Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Google Plus for Business

515 views

Published on

Google Plus for Business.

Published in: Social Media, Technology, Business
  • Be the first to comment

  • Be the first to like this

Google Plus for Business

  1. 1. 1 Internet Marketing
  2. 2. Google+ (pronounced and sometimes written as Google Plus /ˈɡuːɡəl plʌs/) is a social networking and identity service[3][4] that is owned and operated by Google Inc. Google has described Google+ as a "social layer" that enhances many of its online properties, and that it is not simply a social networking website, but also an authorship tool that associates web-content directly with its owner/author.[5] It is the second-largest social networking site in the world after Facebook. 540 million monthly active users are part of the Identity service side, by interacting socially with Google+'s enhanced properties, like Gmail, +1 button, and YouTube comments.[6] 300 million monthly active users are part of the Social Networking side by interacting with the Google+ social networking stream itself.[1][7][8] Google+ Mobile App was used by 30% of smartphone users between April– June 2013, making it the fourth most used app.[9] Google+ Enhanced apps and mobile sites are used on 92% of USA smartphones.[10] Two main strengths of Google+'s social site are photography and its "Hangout" feature. An update in October 2013 focuses on these areas. Google+ has 1.5 billion photos uploaded each week.[8]
  3. 3.       Why does Google + matter? Semantic search, personalized search, profile cards, Pub/Auth pictures Google+ Pages and Posts have Page Rank Goals Get +1s on Profile Page Get +1s on website (w/ links, shares) Get Reviews Build a Following
  4. 4.      Local Business or Place (maps) Product or Brand Company, Institution, or Organization Arts, Entertainment, or Sports Other
  5. 5.       Tag People and Pages With +(name) Use #(tag) for Hashtags or Auto Hashtag Imbed Links if possible Integrate Video with YouTube Events – Set up events Use Images: Auto Awsesome Types Auto Awesome Movies Android
  6. 6. <a href="https://plus.google.com/yourpageID" rel="publisher">Find us on Google+</a> https://support.google.com/webmasters/answer/1708844?hl=en
  7. 7. PR/Social Media, Employees, Figure Heads Add to Website/Blog Header <a href="https://plus.google.com/109412257237874861202? rel=author">Go ogle</a> Then add links to your Google profile: https://support.google.com/webmasters/answer/2539557?hl=en
  8. 8.    Encourage(manage) CEOs, Owners, etc.. to have active profiles sharing social, pr, marketing posts and links. Find Employees active on Google+ already and gain their influence. Use email address attached to G+ profile for email campaigns.
  9. 9. Paid interaction! http://techcrunch.com/2013/12/09/google-starts-testingpaid-post-ads-for-google-content-with-launch-partnerstoyota-and-cadbury/
  10. 10. Q&A Thank You for coming! Slides Available at: http://1internetmarketing.com/lessons/ 1internetmarketing.com

×