2. • In 1997 2-months after Jobs returned to Apple,
there was an internal meeting. He was talking
about a new branding strategy for apple.
“Marketing is all about values. Its way to do
that is not to talk about speeds and feeds. No to
talk about bits and megahertz. Not to talk about
why we are better than windows. When it
comes to the core value of apple, We believe
that people with passion can change the world ”.
• What was the result of this meeting?
4. • "Don't be evil"
• Aparigraha a sanskrit word for non-
possessiveness, non-grasping or non-
greediness, simply Don’t amass the wealth.
• What practice in the advertising strategy of
Google, is conceptually close to above
mentioned approach to their business?
6. • “Some people don't like change, but you
need to embrace change if the alternative is
disaster.”
• His ultimate goals include reducing global
warming through sustainable energy
production and consumption; as well as
reducing the chance of human extinction by
making life multi-planetary and setting up
human colony on Mars.
8. • They started with freelancing designs, when one
among the founder Vivek Raghavan won $300 for
a submission on 99designs.com. Two years later,
just before they graduated from college, the team
joined Foradian. In June 2011, the company came
into existence, renting an office of barely 100 sq.
ft. in Kanhangad.
• Now they say “We're digital storytellers.”
• Name the first startup to be mentored by Startup
village.
10. • X hosts some well known conferences, events and
workshops like TechSparks, MobiSparks, e-Sparks,
WebSparks, eduStars, Cloud Conclave etc.
• Y started X as a portal in the year 2008, while she was
working with CNBC news. During her career, she met
many entrepreneurs who were starting their firms and
who wanted their stories to be highlighted to the
world. hence she started a broad-based platform to
show up the entrepreneurs.
• Recently Ratan Tata read X, and wrote a cheque for
them. Identify X and Y?
12. • Diaspora is a nonprofit, user-owned, distributed
social network that is based upon the free
Diaspora software, started in 2010. The social
network is not owned by any one person or
entity, keeping it from being subject to corporate
take-overs or advertising.
• At the early stage, when they launched diaspora
alfa, they got a surprising investment from
someone to whom they were a great threat. Still
that person invested saying “I donated. I think it
is a cool idea.” Who was that?
30. First major use of electrical circuit to process information!
• 1880 U.S census took 8 years to complete the population
count. In 1890, Herman Hollerith, an employee of U.S.
Census Bureau, automated population count. He devised
punch cards with 12 rows and 24 columns that recorded
the salient facts about each person. The cards were then
slipped between a grid of mercury cups and a set of spring-
loaded pins, which created an electric circuit wherever
there was a hole. The machine could analyze not only the
row total, but also the combination of traits like number of
married males, foreign born people etc. It was the first
major use of electrical circuit to process information.
• The company that Hollerith founded, after a series of
mergers and acquisition, became what in 1924?
32. • The issues surrounding artificial intelligence, whether or not a
computer is capable of thinking like a human, had a 200 year old
reference in Discourse on the method, philosophical and
autobiographical treatise published by René Descartes in 1637.
• Where he wrote “If there were machines that bore a resemblance
to our bodies and imitated our action as closely as possible, we
should still have two very certain means of recognizing that they
were not real human. First, It is not conceivable that such a machine
should produce arrangements of words so as to frame meaningful
answers. Secondly, even though some machines might do some
things as well as we do, they would inevitably fail in others.”
• Give me the famous supportive phrase/assertion from the same
author in the same book, very closely connected with the basis
problem in AI & Turing test
34. • Tech Model Railroad Club, is a
geeky student organization
founded in MIT in 1946. Its
bunker was almost completely
filled by a model train board with
dozens of tracks, switches,
trolleys. There was a subset of
the club called Signals and Power
Subcommittee, who created the
circuits that made the trains run.
This group popularized a term,
which they used with pride in its
original meaning ‘someone who
applies ingenuity to create clever
or innovative result’. Identify the
term?
38. Connect and find XXX
Mark Zuckerberg’s FB post
• The ancient Chinese game of XXX
is one of the last games where
the best human players can still
beat the best artificial intelligence
players. Last year, the Facebook
AI Research team started creating
an AI that can learn to play XXX.
Scientists have been trying to
teach computers to win at XXX
for 20 years. We're getting close,
and in the past six months we've
built an AI that can make moves
in as fast as 0.1 seconds and still
be as good as previous systems
that took years to build.
Google Blog
• The game of XXX originated in
China more than 2,500 years
ago. Confucius wrote about the
game, and it is considered one of
the four essential arts required of
any true Chinese scholar. Played
by more than 40 million people
worldwide, the rules of the game
are simple: Players take turns to
place black or white stones on a
board, trying to capture the
opponent's stones or surround
empty space to make points of
territory.
46. • Flipkart recently re-introduced Flipkart Lite.
• Snapdeal, which generates over 70% of its
sales from mobile devices, too, has come up
with Snap-Lite.
• Myntra, also has taken a step back.
• What business strategy are they dropping?
48. • Which Indian startup says ‘India's Largest
Branded Network of Hotels’, a venture backed
by investors like the Softbank Group,
Greenoaks Capital, Sequoia Capital and
Lightspeed India?
52. • SaaS: Software as a service
• PaaS : Platform as a Service
• DaaS, HP Inc has launched a new programme
to empower businesses in India. What is DaaS
expanded as?
54. • In cloud computing, PAYG is the common
billing method, in which a user is billed for
procured, rather than actual, computing
resources. Resource charges are based on
used services, versus an entire infrastructure.
Expand PAYG?
56. • These are community-
operated physical
places, where people
share their interest in
tinkering with
technology, meet and
work on their projects,
and learn from each
other. Name it?
58. • Jasper Infotech Private Limited and its
subsidiaries and affiliates and Associate
Companies (individually and/ or collectively,
“X")………………………… is/are concerned about the
privacy of the data and information of users
accessing, offering, selling or purchasing products
or services on X's websites, mobile sites or
mobile applications on the Website and
otherwise doing business with X. "Associate
Companies" here shall have the same meaning as
ascribed in Companies Act, 2013. Identify X?
60. • Computer Science for All is an initiative to
empower all students from kindergarten
through high school to learn computer science
and be equipped with the computational
thinking skills they need to be creators in the
digital economy, not just consumers, and to be
active citizens in technology-driven world.
Whose recent initiative?
64. What are these startups doing?
• Delhi-based data startup Socialcops identified
the worst hit areas
• Ola providing ‘safety zones’
• Zomato came up with an offer to match every
purchase with a meal victims
• Paytm offered to recharge any mobile number
with Rs. 30 worth of talk-time, free of cost
66. • “I'll decrypt the San Bernardino phone free of
charge so Apple doesn't need to place a back
door on its product”.
• Which cybersecurity expert, who is running
for president in the US as a member of the
Libertarian Party said this when Apple’s Tim
Cook refused to unlock San Bernardino
shooter's iPhone?