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Single Line of Sight: Plan, Perform, Profit




                    7 Principles
 Of Highly Effective Sales & Operations Planning
                     August, 21 2012
                © 2012 Steelwedge Software, Inc. Confidential.   1
Agenda

• Global Business Requires Agility
• S&OP: Where to Start
• Powering Agility: Examples




                 © 2012 Steelwedge Software, Inc. Confidential.   2
Interdependent: Business Reality
        Agility Required




       © 2012 Steelwedge Software, Inc. Confidential.   3
The Agility Gap
     How good are you at responding to rapid change?


 90%
Agility is
crucial to
business


                                                                         27%
                                                                        Are good
                                                                        at agility

             *May 15 S&OP Agility Research, Supply Chain Insights

                       © 2012 Steelwedge Software, Inc. Confidential.                4
Benefits of S&OP




 © 2012 Steelwedge Software, Inc. Confidential.   5
Agenda

• Global Business Requires Agility
• S&OP: Where to Start
• Powering Agility: Examples




                 © 2012 Steelwedge Software, Inc. Confidential.   6
Continuous Improvement Approach




        © 2012 Steelwedge Software, Inc. Confidential.   7
Continuous Improvement Example

                               Process Design & Change Management
Compass Express Process
         Pilot

   1. S&OP Sales (Demand and                                      Process Adoption Refinement
           Revenue)

                                          2. S&OP Advanced Fin/Inventory


                                                                                     3. Executive S&OP/Full IBP




                                    © 2012 Steelwedge Software, Inc. Confidential.                                8
1. Connect the Right People and Right Process
                                                                                                                                     Steelwedge S&OP
                    Consensus
 Demand Plan         Demand
 (Unconstrained)
                    Forecasts

 Supply Plan                                Supply
 (Constrained)                              Plans                                                                                       Analytics
                                                                                                                                       Open Apps
                                                                                                                                         Solver
 Finance Plans                                                Finance
                                                               Plans




                                                                                                      Supply &
 Pre-meeting                                                                                          Demand
                                                                                                      Balancing
                        Nightly
                                                                                                                     Executive
 Executive S&OP       Transaction
                                                                                                                      S&OP
                         Files

                         Inputs                                                Planning Processes
 Steelwedge        Sales, Backlog, O
 Inputs and                                                                                           Balancing &      Scenario
                   pportunities, Inv.,   Business Unit    Business Unit
                                                                                                       Scenario     Review & Issue
 Outputs             POs, Budget         Supply Plans     Finance Plans
                    & Master Data                                                                      Planning       Resolution


                                                     © 2012 Steelwedge Software, Inc. Confidential.                                                    9
Consensus Demand Planning
                                                                                                                        Steelwedge S&OP

Statistical    Baseline
Forecast       Forecast


Marketing                      Marketing
                               Forecast                                                                                    Analytics
                                                                                                                          Open Apps
                                                                                                                            Solver
Account                                             Account
Management                                          Forecast

Sales                                                                      Sales
Management                                                                Manager
                                                                          Forecast

Demand                                                                                         Demand
Planning                                                                                       Forecast

                 Nightly
Consensus      Transaction                                                                                  Consensus
Team              Files                                                                                      Forecast
                  Inputs                                              Planning Processes
Steelwedge                      Forecast,
              Sales, Orders,
Inputs and                                                                                     Demand
              Opportunities,   NPI & EOL,        Account Level         Sales Region                         Consensus
Outputs         Budget &                                                                      Review and
                                 Product           Forecast              Forecast                            Forecast
               Master Data                                                                   Geo Forecast
                                 Volume


                                            © 2012 Steelwedge Software, Inc. Confidential.                                                10
Constrained Supply Planning
                                                                                                                        Steelwedge S&OP
                 Consensus
Unconstrained
                  Demand
Forecast          Forecast


Sourcing                           Source
                                    Plan                                                                                   Analytics
                                                                                                                          Open Apps
                                                                                                                            Solver
Inventory                                               Inventory
                                                          Plan


Procurement                                                                Procurement                       Supplier
                                                                               Plan                           Plan

                                                                                                 Rough Cut
Production                                                                                        Capacity
                                                                                                   Plan
                    Nightly
                  Transaction
                     Files

                     Inputs                                               Planning Processes
Steelwedge
Inputs and         Inventory,                           Inventory                                Rough Cut
                                    Source                                 Procurement
                Purchase Orders                         Targets &                                 Capacity
Outputs          & Master Data    Allocations                                Forecast
                                                       Projections                                Planning


                                                © 2012 Steelwedge Software, Inc. Confidential.                                            11
2. Map Software to Your Planning Process..




             © 2012 Steelwedge Software, Inc. Confidential.   12
3. …Make it as Unique as Your Business with Apps

   Open Architecture
        Apps




      Demand Policy




         Inventory
       Segmentation




        Stocking
        Strategy




                       © 2012 Steelwedge Software, Inc. Confidential.   13
4. Leverage and Connect Your ERP Investment
                                Demand                               Supply              Executive
S&OP Process                   Consensus
                                                            Constrained Supply       Executive Review
                                Demand

                                                  Integrated Business Planning
                                                   Demand, Supply & Financial
       S&OP
   Technology
                                                                 Demand, Supply &
                                                                   Finance Data




ERP Backbone              Forecasting, Demand
                                                                    SCM, ERP
                                                                                     Business Intelligence,
                            Plan, ERP, CRM                                             Data Warehouse
  Technology

                            Demand Products                      Supply Products &      Revenue, Units
        Data                  & Customers                           Suppliers




                                                 Accelerated Time To Value
                © 2012 Steelwedge Software, Inc. Confidential.                                                14
5. Ensure Quick Time to Value through the Cloud


  Reduce support costs                              Increase user adoption
  Deploy 45% faster                                 Increase flexibility




                © 2012 Steelwedge Software, Inc. Confidential.                 15
Agenda



• Global Business Requires Agility
• S&OP: Where to Start
• Powering Agility: Examples




                © 2012 Steelwedge Software, Inc. Confidential.   16
Industrial Products: Going Lean to Lead

Volatility Challenge
• 100 year old, complex
  company vs. nimbler, smaller
  competitors
• More Global, Less
  predictable demand
• Transitioning to lean
  manufacturing

                 © 2012 Steelwedge Software, Inc. Confidential.   17
Industrial Products:
Product Level Approach

            Statistical                                    Collab &
            Forecast                                      Exception
   Impact




            Stocking Strategy: Min/Max,
                 Safety Stock, etc


                     Complexity

                  © 2012 Steelwedge Software, Inc. Confidential.      18
Industrial Products:
Going Lean to Lead

   Blueprinted IBP process design: week 1

   Full plan from demand, supply to exec. IBP: week 10.
   Sequenced by product line; done internally

   “What if” tool key to regular management strategy

    $30M savings in working capital; improved customer levels
      10%; grew market share

                   © 2012 Steelwedge Software, Inc. Confidential.   19
Consumer Electronics: Taming Complexity


Volatility Issue:
• Commoditizing market
• Competitive leverage:
  bundling strategy-- but
  complex to manage
• Equally complex ERP
  infrastructure

•
                    © 2012 Steelwedge Software, Inc. Confidential.   20
Synching a Single Plan


              • Single plan for globe
              • Managed complex
                configurations with statistical
                bill of materials (sBOM)
              • Synched 75 demand
                planners, 150 sales
                managers, 50 supply
                planners
    © 2012 Steelwedge Software, Inc. Confidential.   21
Consumer Electronics:
Taming Complexity

    Test drive with company data proved case for solution

   United data for better collaboration and consensus:
   internally and with suppliers

   Executive review monthly vs. bi-annually

    3X faster response, 10% better fulfillment, 35% less inventory
      excess, 5% margin improvement

                    © 2012 Steelwedge Software, Inc. Confidential.   22
Steelwedge Test Drive
Why Test Drive
   Live System = Real User Input = Real Proof Point
   Validate Requirements Assumptions (Customer & SW)
   Validate Data Health and Availability (Customer & SW)
What is a Test Drive
   Compass Express “Best Practices” platform hosted by SW
   One time data load
   8 hours of Hands-on Training
Optional: Integrated Planning Assessment / Design workshop


                        © 2012 Steelwedge Software, Inc. Confidential.   23
Thank you!




© 2012 Steelwedge Software, Inc. Confidential.   24

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7 Principles of Highly Effective Sales & Operations Planning

  • 1. Single Line of Sight: Plan, Perform, Profit 7 Principles Of Highly Effective Sales & Operations Planning August, 21 2012 © 2012 Steelwedge Software, Inc. Confidential. 1
  • 2. Agenda • Global Business Requires Agility • S&OP: Where to Start • Powering Agility: Examples © 2012 Steelwedge Software, Inc. Confidential. 2
  • 3. Interdependent: Business Reality Agility Required © 2012 Steelwedge Software, Inc. Confidential. 3
  • 4. The Agility Gap How good are you at responding to rapid change? 90% Agility is crucial to business 27% Are good at agility *May 15 S&OP Agility Research, Supply Chain Insights © 2012 Steelwedge Software, Inc. Confidential. 4
  • 5. Benefits of S&OP © 2012 Steelwedge Software, Inc. Confidential. 5
  • 6. Agenda • Global Business Requires Agility • S&OP: Where to Start • Powering Agility: Examples © 2012 Steelwedge Software, Inc. Confidential. 6
  • 7. Continuous Improvement Approach © 2012 Steelwedge Software, Inc. Confidential. 7
  • 8. Continuous Improvement Example Process Design & Change Management Compass Express Process Pilot 1. S&OP Sales (Demand and Process Adoption Refinement Revenue) 2. S&OP Advanced Fin/Inventory 3. Executive S&OP/Full IBP © 2012 Steelwedge Software, Inc. Confidential. 8
  • 9. 1. Connect the Right People and Right Process Steelwedge S&OP Consensus Demand Plan Demand (Unconstrained) Forecasts Supply Plan Supply (Constrained) Plans Analytics Open Apps Solver Finance Plans Finance Plans Supply & Pre-meeting Demand Balancing Nightly Executive Executive S&OP Transaction S&OP Files Inputs Planning Processes Steelwedge Sales, Backlog, O Inputs and Balancing & Scenario pportunities, Inv., Business Unit Business Unit Scenario Review & Issue Outputs POs, Budget Supply Plans Finance Plans & Master Data Planning Resolution © 2012 Steelwedge Software, Inc. Confidential. 9
  • 10. Consensus Demand Planning Steelwedge S&OP Statistical Baseline Forecast Forecast Marketing Marketing Forecast Analytics Open Apps Solver Account Account Management Forecast Sales Sales Management Manager Forecast Demand Demand Planning Forecast Nightly Consensus Transaction Consensus Team Files Forecast Inputs Planning Processes Steelwedge Forecast, Sales, Orders, Inputs and Demand Opportunities, NPI & EOL, Account Level Sales Region Consensus Outputs Budget & Review and Product Forecast Forecast Forecast Master Data Geo Forecast Volume © 2012 Steelwedge Software, Inc. Confidential. 10
  • 11. Constrained Supply Planning Steelwedge S&OP Consensus Unconstrained Demand Forecast Forecast Sourcing Source Plan Analytics Open Apps Solver Inventory Inventory Plan Procurement Procurement Supplier Plan Plan Rough Cut Production Capacity Plan Nightly Transaction Files Inputs Planning Processes Steelwedge Inputs and Inventory, Inventory Rough Cut Source Procurement Purchase Orders Targets & Capacity Outputs & Master Data Allocations Forecast Projections Planning © 2012 Steelwedge Software, Inc. Confidential. 11
  • 12. 2. Map Software to Your Planning Process.. © 2012 Steelwedge Software, Inc. Confidential. 12
  • 13. 3. …Make it as Unique as Your Business with Apps Open Architecture Apps Demand Policy Inventory Segmentation Stocking Strategy © 2012 Steelwedge Software, Inc. Confidential. 13
  • 14. 4. Leverage and Connect Your ERP Investment Demand Supply Executive S&OP Process Consensus Constrained Supply Executive Review Demand Integrated Business Planning Demand, Supply & Financial S&OP Technology Demand, Supply & Finance Data ERP Backbone Forecasting, Demand SCM, ERP Business Intelligence, Plan, ERP, CRM Data Warehouse Technology Demand Products Supply Products & Revenue, Units Data & Customers Suppliers Accelerated Time To Value © 2012 Steelwedge Software, Inc. Confidential. 14
  • 15. 5. Ensure Quick Time to Value through the Cloud  Reduce support costs  Increase user adoption  Deploy 45% faster  Increase flexibility © 2012 Steelwedge Software, Inc. Confidential. 15
  • 16. Agenda • Global Business Requires Agility • S&OP: Where to Start • Powering Agility: Examples © 2012 Steelwedge Software, Inc. Confidential. 16
  • 17. Industrial Products: Going Lean to Lead Volatility Challenge • 100 year old, complex company vs. nimbler, smaller competitors • More Global, Less predictable demand • Transitioning to lean manufacturing © 2012 Steelwedge Software, Inc. Confidential. 17
  • 18. Industrial Products: Product Level Approach Statistical Collab & Forecast Exception Impact Stocking Strategy: Min/Max, Safety Stock, etc Complexity © 2012 Steelwedge Software, Inc. Confidential. 18
  • 19. Industrial Products: Going Lean to Lead Blueprinted IBP process design: week 1 Full plan from demand, supply to exec. IBP: week 10. Sequenced by product line; done internally “What if” tool key to regular management strategy $30M savings in working capital; improved customer levels 10%; grew market share © 2012 Steelwedge Software, Inc. Confidential. 19
  • 20. Consumer Electronics: Taming Complexity Volatility Issue: • Commoditizing market • Competitive leverage: bundling strategy-- but complex to manage • Equally complex ERP infrastructure • © 2012 Steelwedge Software, Inc. Confidential. 20
  • 21. Synching a Single Plan • Single plan for globe • Managed complex configurations with statistical bill of materials (sBOM) • Synched 75 demand planners, 150 sales managers, 50 supply planners © 2012 Steelwedge Software, Inc. Confidential. 21
  • 22. Consumer Electronics: Taming Complexity Test drive with company data proved case for solution United data for better collaboration and consensus: internally and with suppliers Executive review monthly vs. bi-annually 3X faster response, 10% better fulfillment, 35% less inventory excess, 5% margin improvement © 2012 Steelwedge Software, Inc. Confidential. 22
  • 23. Steelwedge Test Drive Why Test Drive Live System = Real User Input = Real Proof Point Validate Requirements Assumptions (Customer & SW) Validate Data Health and Availability (Customer & SW) What is a Test Drive Compass Express “Best Practices” platform hosted by SW One time data load 8 hours of Hands-on Training Optional: Integrated Planning Assessment / Design workshop © 2012 Steelwedge Software, Inc. Confidential. 23
  • 24. Thank you! © 2012 Steelwedge Software, Inc. Confidential. 24