Laura Zucker - Public Art: Making Creative Places

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  • Confirm stats.
  • Hypothetical question
  • Artists are creative problem solvers. They bring a unique perspective to how a space can be used and have a unique understanding of community interest. Taking risks is second nature (which can be refreshing in the context of our sometimes cautious cultures); They have the Vision to create work that has a timeless and resonant quality. Their passion to create something meaningful and beautiful is contagious. Ability to design something that we don’t have the ability to imagine. Which is why stakeholder committee’s begin the conversation about what the artwork can DO
  • Hypothetical question
  • Creates calming effect for users in an often high stress setting
  • Create space for creative risk-taking. Building and Safety Permit Office. Intended to intrigue waiting customer. Ball Nogues Studio’s first permanent public artwork.
  • Specific to architecture as well as community and place.
  • Community Participation
  • RIPPLE EFFECTS: Create a destination, a landmark
  • LA Industrial Park, Santa Fe Springs by Ed Carpenter Golden Springs
  • Process of public art-making can generate ownership and inspiration among community members.
  • It’s not bad for public image. We engaged nearly 100 youth in the design and creation of a 900 square foot mural for under $10k and the project had a strong impact in terms of the community experience and the enhancement of this park but also gave the Supervisor a good news to share and celebrate!
  • Chicago’s Millenium Park – “Cloud Gate” or “The Bean” by Anish Kapoor. Estimated that the park will generate approximately $300 billion worth of visitor revenue b/t 2005 and 2015.
  • (Christos gates brought nearly $300 million dollars in tourist revenue to NYC).
  • Carl Cheng, Walk on LA
  • West Hollywood Public Library, Retna, Untitled Mural, 2011
  • Big Blue Bear Colorado Convention Center
  • Cradle
  • Cerritos Public Library, Lita Albuquerque
  • Convene a unique committee of stakeholders.
  • Architect is key; Selection process (Pre-Qual list, Open call, RFQ). Process can take from 6 to 12 months. Starting early is key to integration and construction cost sharing.
  • PACSoCal and TA offerings?
  • Laura Zucker - Public Art: Making Creative Places

    1. 1. Public Art: Policies and Procedures for Making Creative Places
    2. 2. Civic Art Policy <ul><li>Civic Art Policy adopted by the County Board of Supervisors in December 2004 </li></ul><ul><li>1% of construction and design for all County capital projects over $500,000 </li></ul><ul><li>Over 130 artworks in the County’s collection </li></ul>
    3. 4. Why Artists?
    4. 5. <ul><ul><li>Creative problem-solvers </li></ul></ul><ul><ul><li>Risk </li></ul></ul><ul><ul><li>Vision </li></ul></ul><ul><ul><li>Passion </li></ul></ul><ul><ul><li> Imagination </li></ul></ul>
    5. 6. What can public art DO ?
    6. 7. Guiding Principles
    7. 8. high quality
    8. 9. innovation
    9. 11. site-specific
    10. 12. civic engagement/community participation
    11. 14. transformative
    12. 16. <ul><ul><li>Place-making </li></ul></ul>
    13. 18. <ul><ul><li>Civic pride + solidarity </li></ul></ul>
    14. 20. <ul><ul><li>Catalyst for revitalization </li></ul></ul>
    15. 22. <ul><ul><li>Enhance, enliven and humanize built environment </li></ul></ul>
    16. 30. Civic Art Process
    17. 31. Project Coordination Committee <ul><li>Each project has a unique selection panel that reflects the project: </li></ul><ul><ul><li>Supervisorial Office </li></ul></ul><ul><ul><li>Tenant Department </li></ul></ul><ul><ul><li>Chief Executive Office </li></ul></ul><ul><ul><li>Department of Public Works </li></ul></ul><ul><ul><li>Arts Commissioner from District </li></ul></ul><ul><ul><li>Two City representatives (when applicable) </li></ul></ul><ul><ul><li>Community Member </li></ul></ul><ul><ul><li>Arts Professionals </li></ul></ul><ul><ul><li>Civic Art Project Manager serves as non-voting advisor to facilitate consensus </li></ul></ul>
    18. 32. Artist Selection and Design Review <ul><li>Establish project values </li></ul><ul><li>Identify opportunities for artwork </li></ul><ul><li>Determine Selection Process </li></ul><ul><li>Interview and select artist </li></ul><ul><li>Artwork Design Review Process </li></ul>
    19. 34. Technical Assistance Workshops Information Sessions Open Office Hours Studio Visits
    20. 35. Civic Art Program Los Angeles County Arts Commission www.lacountyarts.org

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