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UX Unconference - Designing a Usable Website (Carolyn Ellis)
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UX Unconference - Designing a Usable Website (Carolyn Ellis)

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Presentation by Carolyn Ellis, University of Texas San Antonio, for the UX Unconference held at the University of Arizona Libraries, December 6th, 2013.

Presentation by Carolyn Ellis, University of Texas San Antonio, for the UX Unconference held at the University of Arizona Libraries, December 6th, 2013.


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  • 1. DESIGNING A USABLE WEBSITE Concepts in User-Centered Design
  • 2. HELLO! Carolyn Ellis Digital User Experience Librarian Technology Project Manager Librarian The University of Texas at San Antonio Libraries
  • 3. WHAT IS USER-CENTERED DESIGN (UCD)?  Approach to design  Process is grounded in information about your users  Focused on users through all stages in the process: planning, discovery, design and validation
  • 4. HOW USER-CENTERED DESIGN EVOLVED The Palm Beach Post, March 8, 1936
  • 5. „THE HAZARDS OF THE HUMAN‟ The New York Times, May 25, 1952 • Human Factors Design • Ergonomics
  • 6. THREE MILE ISLAND The T.M.I. accident was, according to a 1979 President‟s Commission report, “initiated by mechanical malfunctions in the plant and made much worse by a combination of human errors.” http://www.nytimes.com/2007/09/16/magazine/16wwln-freakonomicst.html?ex=1348632000&en=7444b218f80b1d1b&ei=5124&partner=permalink&exprod=permalink http://freakonomics.com/2007/09/15/freakonomics-in-the-times-magazine-the-jane-fonda-effect/
  • 7. FROM THREE MILE ISLAND TO MAC Designing for Usability: Key Principles and What Designers Think J. Gould and Clayton Lewis, IBM, 1985  Early focus on users and tasks  Empirical measurement  Iterative design Test Drive a Macintosh, 1985  http://www.youtube.com/watch?v= t5YV4FLVBKI
  • 8. WHEN CAN YOU USE USER-CENTERED DESIGN?  Website design  Service design  Product design How Usable is your Teapot?
  • 9. DISCOVERY (USER RESEARCH) Who are are users? What are their activities?
  • 10. DESIGN Test early and often! Possible methodologies • Paper prototypes • Think aloud • First click
  • 11. VALIDATION Usability testing Ensure the website meets user requirements It never ends – create a plan for ongoing testing
  • 12. MANY METHODS- WHICH IS BEST?  Determine the best method for each phase of the process  Not all methods need to be used  Considerations: Resources, time, objectives
  • 13. REDESIGN OR INCREMENTAL CHANGE?
  • 14. USER-CENTERED DESIGN AND UX Peter Moreville‟s Honeycomb of UX Other areas of UX: • • • • • http://semanticstudios.com/publications/semantics/000029.php Accessibility and 508 Mobile accessibility Design and credibility Emotion and pleasure Value is more than just usability