WISDIOA Story In Three Acts           Sebastian Zontek
Sebastian Zontek - Bio                       2nd company                  management consulting                     (stead...
Wisdio StoryAct #1 – “Let’s hire a programmer!”
Wisdio StoryAct #2 – “inside the building”
Wisdio StoryAct #3 – “lean startup”
What we have learned
#1How not to execute
#1 How not to execute in startupsLack of corecompetencesamong co-founders(Wisdio Act 1)
#1 How not to execute in startupsMVP!Focus!Milestones!                       1882 - 2028
#2Product-market fit first!
#2 Product-market fit fail                                        Product                                        -market  ...
#3Lean startup is HARD!
#3 Lean startup is HARD!• It’s hard to throw away most of your  design/developer work• It’s hard to test hypotheses instea...
Conclusions
Create and test the Canvas
Be smart in testing hypothesesFake itthanmake it!
Release often, measure & iterate!                     “Just shit it out!” – Paul Bragiel
Useful tools
Testing landingpages (and ideas!)Mockups,prototypingUsers’ behaviortrackingMailing tousers or leads
One more thing…
Questions            @sebastianzontek            @wisdio            sebastian@wisdio.com
Wisdio - A Story in Three Acts
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Wisdio - A Story in Three Acts

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Wisdio - A Story in Three Acts shows what challenges startups face based on Wisdio.com's two-year long history.

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  • Pierwszy biznes założyłem jeszcze będąc na studiach i prowadziłem go przez 5 lat. Następnych 8 lat spędziłem w firmie konsultigowej, zarządzając projektami dla dużych korporacji, m.in Telekomunikacji Polskiej, Polkomtela czy Orlenu. Gdy Carrywater Consulting rozwinęło się do dojrzałej firmy i ugruntowało swoją pozycję na rynku poczułem silną potrzebę zbudowania czegoś nowego od podstaw. Z wielu pomsłów jakie miałem uznałem, że najbardziej chciałbym mieć rozwiązanie, które umożliwi mi zaoszczędzenie sporych ilości czasu, eliminując konieczność samodzielnego poszukiwania informacji. I tak narodził się pomysł Wisdio.
  • Wisdio - A Story in Three Acts

    1. 1. WISDIOA Story In Three Acts Sebastian Zontek
    2. 2. Sebastian Zontek - Bio 2nd company management consulting (steady growth) 1 company st 3 company ndIT hardware/software internet (fail) (big hope) years
    3. 3. Wisdio StoryAct #1 – “Let’s hire a programmer!”
    4. 4. Wisdio StoryAct #2 – “inside the building”
    5. 5. Wisdio StoryAct #3 – “lean startup”
    6. 6. What we have learned
    7. 7. #1How not to execute
    8. 8. #1 How not to execute in startupsLack of corecompetencesamong co-founders(Wisdio Act 1)
    9. 9. #1 How not to execute in startupsMVP!Focus!Milestones! 1882 - 2028
    10. 10. #2Product-market fit first!
    11. 11. #2 Product-market fit fail Product -market fitBlind faith in the original idea Waterfall approach No mockups/prototypes – instead ‘requirements specification Sitting ‘inside the building’
    12. 12. #3Lean startup is HARD!
    13. 13. #3 Lean startup is HARD!• It’s hard to throw away most of your design/developer work• It’s hard to test hypotheses instead of coding• It’s hard to get outside the building• It’s hard to keep on such disciplined approach
    14. 14. Conclusions
    15. 15. Create and test the Canvas
    16. 16. Be smart in testing hypothesesFake itthanmake it!
    17. 17. Release often, measure & iterate! “Just shit it out!” – Paul Bragiel
    18. 18. Useful tools
    19. 19. Testing landingpages (and ideas!)Mockups,prototypingUsers’ behaviortrackingMailing tousers or leads
    20. 20. One more thing…
    21. 21. Questions @sebastianzontek @wisdio sebastian@wisdio.com

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