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BREAKOUT SESSION
Good practices in encouraging
retirement planning across
the population
20 April 2016
|
Good practices in encouraging retirement
planning across the population
To change this text choose menu Insert > Header and Footer2
Moderator
Olaf Simonse
Head of Money Wise Platform, The Netherlands
Will Sandbrook
Executive Director of Strategy at NEST,
United Kingdom
Carlos Ramírez Fuentes
Chairman of the National Commission for
the Pensions System in Mexico
Miles Larbey
Senior Executive Leader, Financial Literacy,
at the Australian Securities and Investments
Commission (ASIC)
Anne Seiersen
Executive Director Danish
Insurance Association
Femke Kruiderink
Supervision Officer at Netherlands
Authority of Financial Markets
Résalieke Vlieger
Communications Manager at Stichting
Pensioenregister, The Netherlands
Panelists
|
Which square is darker, A or B?
To change this text choose menu Insert > Header and Footer3
A
B
Equal
|
Which square is darker, A or B?
To change this text choose menu Insert > Header and Footer4
|
Hurdles en route to a sound
retirement
To change this text choose menu Insert > Header and Footer5
|
Snapshot of
Australian retirement system
Good practices in encouraging retirement planning across the population6
• Government pension plus retirement savings plus other savings
• Compulsory retirement saving system for employees introduced 1992,
concessional tax treatment
• $2.046 trillion in superannuation
• 265 superannuation funds
• 568,943 self-managed superannuation funds
• Average super balance age 60-64
– Men: $292,510
– Women: $138,154
|
Recent reforms
and current issues
Good practices in encouraging retirement planning across the population7
• Superannuation Guarantee increasing from 9% to 12% by 2025/26,
currently 9.5%
• Superannuation choice - first introduced 2005
• Strong Super reforms:
– MySuper - default option
– Product Dashboards for MySuper accounts
– Portfolio holding disclosure
– Registration of SMSF auditors
• Financial System Inquiry
• Retirement income streams
• Objectives of superannuation
| Good practices in encouraging retirement planning across the population8
High-level introduction
UK system
• Pre-2000s – strong ‘pillar 2’ system with predominantly defined benefit (DB)
provision, but in decline:
– defined benefit (DB) – defined contribution (DC) shift
– declining participation
– falling contribution levels
• 2006 reforms - implemented from 2012
Auto enrolment
• Employers must auto enrol
eligible workers
• Set up or choose a ‘qualifying
workplace pension scheme’
NEST
• One ‘qualifying scheme’ (DC)
• Legal obligation to accept any
employer and their workers
| Behavioural Economics research9 https://www.youtube.com/watch?v=32_IL_D8LEA
Mexican context …
122 million
inhabitants
54.4 million
accounts
55% of the population
without social security
14.2% of GDP
20 million active
workers
5.88% annual return
Expected replacement rate: 30%
|
What does the audience think?
To change this text choose menu Insert > Header and Footer10
For adequate pensions, product
and system design are more
important than education
Agree (products > education)
Disagree (education > products)
|
What does the audience think?
To change this text choose menu Insert > Header and Footer11
Having more choices will ensure
that people more interested in
their pension
Agree
Disagree
|
What does the audience think?
To change this text choose menu Insert > Header and Footer12
People are not rational when it
comes to pensions, so education
does not work
Agree
Disagree
| Behavioural Economics research13 https://www.youtube.com/watch?v=32_IL_D8LEA
From barriers to solutions…
|14
1,629
Rural
1,872
Urban
873
Urban
232
Urban
Automatic savings on line
More than 4,600 new points for voluntary
savings
Make it easy…
Convenience stores
| Strong call to action15 https://www.youtube.com/watch?v=32_IL_D8LEA
Make it simple…
Key features of
the campaign:
• Simple
message
• Easy goal (€ 1)
• Catchy song
• Popular group
• It´s easy to
save: 4,600
convenience
stores and
webpage
Consumers intention to save
CONSAR Survey
|16
Make it clear and repetitive...
Voluntary contributions increased 33% (2014-2016)
|
Consumer behaviour
To change this text choose menu Insert > Header and Footer17
Step 1
Awareness of a need
Engage with the
system
Step 2
Identify the
functional
requirements
Recognise and
define the
specific need
Step 3
Choose an
appropriate
type of product-
/solution
Match the need
to a type of
product/-
solution
Step 4
Evaluate specific
products/solutions
Select appropriate
product/solution
Step 5
Post-
commitment
evaluation
Continual
assessment of
decision
| To change this text choose menu Insert > Header and Footer18
| To change this text choose menu Insert > Header and Footer19
| To change this text choose menu Insert > Header and Footer20
|
Mijnpensioenoverzicht.nl
The Dutch pension tracking service
The Dutch Pension Tracking Service: Mijnpensioenoverzicht.nl21
from overview - to insight - to action
|
Using the ‘mental model’ for design
The Dutch Pension Tracking Service: Mijnpensioenoverzicht.nl22
2. Information presented in layers
3. Using icons obligated throughout the sector
1. Personal timeline with ages and
net amounts per month
| The Dutch Pension Tracking Service: Mijnpensioenoverzicht.nl23
STARTERS
20-30 years old
Just have a look
– it’s easy
BUILDERS
30-50 years old
Take care of
your financials
now – for later
ENJOYERS
50-60 years old
Check now if
you want to
know about
your later
income.
• Radio
• Advertising on demand
• Outdoor
• Facebook
Weekly amounts of visitors
Visits to pension providers
• Checking your later income is easy
• Its easier than a lot of your daily
habits
• Surprising, recognisable and
personal
Our national campaign
| The Dutch Pension Tracking Service: Mijnpensioenoverzicht.nl24
0
500000
1000000
1500000
2000000
2500000
3000000
3500000
4000000
4500000
2011 2012 2013 2014 2015
Totaal
Cumulatief
Totaal
0
5000
10000
15000
20000
25000
30000
Leeftijd
20
25
30
35
40
45
50
55
60
65
70
75
10 juli - 9 aug 2015
10 aug - 9 sept 2015
10 sept - 9 okt 2015
10 okt - 9 nov 2015
More new unique visitors
More young people
Next steps
Focus on users
Voor pensioenuitvoerders
om zelf risicogroepen t
Waarom spreekt
I love pensioen
vrouwen aan
onlijke
dering
Vrouwelijke
pensioen-
experts
Sluit aan
bij levens-
gebeurtenissen
Gebruik van
beeldtaal
v
Quote
deelnemer
Vrouwen zijn
een risicogroep.
70% is
pensioen-
onbewust
Vrouwen
bouwen
40% minder
pensioen op
Voor pe
om zel
i
Waarom spreekt
I love pensioen
vrouwen aan
Vrouwelijke
pensioen-
experts
Sluit aan
bij levens-
gebeurtenissen
Women as a risk group
40% less
pension 70% not
interested
Key to succes:
Communication
and
co-operation
|
Example of interactive tools
Impartial and trusted financial guidance
Good practices in encouraging retirement planning across the population25
|
Example of targeted resources
Good practices in encouraging retirement planning across the population26
|
Opting out of NEST
Good practices in encouraging retirement planning across the population27
|
Opting out of NEST
Good practices in encouraging retirement planning across the population28

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Breakout: Good Practises in encouraging retirement planning

  • 1. BREAKOUT SESSION Good practices in encouraging retirement planning across the population 20 April 2016
  • 2. | Good practices in encouraging retirement planning across the population To change this text choose menu Insert > Header and Footer2 Moderator Olaf Simonse Head of Money Wise Platform, The Netherlands Will Sandbrook Executive Director of Strategy at NEST, United Kingdom Carlos Ramírez Fuentes Chairman of the National Commission for the Pensions System in Mexico Miles Larbey Senior Executive Leader, Financial Literacy, at the Australian Securities and Investments Commission (ASIC) Anne Seiersen Executive Director Danish Insurance Association Femke Kruiderink Supervision Officer at Netherlands Authority of Financial Markets Résalieke Vlieger Communications Manager at Stichting Pensioenregister, The Netherlands Panelists
  • 3. | Which square is darker, A or B? To change this text choose menu Insert > Header and Footer3 A B Equal
  • 4. | Which square is darker, A or B? To change this text choose menu Insert > Header and Footer4
  • 5. | Hurdles en route to a sound retirement To change this text choose menu Insert > Header and Footer5
  • 6. | Snapshot of Australian retirement system Good practices in encouraging retirement planning across the population6 • Government pension plus retirement savings plus other savings • Compulsory retirement saving system for employees introduced 1992, concessional tax treatment • $2.046 trillion in superannuation • 265 superannuation funds • 568,943 self-managed superannuation funds • Average super balance age 60-64 – Men: $292,510 – Women: $138,154
  • 7. | Recent reforms and current issues Good practices in encouraging retirement planning across the population7 • Superannuation Guarantee increasing from 9% to 12% by 2025/26, currently 9.5% • Superannuation choice - first introduced 2005 • Strong Super reforms: – MySuper - default option – Product Dashboards for MySuper accounts – Portfolio holding disclosure – Registration of SMSF auditors • Financial System Inquiry • Retirement income streams • Objectives of superannuation
  • 8. | Good practices in encouraging retirement planning across the population8 High-level introduction UK system • Pre-2000s – strong ‘pillar 2’ system with predominantly defined benefit (DB) provision, but in decline: – defined benefit (DB) – defined contribution (DC) shift – declining participation – falling contribution levels • 2006 reforms - implemented from 2012 Auto enrolment • Employers must auto enrol eligible workers • Set up or choose a ‘qualifying workplace pension scheme’ NEST • One ‘qualifying scheme’ (DC) • Legal obligation to accept any employer and their workers
  • 9. | Behavioural Economics research9 https://www.youtube.com/watch?v=32_IL_D8LEA Mexican context … 122 million inhabitants 54.4 million accounts 55% of the population without social security 14.2% of GDP 20 million active workers 5.88% annual return Expected replacement rate: 30%
  • 10. | What does the audience think? To change this text choose menu Insert > Header and Footer10 For adequate pensions, product and system design are more important than education Agree (products > education) Disagree (education > products)
  • 11. | What does the audience think? To change this text choose menu Insert > Header and Footer11 Having more choices will ensure that people more interested in their pension Agree Disagree
  • 12. | What does the audience think? To change this text choose menu Insert > Header and Footer12 People are not rational when it comes to pensions, so education does not work Agree Disagree
  • 13. | Behavioural Economics research13 https://www.youtube.com/watch?v=32_IL_D8LEA From barriers to solutions…
  • 14. |14 1,629 Rural 1,872 Urban 873 Urban 232 Urban Automatic savings on line More than 4,600 new points for voluntary savings Make it easy… Convenience stores
  • 15. | Strong call to action15 https://www.youtube.com/watch?v=32_IL_D8LEA Make it simple… Key features of the campaign: • Simple message • Easy goal (€ 1) • Catchy song • Popular group • It´s easy to save: 4,600 convenience stores and webpage Consumers intention to save CONSAR Survey
  • 16. |16 Make it clear and repetitive... Voluntary contributions increased 33% (2014-2016)
  • 17. | Consumer behaviour To change this text choose menu Insert > Header and Footer17 Step 1 Awareness of a need Engage with the system Step 2 Identify the functional requirements Recognise and define the specific need Step 3 Choose an appropriate type of product- /solution Match the need to a type of product/- solution Step 4 Evaluate specific products/solutions Select appropriate product/solution Step 5 Post- commitment evaluation Continual assessment of decision
  • 18. | To change this text choose menu Insert > Header and Footer18
  • 19. | To change this text choose menu Insert > Header and Footer19
  • 20. | To change this text choose menu Insert > Header and Footer20
  • 21. | Mijnpensioenoverzicht.nl The Dutch pension tracking service The Dutch Pension Tracking Service: Mijnpensioenoverzicht.nl21 from overview - to insight - to action
  • 22. | Using the ‘mental model’ for design The Dutch Pension Tracking Service: Mijnpensioenoverzicht.nl22 2. Information presented in layers 3. Using icons obligated throughout the sector 1. Personal timeline with ages and net amounts per month
  • 23. | The Dutch Pension Tracking Service: Mijnpensioenoverzicht.nl23 STARTERS 20-30 years old Just have a look – it’s easy BUILDERS 30-50 years old Take care of your financials now – for later ENJOYERS 50-60 years old Check now if you want to know about your later income. • Radio • Advertising on demand • Outdoor • Facebook Weekly amounts of visitors Visits to pension providers • Checking your later income is easy • Its easier than a lot of your daily habits • Surprising, recognisable and personal Our national campaign
  • 24. | The Dutch Pension Tracking Service: Mijnpensioenoverzicht.nl24 0 500000 1000000 1500000 2000000 2500000 3000000 3500000 4000000 4500000 2011 2012 2013 2014 2015 Totaal Cumulatief Totaal 0 5000 10000 15000 20000 25000 30000 Leeftijd 20 25 30 35 40 45 50 55 60 65 70 75 10 juli - 9 aug 2015 10 aug - 9 sept 2015 10 sept - 9 okt 2015 10 okt - 9 nov 2015 More new unique visitors More young people Next steps Focus on users Voor pensioenuitvoerders om zelf risicogroepen t Waarom spreekt I love pensioen vrouwen aan onlijke dering Vrouwelijke pensioen- experts Sluit aan bij levens- gebeurtenissen Gebruik van beeldtaal v Quote deelnemer Vrouwen zijn een risicogroep. 70% is pensioen- onbewust Vrouwen bouwen 40% minder pensioen op Voor pe om zel i Waarom spreekt I love pensioen vrouwen aan Vrouwelijke pensioen- experts Sluit aan bij levens- gebeurtenissen Women as a risk group 40% less pension 70% not interested Key to succes: Communication and co-operation
  • 25. | Example of interactive tools Impartial and trusted financial guidance Good practices in encouraging retirement planning across the population25
  • 26. | Example of targeted resources Good practices in encouraging retirement planning across the population26
  • 27. | Opting out of NEST Good practices in encouraging retirement planning across the population27
  • 28. | Opting out of NEST Good practices in encouraging retirement planning across the population28