues.
The artist is not always sure where he wants to go, the process