We Are Social's Guide to Social, Digital and Mobile in Laos Dec 2011

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This is the December 2011 edition of We Are Social Singapore’s guide to Social, Digital and Mobile in Laos. You can find more of these Asia reports at http://wearesocial.sg

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We Are Social's Guide to Social, Digital and Mobile in Laos Dec 2011

  1. 1. SOCIAL, DIGITALAND MOBILE INLAOSwe are social DECEMBER 2011
  2. 2. we are social FOR MORE INFO ON THIS REPORT, PLEASE CONTACT SIMON KEMP AT WE ARE SOCIAL: SIMON.KEMP@WEARESOCIAL.SG @WEARESOCIALSG +65 9146 5356 DJESKI HTTP://WEARESOCIAL.SGwe are social
  3. 3. LAOS 6,348,800 27% 73% TOTAL POPULATION URBAN RURAL 527,400 8% INTERNET USERS INTERNET PENETRATION 109,180 2% USERS ON TOP SOCIAL NETWORK SOCIAL NETWORK PENETRATION 3,819,929 60% MOBILE SUBSCRIBERS MOBILE PENETRATION SOURCES: UN DATA ACCESSED NOV 2011; INTERNET WORLD STATS ACCESSED NOV 2011;we are social LATEST SITE-REPORTED FIGURES AS AT NOV 2011; LAOS NATIONAL AUTHORITY OF POST AND TELECOMS, NOVEMBER 2010
  4. 4. FACEBOOK DEMOGRAPHICS IN LAOS 55-64: 65+: 45-54: 1% 1% 3% 35--44: 7% 13-17: 17% MALE: FEMALE: 25-34: 57% 43% 27% 18-24: 45%we are social SOURCE: FACEBOOK, AS CITED IN SOCIALBAKERS, NOVEMBER 2011
  5. 5. ANALYSTS PREDICT LAOS WILL HAVE 5,400,000 MOBILE SUBSCRIBERS BY THE END OF 2015we are social SOURCE: MARKET REPORTS ONLINE
  6. 6. SHARE OF MOBILE HANDSET MARKET IN LAOS OTHER: NOKIA: 28% 30% SONY-ERICSSON 6% LG: SAMSUNG: 12% 24%we are social SOURCE: PENN OLSON
  7. 7. MORE ASIAN SOCIAL, DIGITAL AND MOBILE STATS: HTTP://WEARESOCIAL.SGwe are social
  8. 8. SIMON KEMP LAM CAI YU MANAGING DIRECTOR ACCOUNT EXECUTIVE @ESKIMON @HICAIS SIMON.KEMP@WEARESOCIAL.SG CAIYU.LAM@WEARESOCIAL.SG HTTP://WEARESOCIAL.SG HTTP://WEARESOCIAL.SGwe are social

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