2. Brief
An advertising package for a new product or
service, to include two TV advertisements
together with two of the following three
options:
- Radio advertisement
- A TV programme sponsorship sequence
- A web pop-up
3. I think I would be successful with this project as I
have imaginative ideas on what I could do with
my advert and I also have experience with
filming and editing during the last project on
perfume. During this project I will consider what
is achievable and what will look effective, that
doesn’t involve clichés and copycat ideas.
4. During this project I will working on my
own, doing this will enable me to have full
control on everything. Doing it on my own I
think will help me develop my independent skills
without relying on others and having the full
responsibility. Also I will not have to face
problems like I found when working in a group
when at different times people weren't here and
only one person holding the whole project on
there user or there USB.
5. For research for this project I will look at current adverts
and see what codes and conventions are essential to
creating a successful advert. Also I will widen my
knowledge of the advert industry and look at who and
how they have made the most well know adverts of all
time. Doing this kind of research will help me have a
better outlook on advertising and commercials as well as
inspiring me to think out of the box with ideas that can be
still achievable. Furthermore looking at shots used, music
and other components that can distinguish a good advert
from a not so good one will all help me and practising
editing will also add to developing my skills so that I
create a good advert as well as working on the weakness.
6. Initial Ideas
- Kitchen appliances
- Mobile phones
- Internet package’s
- Alcohol
- Food- bread
- Household products
