Social Media How do I use it and what should I be doing with it?

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This presentation was given to faculty and staff at the 2013 Taste of Technology Symposium at Daemen College.

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Social Media How do I use it and what should I be doing with it?

  1. 1. SOCIAL MEDIA How do I use it and What should I be doing with it? http://www.flickr.com/photos/jasonahowie/8583949219/ @tomwoj /tomwoj tomwojski/in/tomwoj Tuesday, July 9, 13
  2. 2. @tomwoj /tomwoj tomwojski/in/tomwoj AGENDA What is social media? Why should you use social media? How do you implement it? Who has a good strategy? Tuesday, July 9, 13
  3. 3. forms of electronic communication (as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (as videos) @tomwoj /tomwoj tomwojski/in/tomwoj http://www.merriam-webster.com/dictionary/social%20media WHAT Tuesday, July 9, 13
  4. 4. More Simply “Social media is people having conversations online” @tomwoj /tomwoj tomwojski/in/tomwoj http://dje2ip9jb2y9k.cloudfront.net/sites/default/files/Mass-relevance-power-%20of-social-media_0.jpg WHAT Tuesday, July 9, 13
  5. 5. http://greatfinds.icrossing.com/wp-content/uploads/Social-media-for-public-relations1.jpg @tomwoj /tomwoj tomwojski/in/tomwoj Tuesday, July 9, 13
  6. 6. @tomwoj /tomwoj tomwojski/in/tomwoj http://www.flickr.com/photos/57474748@N03/5616756018/ Tuesday, July 9, 13
  7. 7. v @tomwoj /tomwoj tomwojski/in/tomwoj http://www.flickr.com/photos/birgerking/4731898939/ Choose your channels wisely Tuesday, July 9, 13
  8. 8. @tomwoj /tomwoj tomwojski/in/tomwoj WHY What is social media? Why should you use social media? How do you implement it? Who has a good strategy? Tuesday, July 9, 13
  9. 9. @tomwoj /tomwoj tomwojski/in/tomwoj Tuesday, July 9, 13
  10. 10. @tomwoj /tomwoj tomwojski/in/tomwoj http://blogsession.co.uk/wp-content/uploads/2013/01/Screen-Shot-2013-01-18-at-11.51.40.png Tuesday, July 9, 13
  11. 11. @tomwoj /tomwoj tomwojski/in/tomwoj http://blogsession.co.uk/wp-content/uploads/2013/01/Screen-Shot-2013-01-18-at-13.01.01.png Tuesday, July 9, 13
  12. 12. @tomwoj /tomwoj tomwojski/in/tomwoj http://www.flickr.com/photos/tunheim_partners/7067975729/ Tuesday, July 9, 13
  13. 13. @tomwoj /tomwoj tomwojski/in/tomwoj http://blog.tunheim.com/2012/03/09/how-college-students-use-social-media/ Tuesday, July 9, 13
  14. 14. @tomwoj /tomwoj tomwojski/in/tomwoj Tuesday, July 9, 13
  15. 15. @tomwoj /tomwoj tomwojski/in/tomwoj Tuesday, July 9, 13
  16. 16. WHY @tomwoj /tomwoj tomwojski/in/tomwoj http://gigaom.com/2013/05/21/report-finds-one-in-four-online-teens-now-use-twitter/ Tuesday, July 9, 13
  17. 17. What is social media? Why should you use social media? How do you implement it? Who has a good strategy? @tomwoj /tomwoj tomwojski/in/tomwoj HOW Tuesday, July 9, 13
  18. 18. @tomwoj /tomwoj tomwojski/in/tomwoj HOW Tuesday, July 9, 13
  19. 19. @tomwoj /tomwoj tomwojski/in/tomwoj Don’t Lie Don’t Pry Don’t Cheat Can’t Delete Don’t Steal Don’t Reveal HOW http://network.socialmedia.mayoclinic.org/2012/04/05/a-twelve-word-social-media-policy/ Tuesday, July 9, 13
  20. 20. What is social media? Why should you use social media? How do you implement it? Who has a good strategy? @tomwoj /tomwoj tomwojski/in/tomwoj HOW Tuesday, July 9, 13
  21. 21. QUESTIONS? Pages vs Groups What’s a #Hashtag? Google+ Instagram Pinterest Vine Scheduling Posts What do I do with all of my posts? TwitterTags http://www.flickr.com/photos/jasonahowie/8583949219/ @tomwoj /tomwoj tomwojski/in/tomwoj Tuesday, July 9, 13

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