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286 green publishing jan peterson


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  • 1. Green Publishing Green PublishingWhat Publishers Can Do forEnvironmental Sustainability
  • 2. EBSCO GreenFILE• Bibliographic database of information about environmental concerns• Free resource for individuals and companies interested in environmental issues
  • 3. AAP Handbook onBook Paper and the Environment• Practical guide for book production professionals and executive mgmt.• Up-to-date information to assist efforts to balance economic and ecologic realities
  • 4. Recycled Paper• One-fifth of all wood harvested in the world goes to paper production• A ton of recycled paper saves 17 trees in paper production• Production of recycled paper – Uses 80% less water & 65% less energy – Produces 95% less air pollution
  • 5. Two-sided Office Copying If offices in the U.S. started duplexing more, they would save the equivalent of about 15 million trees• Select “duplex by default” function on photocopy machines• Check to see if your printers have duplex functionality• Look for duplex functionality when purchasing new printers or photocopiers
  • 6. Wiley-Blackwell Carbon Neutral• Renewed commitment to neutralize the carbon impact of 10 global offices and global product shipments• Partnered with to purchase investments in a portfolio of renewable energy, energy efficiency, and reforestation projects
  • 7. Carbon NeutralAchieving carbon neutrality startswith taking an inventory of yourorganizations CO2 emissions, andthen implementing strategies toreduce and eliminate unavoidableemissions
  • 8. If everyone in the world lived as Americansdo, we would need 5.4 planet earthsin order to sustain
  • 9. Compact fluorescent bulbs CFLs• CFLs use 75% less energy than regular bulbs and can last up to 4 years• Only 10% of the energy used by a regular bulb creates light - the rest of the bulb only creates heat
  • 10. Green Press Initiative• Working with publishers, industry stakeholders and authors to create paper-use transformations that will conserve natural resources and preserve endangered forests• Recommended Guidelines for Paper Use and Toolkit for Responsible Paper Use
  • 11. Metafore• Goal: Advance environmental goals in ways that make sense in the marketplace• Non-profit organization specializing in working with businesses to implement innovations relating to evaluating, selecting and manufacturing environmentally preferable wood and paper products
  • 12. Paper-Smart Office• Average office worker uses 5 sheets of paper per hour, or• 10,000 sheets per year at purchase price of ~$50• Add related costs like printing, copying, storage, mailing and organizations spend 10 times as much using paper as they do buying it -Bruce Nordman, Lawrence Berkeley Laboratory
  • 13. Rethinking Paper UsageTips to Work By,
  • 14. Direct Mail Savings• Keep your mailing lists up to date• Provide simple way for recipients to remove their name via email, toll-free number or postage-paid response card• Design self-mailers• Reuse envelopes & send 2-way envelopes for mailings requiring a response• National Waste Prevention Coalition
  • 15. Elsevier Greening from the ground up local gREen Teams help reduce or mitigate environmental impacts RecyclingIn 2006, Elsevier locations in Europe recycled 16 tons of redundant IT equipment
  • 16. Pools Press• Supports Print on Demand – Saves shipping costs – Saves storage costs – Without reducing publisher reprint revenue• Working on Forest Stewardship Council certification
  • 17. Copyright Clearance Center• Monthly environmental education seminars for employees• Distributed reusable shopping bags and cups for employee use• Hired green contractor to revamp work spaces• Used recycled building materials, carpeting and ceiling tiles
  • 18. Nature Publishing Group• Nature Geoscience printed on recycled paper using vegetable-based ink by an ISO 14001-accredited printer• Purchasing paper which conforms to Forest Stewardship Council or Program for Endorsement of Forest Certification standards
  • 19. Online Access to Research in the Environment (OARE)• International public-private consortium coordinated by the U.N. Environment Program (UNEP), Yale University, and leading STM publishers• Enables developing countries to gain access to one of the worlds largest collections of environmental science research
  • 20. American Psychological Assn• Buys green power for its buildings• Installing roof garden to reduce run-off• Considering carbon offsets for travel• Encourages telecommuting - maximum set at 4 days a week
  • 21. Green Office Tips• Put paper recycling containers under each desk, not down the hall• Turn off computers, copiers and printers at the end of the day• Bring lunch in reusable containers• Buy Fair Trade coffee for the office
  • 22. Aptara The Content Transformation CompanyRecently launched internal workflowtool PowerEye to conserve internalpaper and printer usage: Proofreadersand QC people edit directly into PDFproofs
  • 23. American Academy of Pediatrics• Discontinuing paper copyright assignment forms - authors sign and submit electronically through manuscript tracking system• Discontinuing paper answer cards for CME newsletter
  • 24. Soil and Water Conservation Society• Uses 100% post-consumer waste recycled paper and vegetable-based inks for its journal• Reduced lighting in HQ building• Green mission statement To foster the science and art of natural resource management for sustainability. Members practice an ethic that recognizes the interdependence of people and the environment.
  • 25. Odyssey Press• Ultrashort run and print-on-demand production methods: No excess inventory to be warehoused, remaindered or recycled• Forest Stewardship Council (FSC) certified• Uses soy ink, recycles press plates, waste water treated before being disposed• Digital printers meet Energy Star efficiency standards• Evaluating use of wind power as an alternative source of energy
  • 26. Allen Press• Purchases green tags to offset admin offices carbon emissions• Offers wide variety of online tools that provide paperless workflow alternatives• Poly wrap made of recyclable material• Shipping cartons constructed of 20-30% post consumer waste (PCW) material• FSC-certified paper and soy inks for printing
  • 27. Bonneville Environmental Foundation• Sells Green Tags: Carbon offsets as renewable energy certificates• Replaces traditional polluting sources of electricity with clean, secure, and sustainable renewable sources of energy that come from solar and wind power from across North America
  • 28. Emerald• Follows True Disposal: Every disposed item is recycled rather than going into land fills• Uses green suppliers who adhere to environmentally friendly standards• Requires printers to comply with ISO 14001:2004 standard, using paper produced from sustainable forests• 98% of journals available electronically
  • 29. TechnotrashComputer-related materials you nolonger need, including old computersand printers, CDs, hard drives, Zipdisks, floppy disks, obsolete cellphones, rechargeable batteries, emptyprinter cartridges, and all the cables,cords, chips and boards
  • 30. Why recycle technotrash? Over 90% not recycled• Privacy protection – Obsolete computers and old media contain private and proprietary information which enters the public domain when thrown into landfills – New HIPPA and Sarbanes-Oxley regulations require the proper protection and destruction of private information• Keep hazardous material out of landfills
  • 31. GreenDisk and Technotrash• GreenDisk handles technotrash disposal• Magnetic media are magnetically erased• CDs, DVDs and similar plastic media are shredded• GreenDisk provides a certificate of destruction supported by an audit trail report that demonstrates compliance with regulatory requirements and company policies
  • 32. EBSCO• Hosts Hazardous Waste Day for proper disposal of employee’s and local community’s hazardous waste• Corporate automobile fleets switching to hybrids• Carbon Fund analysis: Electricity main contributing factor to company CO2 footprint• Bulb crusher safely crushes fluorescent light bulbs while capturing 99.99% of harmful mercury vapors within• Missing Copy Bank collects duplicate issues and supplies missing issues no longer available from publisher
  • 33. “If there’s no action before 2012,that’s too late. What we do in thenext two to three years willdetermine our future. This is thedefining moment.”Rajendra Pachauri upon accepting the 2007 Novel Prizeon behalf of the Intergovernmental Panel on ClimateChange