Join Sendible, leading social media management software and Atipso online campaign builder as together we will
show you all the tools, hints and tips you need to prepare your Social Media Strategy for Christmas especially if you are in the Retail Industry.
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Retail: Preparing your Social Media Strategy for Christmas.
1. Retail Industry: Preparing your Social
Media Strategy for Christmas.
US 315 623 4480 | UK 0208 123 1526 | AUS 280 114 841 | sales@sendible.com
2. Areas covered:
Retail Industry: Preparing your
Social Media Strategy for Christmas
● Time Saving with pre scheduled social media and campaign creation
● Delivering targeted selling and promotions by keyword and geographical location
on Social Media
● Co-inside your social media strategy with your offline strategy
● Superior aftersales service, customer retention and reward based buying
● Reporting and monitoring your competitors Christmas marketing campaigns
● Atipso campaign builder, calendar, promotions and customer incentives
3. How can help?
ENGAGE
Keep on top of social media
by focusing on the important
stuff with our social inbox.
MONITOR
Monitor mentions of your
brand & react to negative
sentiment on the social web.
GROW
Grow your business with our
powerful lead generation
tools & Social CRM.
MEASURE
Make sense of your social
media marketing efforts with
in-depth analytics.
5. Christmas Retail Statistics
One in five Christmas goods are bought online
19.2% growth in internet purchases over 2013 Christmas period compared to 2012
British shoppers spending £11 billion online – up from £9 billion spent in December 2012
36% of social media users trust brands that have a social media presence
52% of users are willing to pay more for brands that they trust
80% that received a response on a brand’s social channel went on to make a purchase
66% of Black Friday purchases were a result of social media interactions
In 2013 sales via mobile devices (smartphones and tablets) increased 138% from 2012
Stats: http://www.digitalbuzzblog.com/infographic-social-media-holiday-purchases/
Retail Industry: Preparing your
Social Media Strategy for Christmas
14. Retail Industry: Preparing your
Social Media Strategy for Christmas
Advent Calendar Benefits
What does the atipso Advent Calendar offer?
● An integrated marketing campaign for the holiday season
● Ability to engage with users long-term
● Integrated networking of entire online offer (SM, Shop, Website)
● Generation of new leads
15. Retail Industry: Preparing your
Social Media Strategy for Christmas
Ready to Go
Choose one of our Advent Calendar Pre-Made Templates
● The design can be tailored to your CIients
● You can hide or vary actions as you see fit
● You decide which platforms you want to publish on
17. Retail Industry: Preparing your
Social Media Strategy for Christmas
Discover the Possibilities
With the Advent Calendar function, you can:
● Offer daily deals
● Register games
● Offer voting
● Give customers discount codes
● Collect newsletter sign-ups
● Give vouchers
● Embed video
18. Retail Industry: Preparing your
Social Media Strategy for Christmas
Keeping it All Together
What marketing efforts can I use to supplement my Advent
Calendar?
● Accompany your Advent Calendar with a variety of different marketing actions.
● Post, link to your social media profiles and recruit users on social media (they’re already there anyway!)
● Put the Advent Calendar on your website(Teaser, Pop-up, Exit-Intent)
● Send automated marketing emails before and during your promotional period
● Example – send a promo email two weeks before Dec 1 launch and as a reminder if someone has not opened a door.
19. Retail Industry: Preparing your
Social Media Strategy for Christmas
The Holidays Come But Once a Year
New Leads = New Options
● Gain a number of new leads
● Use these leads for further marketing activities.
● Send your Newsletter
● Create direct conversion/coupon period right after the holiday
● Draw attention to other atipso campaigns
20. Retail Industry: Preparing your
Social Media Strategy for Christmas
Together, We Are Strong
The atipso team wants to help you with:
● A free screen sharing meeting for your first steps with atipso.
● Finished Advent Calendar that you only need to edit in your CI
● We provide marketing ideas/actions you can pack in your
stockings
● Holiday stress? With our “make it so” package we’ll create the
entire Advent calendar for you.
21. Retail Industry: Preparing your
Social Media Strategy for Christmas
Holiday Special: 20% Off all Packages
applicable on annual commitments / monthly payment
22. Holiday Special: 20% Off the lifetime of your Plan
User Promo Code: adventible
Questions?
Use Promo Code:
spooky
Receive 15% off the lifetime of
your plan if paid monthly.
Retail Industry: Preparing your
Social Media Strategy for Christmas
applicable on annual commitments / monthly payment
23. Contact Us
Sendible
311 Ballards Lane, Finchley
London, England N12 8LY
Retail Industry: Preparing your
Social Media Strategy for Christmas
sales@sendible.com
(UK) 0208 123 1526
(US) 315 623 4480
(AUS) 280 114 841
/+sendible @sendible /sendible