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Digipak/Cd Cover Analysis
   A2 media project 2012/13
The Killers – Greatest Hits




• The first album cover/digipak I am going to
  analyze is The Killers album, “Greatest Hits”.
The Killers – Greatest Hits



         Digipak
The Killers – Greatest Hits
By showing the band in a
central shot, this gives the
audience knowledge to
who’s album they are
buying. In addition, when
fans by their favorite
bands album, they want
to see the band appearing
on the album cover itself. .
In addition, the band is
shown to be looking
forward, directly at the
audience. This creates a
direct mode of address
and shows that the band
are trying to engage with
the audience.
  •    As shown above, typography is used in an affective way to draw the attention of the audience. By
       placing the font vertically rather than the standard horizontal way, it adds variation to the album
       cover and adds interest. In addition, the font used is found both in the album name and band
       name. By using the same font it doesn’t create confusion and looks professional as it creates a
       theme for the album cover.
Chris Brown - Fame
Chris Brown - Fame
As shown to the right, the artist,
Chris Brown is shown to cover most
of the album cover whereas the
album name only covers 1/5 of the
album. In addition, the artist is
shown to be looking forward,
directly at the audience. This shows
direct contact and interaction with
the audience which shows the artist
to have confidence and therefore
establishes a relationship with the
audience and artist. By seeing the
artist in loads of different shots
behind the main shot of the artist
facing the audience, this tells us
that we are focusing mainly on the
artist rather than the music. In
addition, the artist, Chris Brown is
seen without any musical
instruments, telling us that his act is
most likely just using his voice.

              •     As you can see above, the typography used for the album name, “F.A.M.E”
                    follows a graffiti styled font as well as the background behind. Lots of variations
                    of colours are used to make the album cover stand out. The bright images of Chris
                    Brown help him establish himself as an artist for the audience.
Deadmau5 - 4x4= 12
  •   The front cover for deadmau5’s album 4x5=12 is very simple yet
      effective. They have simply put their logo of a mouse in the centre
      which fills up a large majority of space for the whole front album
      cover. In addition they have simply made the outline of the mouse
      bright and green to give the effect that it has been lit up in neon to
      give the impression of being in a club. Furthermore, the band’s name
      and album name has been placed at the top to tell the audience
      who’s album they are purchasing if the band’s logo wasn't clear to
      the buyer. Moreover, the band’s name has been written in the same
      font and colour as the band’s logo (the green neon colour).
 The back of the album shows the song list of what
 song’s the band have chosen to put in the album.
 The band’s name as seen to the left is also in the
 same font as the writing used for the band’s name
 on the front cover of the album. By using a similar
 pattern for the typography it makes it easy to follow
 and more simplistic. Furthermore, as seen in the
 picture to the right, a barcode has been used in the
 bottom right of the back cover of the album as it is a
 typical convention to have the barcode in that
 place. Moreover, the album’s CD follows the same
 typography pattern by using the same font and
 colour scheme as well as the band’s logo.
David Guetta – One Love
•   The typography used for this album cover has been
    used in a similar way to the font used for the
    typography found in Deadmau5’s album cover. The font
    is bright and colourful, typical colours found at a club
    or disco which goes well with David Guetta’s genre of
    music. Furthermore, the font used for the artists name
    is the font used for all his album covers as if it were his
    logo.


The appearance of the artists has been portrayed as
being at a club as if he were performing/Disk Jockeying
and so David Guetta is dressed very casually, as if he
were at a club. Furthermore, he has his arms in the air
as if he were getting the audience involved. This looks
as if he is performing to us now and that we’re involved
in his performance.
Guns N’ Roses – Family Tree
•   The reason I chose to look at and analyze a
    rock album cover is to compare the
    differences between a rock album cover and
    a dance/rap album cover (the genre we’re
    doing for our music video). Instantly, the first
    noticeable thing between the two album
    cover genre’s is that the theme of a rock
    album cover is more dark and gloomy. For
    example, the use of skulls and fire can be
    found on the front of the Guns N’ Roses cd
    cover as that is relevant to the genre of rock,
    whereas on the David Guetta album cover
    and Chris Brown album cover, bright colours
    and typical conventions are used to suit the
    genre of dance and pop.


In addition, unlike the stereotypical pop/dance album cover, the band or artist himself doesn’t seem
to appear on this rock cd, letting us know that this particular band doesn’t care whether audiences can
see the band on the front cover of the album. However, they have stuck to the traditional occurring
trend which is to have the band’s name at the top with the album name at the bottom, leaving the
band’s logo or image in the centre of the screen covering a majority of the album cover.
Guns N’ Roses – Family Tree
• The back of the album
  cover is very similar to all
  the other album covers I
  have analyzed. For
  example, the song list
  goes down vertically so
  that it is easy for the
  person viewing the
  album cover to read.
  Moreover, when looking
  at the bottom left of the
  back of the album cover,
  a barcode is found as
  another typical
  convention.
Flo Rida - Roots
•   Unlike most of the other
    album covers, as we can see
    to the right, the text used                                       As shown to the left, the
    for the artist and album                                          artist has been portrayed to
    name has been placed in                                           be facing to the left (not
    the top left hand corner of                                       facing the audience). In
    the album cover. Typically                                        addition, noticeably, Flo Rida
    you would normally see                                            is shown to be shirtless. Flo
    these two names centrally                                         Rida has also stated that the
    as normally recognized as                                         album cover was done this
    the most important                                                way because he admittedly
    information for the album                                         has an 'addiction to being
    cover. Moreover, the                                              shirtless' and he wanted to
    typography for the font has                                       show his body, and show his
    cleverly been done in a style                                     addiction to the world.
    to look like the state, Florida
    (Where Flo Rida is from).
    Flo+Rida = Florida.
    Flo Rida stated the inspiration for the album comes from his success and knowing
    that it wasn’t an overnight thing. "It also takes inspiration to turn an album, so I had
    to really get everything together."

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Digipak CD Analysis

  • 1. Digipak/Cd Cover Analysis A2 media project 2012/13
  • 2. The Killers – Greatest Hits • The first album cover/digipak I am going to analyze is The Killers album, “Greatest Hits”.
  • 3. The Killers – Greatest Hits Digipak
  • 4. The Killers – Greatest Hits By showing the band in a central shot, this gives the audience knowledge to who’s album they are buying. In addition, when fans by their favorite bands album, they want to see the band appearing on the album cover itself. . In addition, the band is shown to be looking forward, directly at the audience. This creates a direct mode of address and shows that the band are trying to engage with the audience. • As shown above, typography is used in an affective way to draw the attention of the audience. By placing the font vertically rather than the standard horizontal way, it adds variation to the album cover and adds interest. In addition, the font used is found both in the album name and band name. By using the same font it doesn’t create confusion and looks professional as it creates a theme for the album cover.
  • 6. Chris Brown - Fame As shown to the right, the artist, Chris Brown is shown to cover most of the album cover whereas the album name only covers 1/5 of the album. In addition, the artist is shown to be looking forward, directly at the audience. This shows direct contact and interaction with the audience which shows the artist to have confidence and therefore establishes a relationship with the audience and artist. By seeing the artist in loads of different shots behind the main shot of the artist facing the audience, this tells us that we are focusing mainly on the artist rather than the music. In addition, the artist, Chris Brown is seen without any musical instruments, telling us that his act is most likely just using his voice. • As you can see above, the typography used for the album name, “F.A.M.E” follows a graffiti styled font as well as the background behind. Lots of variations of colours are used to make the album cover stand out. The bright images of Chris Brown help him establish himself as an artist for the audience.
  • 7.
  • 8. Deadmau5 - 4x4= 12 • The front cover for deadmau5’s album 4x5=12 is very simple yet effective. They have simply put their logo of a mouse in the centre which fills up a large majority of space for the whole front album cover. In addition they have simply made the outline of the mouse bright and green to give the effect that it has been lit up in neon to give the impression of being in a club. Furthermore, the band’s name and album name has been placed at the top to tell the audience who’s album they are purchasing if the band’s logo wasn't clear to the buyer. Moreover, the band’s name has been written in the same font and colour as the band’s logo (the green neon colour). The back of the album shows the song list of what song’s the band have chosen to put in the album. The band’s name as seen to the left is also in the same font as the writing used for the band’s name on the front cover of the album. By using a similar pattern for the typography it makes it easy to follow and more simplistic. Furthermore, as seen in the picture to the right, a barcode has been used in the bottom right of the back cover of the album as it is a typical convention to have the barcode in that place. Moreover, the album’s CD follows the same typography pattern by using the same font and colour scheme as well as the band’s logo.
  • 9.
  • 10. David Guetta – One Love • The typography used for this album cover has been used in a similar way to the font used for the typography found in Deadmau5’s album cover. The font is bright and colourful, typical colours found at a club or disco which goes well with David Guetta’s genre of music. Furthermore, the font used for the artists name is the font used for all his album covers as if it were his logo. The appearance of the artists has been portrayed as being at a club as if he were performing/Disk Jockeying and so David Guetta is dressed very casually, as if he were at a club. Furthermore, he has his arms in the air as if he were getting the audience involved. This looks as if he is performing to us now and that we’re involved in his performance.
  • 11.
  • 12. Guns N’ Roses – Family Tree • The reason I chose to look at and analyze a rock album cover is to compare the differences between a rock album cover and a dance/rap album cover (the genre we’re doing for our music video). Instantly, the first noticeable thing between the two album cover genre’s is that the theme of a rock album cover is more dark and gloomy. For example, the use of skulls and fire can be found on the front of the Guns N’ Roses cd cover as that is relevant to the genre of rock, whereas on the David Guetta album cover and Chris Brown album cover, bright colours and typical conventions are used to suit the genre of dance and pop. In addition, unlike the stereotypical pop/dance album cover, the band or artist himself doesn’t seem to appear on this rock cd, letting us know that this particular band doesn’t care whether audiences can see the band on the front cover of the album. However, they have stuck to the traditional occurring trend which is to have the band’s name at the top with the album name at the bottom, leaving the band’s logo or image in the centre of the screen covering a majority of the album cover.
  • 13. Guns N’ Roses – Family Tree • The back of the album cover is very similar to all the other album covers I have analyzed. For example, the song list goes down vertically so that it is easy for the person viewing the album cover to read. Moreover, when looking at the bottom left of the back of the album cover, a barcode is found as another typical convention.
  • 14.
  • 15. Flo Rida - Roots • Unlike most of the other album covers, as we can see to the right, the text used As shown to the left, the for the artist and album artist has been portrayed to name has been placed in be facing to the left (not the top left hand corner of facing the audience). In the album cover. Typically addition, noticeably, Flo Rida you would normally see is shown to be shirtless. Flo these two names centrally Rida has also stated that the as normally recognized as album cover was done this the most important way because he admittedly information for the album has an 'addiction to being cover. Moreover, the shirtless' and he wanted to typography for the font has show his body, and show his cleverly been done in a style addiction to the world. to look like the state, Florida (Where Flo Rida is from). Flo+Rida = Florida. Flo Rida stated the inspiration for the album comes from his success and knowing that it wasn’t an overnight thing. "It also takes inspiration to turn an album, so I had to really get everything together."