Anna Zelentsova - Project coordinator, National Financial Education and Financial Literacy Project, Ministry of Finance of the Russian Federation - delivered this presentation to the NZ OECD Global Symposium on Financial Education 2016 in Auckland.

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NATIONAL FINANCIAL LITERACY PROJECT
FOR THE RUSSIAN FEDERATION
NEW ZEALAND-OECD GLOBAL SYMPOSIUM ON FINANCIAL EDUCATION
Anna Zelentsova,
The Project Coordinator,
Joint Russian Finance Ministry and World Bank Financial Literacy Project

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Project run by the Ministry of Finance (together with Consumer Protection
Agency) and the World Bank assistance. Started in 2011.
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Improvement of the financial consumer
protection system
CHILDREN
TARGET AUDIENCES
YOUTH ADULTS SENIORS
PROJECT GOALS
Improvement of financial literacy of
population and responsible
behavior of consumers and
providers
Capacity building and
establishment of the national
financial literacy infrastructure

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RUSSIA’S SPECIFIC FEATURES
• Big territory
• Gaps in financial inclusion and literacy
between big cities and rural area
• Quickly growing financial market,
especially such products as credits
and microfinance loans
• Paternalistic expectations and not
much financial experience
• Low awareness of consumers rights
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PROJECT COMPONENTS
• Development of a financial literacy strategy, monitoring and assessment
COMPONENT 1
• Capacity-building: train trainers centers, work in regions.
COMPONENT 2
• Development and implementation of educational programs and information campaign
• Found of Good Ideas – support of the grass-roots initiatives
COMPONENT 3
•Improvement of financial consumer protection and capacity building for Federal Consumer
Protection Agency and consumers rights organisations
•Independent monitoring of financial services market and informing citizens
COMPONENT 4

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FINANCIAL EDUCATION AND FINANCIAL LITERACY PROJECTPROJECT’S MODEL
•Learning the gaps
•Development of the learning
framework, educational programmes
and tools for all life stages
•Testing all educational programmes
•Capacity building at federal and
regional levels, regional hubs
•Train trainers cascade model
•Integration of Financial Literacy and
Financial Consumer Protection
• Cooperation with private sector
• Fund of Good Ideas – support of
the local initiatives
3 phases approach:
 2011 -13: Research, design of the
programmes, 2 pilot regions at
project launch
 2013-15: 7 new regions joined - long-
tern agreements
 2016 -19: Dissemination in almost
entire Russia, cross-regional
cooperation

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FINANCIAL EDUCATION AND FINANCIAL LITERACY PROJECTFINANCIAL EDUCATION AT ALL LIFE STAGES
Financial Literacy Textbooks Developed
83 textbooks for 1-11 school grades
pupils, teachers and parents
Testing
Participants of approbation:
131 educational institutions
5 regions of the Russian Federation
163 teachers
4,400 students
2,300 parents
Special modules in math and economics
Interactive course for the pre-
school
Educational Courses for Universities
Integration into
bachelor and master programmes
as a course of choice
On-line Game as a Part of the Course
interactive game My Plan
Educational Materials for Adults
30 educational modules
covering all life stages

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вашифинансы.рф
PARTICIPATION DYNAMICS: 2014-2016
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NUMBER OF EVENTS NUMBER OF PARTICIPANTS
10200
FLW 2016
500
SW 2015
300
FLW 2015
110
SW 2014
1000000
FLW 2016
150000
SW 2015
15000
FLW 2015
3015
SW 2014
 Financial Literacy Week for Children and Youth (FLW) – 2016
 Savings Week (SW) – 2015
 Financial Literacy Week for Children and Youth (FLW) – 2015
 Savings Week (SW) – 2014

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NATIONAL FINANCIAL LITERACY WEEK