Video: https://www.youtube.com/watch?v=h7UD7y--aRc So you want to start a startup. HP Tech Ventures on How, Where, and What you should be investing your entrepreneurial time in to. Hack success, skate to where the puck is going to be, and build for where business is going to be the day after tomorrow.

1. VITALY M. GOLOMB
@VITALYG
AN ENTREPRENEURIAL ADVENTURE

2. © Copyright 2016 HP Development Company, L.P. The information contained herein is subject to change without notice.
HP Heritage
• Silicon Valley’s original startup
• Founded in 1939 by engineers
Bill Hewlett and Dave Packard
• Initial capital: $538
• First product: Model 200A audio oscillator
• Earliest customer: Walt Disney Studios

3. Today
© Copyright 2016 HP Development Company, L.P. The information contained herein is subject to change without notice.
1
Total net revenue is based on non-GAAP segment reporting for fiscal year 2015. Total net revenue is calculated based on total segment revenue, which does not include intercompany eliminations.
Fortune 100
company
$52.7B revenue
revenue in FY15 1
Operations in
170 countries
~50,000
employees
Fortune
Most Admired
#7 in technology
250,000+
Channel partners
18,000+
patents

4. The heart and energy
of a startup.
The brain and muscle of a
Fortune 100
company.
© Copyright 2016 HP Development Company, L.P. The information contained herein is subject to change without notice.

5. 5
Press Launch

6. LETSTALKABOUT
FOUNDERS

7. GET GOOD GRADES
GO TO A GOOD COLLEGE
GET IN A GOOD COMPANY
GET REGULAR PROMOTIONS
RETIRE, PLAY GOLF, DIE
NORMAL CAREER

8. STARTUP CAREER IF SUCCESSFUL
WHAT PEOPLE THINK
IT LOOKS LIKE
WHAT IT REALLY
LOOKS LIKE

9. “AS A STARTUP CEO,
I SLEPT LIKE A BABY.
I WOKE UP EVERY
2 HOURS AND CRIED.”
- BEN HOROWITZ

10. 1YEARTODEVELOPANIDEA
2YEARSTOSEEIFANYONECARES
5-8YEARSTOSEEITTHROUGH
22 30 35
1
2
3
4

11. ENTREPRENEURSHIP
ISATOUGH JOURNEY
LET’SIMPROVEYOURODDSOFSUCCESS…

12. HOW
WHERE
WHAT

13. HOW

14. A STARTUP IS...
AN EXPERIMENT IN SEARCH
OF A BUSINESS MODEL- STEVE BLANK

15. SCALABLE
STARTUP
TRANSITION COMPANY
BUSINESS MODEL FOUND
PRODUCT/MARKET FIT
REPEATABLE SALES MODEL
MANAGERS HIRED
BREAK-EVEN
PROFITABLE
RAPID SCALE
NEW SENIOR MANAGEMENT
~150 PEOPLE
“A STARTUP IS NOT A SMALLER
VERSION OF A LARGE COMPANY”- STEVE BLANK

16. CLAYTON CHRISTENSEN’S
TECHNOLOGY LIFE CYCLE “S CURVE”
PRODUCTPERFORMANCE
TIME/EFFORT/INVESTMENT/EXPERTISE
RESEARCH
MATURITY
INNOVATION SWEET SPOT
- RAPID PRODUCT & MARKET DEVELOPMENT
- NEW SOLUTIONS
- SHORT PRODUCT LIFE CYCLES
- LOWERING BARRIERS TO ENTRY

17. $0
STAGED FINANCING
NETREVENUE
TIME Source: Jerome S. Engel 2012

18. $0
STAGED FINANCING
NETREVENUE
TIME
CONCEPT
EARLY
VALIDATION
MARKET
TRACTION
SCALE
VALIDATION
PREDICTABLE
SCALE
SEED
SERIES
A
SERIES
B
SERIES
N
IPO
Source: Jerome S. Engel 2012

19. Source: Jerome S. Engel 2012
INNOVATION CYCLES
PRODUCTPERFORMANCE
1960s 1970s 1980s 1990s 2000s 2010s

20. WHERE

21. Large Pools of
Private Capital
Source: Jerome S. Engel
WHAT IS AN INNOVATION CLUSTER?
Entrepreneurs
Venture
Capitalists
Major Corps/
Strategic Investors/
R&D Centers/
Potential Acquirers
Universities
Government
Professionals
Management
Public Stock
Markets

22. INCREASINGPRODUCTIVITYOFCOMPANIES
DRIVINGDIRECTIONANDPACEOFINNOVATION
STIMULATINGTHEFORMATIONOFNEWBUSINESSES
CLUSTERS AFFECT
COMPETITION BY…
CLUSTERS AND THE NEW
ECONOMICS OF COMPETITION
-MICHAEL E. PORTER

23. Source: Intuit, Telefonica, Startup Genome

24. Source: “Clusters and the New Economics of Competition”, Michael Porter, Harvard Business Review

25. WHAT

26. SOURCE: CHRIS DIXON, WHAT’S NEXT IN COMPUTING?
SKATE TO WHERE THE PUCK IS GOING TO BE

27. 3D Transformation
Hyper Mobility
Smart Machines
28
Internet of All Things

28. 3D Transformation
Hyper Mobility
Smart Machines
28
Internet of All Things
Blended Reality
Experiences

29. Hyper Mobility Today
29

30. Hyper Mobility Tomorrow
30
Source: WIREDSource: Singularity Hub

31. Internet of ALL Things
31
Source: PCMag.com

32. Smart Machines
32

33. Video Game Playing AI
Source: Wired
Software
that master
games better
than humans

34. Develop a
model for
how the
flatworm
regenerates
AI System Solves 100 Year
Old Science Puzzle
Source: Wired

35. 1000 units of
Pepper, the human-
like robot that feels
emotions, sold out
in a minute.
2015 - First Robot to
Recognize and Mimic
Human Emotion
Source: PC World

36. Today
3D Transformation
36
Driving the next Industrial Revolution
Industrial
Revolution
Blueprint design
and mass production
3D
Transformation
Immersive and easier design
and Proto-type & Final Part
“Digital” production
Handmade
and time intensive
Pre-
Industrial
Internet
Computer aided design
and JIT machine production
Next
Industrial
Revolution
Democratization of
Design and Ubiquitous
production

37. Reinventing 3D Printing

38. 3D Transformation Tomorrow
40
Source: Neotech AMT

39. 41
4D Printing
Source: MIT Self Assembly Lab

40. 42
Haptic Holography

41. “Fail to plan,
plan to fail.”
- HILLARY CLINTON

42. TECHVENTURES.HP.COM // @VITALYG