SlideShare a Scribd company logo
1 of 20
Letting go
Suni Stolic
Hello, I am Suni
“A Project Manager is like a midwife

- he/she delivers the baby, hands it over
to the mother and moves on. 

The baby being the product and the
mother being the Product Manager” -
Derek Morrison
brainmates.com.au
Today
Handing over
Hiring
Support
MindsetThe mindset
When it is good enough
“Finishing a UX project is like sweeping a
floor. You get the big pile fairly easily, but
those last few specks of dust are
impossible to ever really clean up. You just
keep cutting the dirt pile in half until finally
you’re left with an acceptable amount of
grime to put the broom away and get on
with the next thing.”
The ‘letting go’ mindset
The ‘letting go’ mindset
Outcomes:
• Awareness and acceptance
• Better product
• Customer needs are truly no. 1
• Gets us out of our comfort zone
• More useful to our customers
The ‘letting go’ mindset
• Product is “good enough”
• Budget runs out, or customer is fundraising
• Customer needs to reassess viability or
strategy
• Customer wants to build an in-house team
Tracker
Tracker
Kick Off
First Milestone
20152014
Support Mode
Staff Rollout
How it felt
Start ups
Taggd
Taggd
Delivery Kick Off
2015
CTO Hire
! !! ! ! !
June October
How it felt
Sixpark
Delivery Kick Off
Proof of Concept
20162015
Support Mode
Launch
Licence
How it felt
Takeaways
- Customer needs first 

- Inclusive and collaborative from the start

- Don’t avoid tech debt

- Support in an open and transparent way

- Speak up if customer choices are short
sighted
Questions?

More Related Content

What's hot

What's hot (20)

Andrej Balaz: Introduction to Jobs-to-be-Done
Andrej Balaz: Introduction to Jobs-to-be-DoneAndrej Balaz: Introduction to Jobs-to-be-Done
Andrej Balaz: Introduction to Jobs-to-be-Done
 
Jobs-To-Be-Done Theory
Jobs-To-Be-Done TheoryJobs-To-Be-Done Theory
Jobs-To-Be-Done Theory
 
Delight 2015 | Getting Design for Delight Into Your Organizational DNA
Delight 2015 | Getting Design for Delight Into Your Organizational DNADelight 2015 | Getting Design for Delight Into Your Organizational DNA
Delight 2015 | Getting Design for Delight Into Your Organizational DNA
 
Riding the New Retail Wave
Riding the New Retail WaveRiding the New Retail Wave
Riding the New Retail Wave
 
Introduction to JTBD at IXDS Design Expert Exchange
Introduction to JTBD at IXDS Design Expert ExchangeIntroduction to JTBD at IXDS Design Expert Exchange
Introduction to JTBD at IXDS Design Expert Exchange
 
Shiny Hammers — utility + usability + beauty
Shiny Hammers — utility + usability + beautyShiny Hammers — utility + usability + beauty
Shiny Hammers — utility + usability + beauty
 
The Customer Job To Be Done Canvas - Prototype
The Customer Job To Be Done Canvas - PrototypeThe Customer Job To Be Done Canvas - Prototype
The Customer Job To Be Done Canvas - Prototype
 
I Built It and They Didn't Come - A Technology Adoption Saga
I Built It and They Didn't Come - A Technology Adoption SagaI Built It and They Didn't Come - A Technology Adoption Saga
I Built It and They Didn't Come - A Technology Adoption Saga
 
1nspiring Day
1nspiring Day1nspiring Day
1nspiring Day
 
On being an Entrepreneur - Niko Nelissen CEO Tapcrowd
On being an Entrepreneur - Niko Nelissen CEO TapcrowdOn being an Entrepreneur - Niko Nelissen CEO Tapcrowd
On being an Entrepreneur - Niko Nelissen CEO Tapcrowd
 
Breakthrough Innovation with Jobs To Be Done
Breakthrough Innovation with Jobs To Be DoneBreakthrough Innovation with Jobs To Be Done
Breakthrough Innovation with Jobs To Be Done
 
Getting started with Job to be Done research
Getting started with Job to be Done researchGetting started with Job to be Done research
Getting started with Job to be Done research
 
Capturing Contexts: A workshop with jobs-to-be-done tools / Service Experienc...
Capturing Contexts: A workshop with jobs-to-be-done tools / Service Experienc...Capturing Contexts: A workshop with jobs-to-be-done tools / Service Experienc...
Capturing Contexts: A workshop with jobs-to-be-done tools / Service Experienc...
 
Designing a Product Your Customer Can’t Live Without with Brex's CEO and Muti...
Designing a Product Your Customer Can’t Live Without with Brex's CEO and Muti...Designing a Product Your Customer Can’t Live Without with Brex's CEO and Muti...
Designing a Product Your Customer Can’t Live Without with Brex's CEO and Muti...
 
Why Edge Studios
Why Edge Studios Why Edge Studios
Why Edge Studios
 
Customer Discovery
Customer DiscoveryCustomer Discovery
Customer Discovery
 
JTBD Meetup #12: Framing Jobs, Insights from Alan Klement's publication on Jo...
JTBD Meetup #12: Framing Jobs, Insights from Alan Klement's publication on Jo...JTBD Meetup #12: Framing Jobs, Insights from Alan Klement's publication on Jo...
JTBD Meetup #12: Framing Jobs, Insights from Alan Klement's publication on Jo...
 
Bubbletask pitchdeck 2015
Bubbletask pitchdeck 2015Bubbletask pitchdeck 2015
Bubbletask pitchdeck 2015
 
BoSUSA13 | Bob Moesta Chris Spiek | Uncovering the Jobs to be Done
BoSUSA13 | Bob Moesta Chris Spiek | Uncovering the Jobs to be DoneBoSUSA13 | Bob Moesta Chris Spiek | Uncovering the Jobs to be Done
BoSUSA13 | Bob Moesta Chris Spiek | Uncovering the Jobs to be Done
 
Lean startup methodology
Lean startup methodologyLean startup methodology
Lean startup methodology
 

Viewers also liked

Взаимодействие вузов и компаний для привлечения студентов в регулируемые отра...
Взаимодействие вузов и компаний для привлечения студентов в регулируемые отра...Взаимодействие вузов и компаний для привлечения студентов в регулируемые отра...
Взаимодействие вузов и компаний для привлечения студентов в регулируемые отра...
FutureToday
 
Note ECUST partie 1
Note ECUST partie 1Note ECUST partie 1
Note ECUST partie 1
FEI WANG
 
University of paris[1]
University of paris[1]University of paris[1]
University of paris[1]
diannaflippo
 
Teorias del Arte: Vitgotsky y Eco 2016
Teorias del Arte: Vitgotsky y Eco 2016Teorias del Arte: Vitgotsky y Eco 2016
Teorias del Arte: Vitgotsky y Eco 2016
fernando rodriguez
 

Viewers also liked (14)

How To Deliver a Presentation?
How To Deliver a Presentation?How To Deliver a Presentation?
How To Deliver a Presentation?
 
Взаимодействие вузов и компаний для привлечения студентов в регулируемые отра...
Взаимодействие вузов и компаний для привлечения студентов в регулируемые отра...Взаимодействие вузов и компаний для привлечения студентов в регулируемые отра...
Взаимодействие вузов и компаний для привлечения студентов в регулируемые отра...
 
Obra de teatro
Obra de teatroObra de teatro
Obra de teatro
 
Note ECUST partie 1
Note ECUST partie 1Note ECUST partie 1
Note ECUST partie 1
 
Tools makeup
Tools makeupTools makeup
Tools makeup
 
James P 5-2016 Word
James P 5-2016 WordJames P 5-2016 Word
James P 5-2016 Word
 
University of paris[1]
University of paris[1]University of paris[1]
University of paris[1]
 
Flickr
FlickrFlickr
Flickr
 
Карта реальности молодого специалиста: как достучаться до талантов?
Карта реальности молодого специалиста: как достучаться до талантов?Карта реальности молодого специалиста: как достучаться до талантов?
Карта реальности молодого специалиста: как достучаться до талантов?
 
Climate for you
Climate for youClimate for you
Climate for you
 
Teorias del Arte: Vitgotsky y Eco 2016
Teorias del Arte: Vitgotsky y Eco 2016Teorias del Arte: Vitgotsky y Eco 2016
Teorias del Arte: Vitgotsky y Eco 2016
 
Greenhouse management
Greenhouse managementGreenhouse management
Greenhouse management
 
Supply Chain Management FLOWER Industry
Supply Chain Management FLOWER IndustrySupply Chain Management FLOWER Industry
Supply Chain Management FLOWER Industry
 
Línea de tiempo modos de producción
Línea de tiempo modos de producciónLínea de tiempo modos de producción
Línea de tiempo modos de producción
 

Similar to Product Anonymous - Letting Go - May 2016

9010 group the co-creation consultancy
9010 group the co-creation consultancy 9010 group the co-creation consultancy
9010 group the co-creation consultancy
90:10 Group - Italy
 

Similar to Product Anonymous - Letting Go - May 2016 (20)

Business Agility
Business AgilityBusiness Agility
Business Agility
 
Project primer
Project primerProject primer
Project primer
 
Using Every Part of the Buffalo Webinar: How to Get More Mileage Out of Your ...
Using Every Part of the Buffalo Webinar: How to Get More Mileage Out of Your ...Using Every Part of the Buffalo Webinar: How to Get More Mileage Out of Your ...
Using Every Part of the Buffalo Webinar: How to Get More Mileage Out of Your ...
 
Product Management vs Product Management
Product Management vs Product ManagementProduct Management vs Product Management
Product Management vs Product Management
 
Cisco Digital Summit - Collaborate to Accelerate
Cisco Digital Summit - Collaborate to AccelerateCisco Digital Summit - Collaborate to Accelerate
Cisco Digital Summit - Collaborate to Accelerate
 
We're not "doing a startup", Topconf
We're not "doing a startup", TopconfWe're not "doing a startup", Topconf
We're not "doing a startup", Topconf
 
Marcus Ward, Peach Consultancy, BIG Assist conference 2016
Marcus Ward, Peach Consultancy, BIG Assist conference 2016Marcus Ward, Peach Consultancy, BIG Assist conference 2016
Marcus Ward, Peach Consultancy, BIG Assist conference 2016
 
Challenge of transforming to Digital first - fast
Challenge of transforming to Digital first - fastChallenge of transforming to Digital first - fast
Challenge of transforming to Digital first - fast
 
Enterprise Project Management
Enterprise Project ManagementEnterprise Project Management
Enterprise Project Management
 
the Mithi culture code
the Mithi culture codethe Mithi culture code
the Mithi culture code
 
Mastering Ownership Mindset: Unlocking Your Potential as a Product Manager.pdf
Mastering Ownership Mindset: Unlocking Your Potential as a Product Manager.pdfMastering Ownership Mindset: Unlocking Your Potential as a Product Manager.pdf
Mastering Ownership Mindset: Unlocking Your Potential as a Product Manager.pdf
 
9010 group the co-creation consultancy
9010 group the co-creation consultancy 9010 group the co-creation consultancy
9010 group the co-creation consultancy
 
Designing Design Teams
Designing Design TeamsDesigning Design Teams
Designing Design Teams
 
Handy culture deck v2.0
Handy culture deck v2.0 Handy culture deck v2.0
Handy culture deck v2.0
 
The People Formerly Known as the Consumer
The People Formerly Known as the ConsumerThe People Formerly Known as the Consumer
The People Formerly Known as the Consumer
 
Mobile research makes you awesome
Mobile research makes you awesomeMobile research makes you awesome
Mobile research makes you awesome
 
Ideas uk 2014 conference presentation. mike allen of everything brilliant
Ideas uk 2014 conference presentation. mike allen of everything brilliantIdeas uk 2014 conference presentation. mike allen of everything brilliant
Ideas uk 2014 conference presentation. mike allen of everything brilliant
 
Updated: You Have An Idea ... Do You Have A Business?
Updated: You Have An Idea ...  Do You Have A Business?Updated: You Have An Idea ...  Do You Have A Business?
Updated: You Have An Idea ... Do You Have A Business?
 
FocusU Microlearning Brochure
FocusU Microlearning BrochureFocusU Microlearning Brochure
FocusU Microlearning Brochure
 
2020 microlearning brochure
2020 microlearning brochure2020 microlearning brochure
2020 microlearning brochure
 

More from Product Anonymous

More from Product Anonymous (20)

ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemkeProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
ProductAnonymous-April2024-WinProductDiscovery-MelissaKlemke
 
Helping Product Teams Do Product - Product Anonymous
Helping Product Teams Do Product - Product AnonymousHelping Product Teams Do Product - Product Anonymous
Helping Product Teams Do Product - Product Anonymous
 
Making Retention Fun - How Games Get Players Coming Back For More.pdf
Making Retention Fun - How Games Get Players Coming Back For More.pdfMaking Retention Fun - How Games Get Players Coming Back For More.pdf
Making Retention Fun - How Games Get Players Coming Back For More.pdf
 
Product-Led In Practice
Product-Led In PracticeProduct-Led In Practice
Product-Led In Practice
 
Product Anonymous - Level Up with a Bespoke Product Management Capability Fra...
Product Anonymous - Level Up with a Bespoke Product Management Capability Fra...Product Anonymous - Level Up with a Bespoke Product Management Capability Fra...
Product Anonymous - Level Up with a Bespoke Product Management Capability Fra...
 
Moving into product leadership
Moving into product leadershipMoving into product leadership
Moving into product leadership
 
Products don’t last forever by Ana Rowe
Products don’t last forever by Ana RoweProducts don’t last forever by Ana Rowe
Products don’t last forever by Ana Rowe
 
Product Led Transformation - Steve Bauer
Product Led Transformation - Steve BauerProduct Led Transformation - Steve Bauer
Product Led Transformation - Steve Bauer
 
Stakeholder engagement - Eadaoin Doherty
Stakeholder engagement - Eadaoin Doherty Stakeholder engagement - Eadaoin Doherty
Stakeholder engagement - Eadaoin Doherty
 
Borrowing from Wardley: how PM's can leverage this tool - Craig Brown
Borrowing from Wardley: how PM's can leverage this tool - Craig BrownBorrowing from Wardley: how PM's can leverage this tool - Craig Brown
Borrowing from Wardley: how PM's can leverage this tool - Craig Brown
 
Managing folk in a workshop - Nosh Dabari
Managing folk in a workshop - Nosh DabariManaging folk in a workshop - Nosh Dabari
Managing folk in a workshop - Nosh Dabari
 
Product manager interview tips - Jen Leibhart
Product manager interview tips - Jen LeibhartProduct manager interview tips - Jen Leibhart
Product manager interview tips - Jen Leibhart
 
How to design powerful experiments - Ying Zhang
How to design powerful experiments - Ying ZhangHow to design powerful experiments - Ying Zhang
How to design powerful experiments - Ying Zhang
 
Learnings from a lockdown hobby - Ambily Menon
Learnings from a lockdown hobby - Ambily MenonLearnings from a lockdown hobby - Ambily Menon
Learnings from a lockdown hobby - Ambily Menon
 
Customer feedback: practical advice
Customer feedback: practical adviceCustomer feedback: practical advice
Customer feedback: practical advice
 
Using Continuous Discovery IRL
Using Continuous Discovery IRLUsing Continuous Discovery IRL
Using Continuous Discovery IRL
 
How to overcome floccinaucinihilipilification
How to overcome floccinaucinihilipilificationHow to overcome floccinaucinihilipilification
How to overcome floccinaucinihilipilification
 
Prioritisation: the ultimate hamster wheel
Prioritisation: the ultimate hamster wheel Prioritisation: the ultimate hamster wheel
Prioritisation: the ultimate hamster wheel
 
Product Anon - Marketing does USP's part II
Product Anon - Marketing does USP's part IIProduct Anon - Marketing does USP's part II
Product Anon - Marketing does USP's part II
 
Product Anon - Marketing does USPs part I
Product Anon - Marketing does USPs part IProduct Anon - Marketing does USPs part I
Product Anon - Marketing does USPs part I
 

Recently uploaded

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
dollysharma2066
 
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
lizamodels9
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
amitlee9823
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
dlhescort
 
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al MizharAl Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
allensay1
 

Recently uploaded (20)

FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Century
 
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
Lundin Gold - Q1 2024 Conference Call Presentation (Revised)
 
How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLBAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
 
Phases of Negotiation .pptx
 Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptx
 
PHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation FinalPHX May 2024 Corporate Presentation Final
PHX May 2024 Corporate Presentation Final
 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
 
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
 
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
Unveiling Falcon Invoice Discounting: Leading the Way as India's Premier Bill...
 
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
(Anamika) VIP Call Girls Napur Call Now 8617697112 Napur Escorts 24x7
 
Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024Marel Q1 2024 Investor Presentation from May 8, 2024
Marel Q1 2024 Investor Presentation from May 8, 2024
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
 
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al MizharAl Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
Al Mizhar Dubai Escorts +971561403006 Escorts Service In Al Mizhar
 
Cracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptxCracking the Cultural Competence Code.pptx
Cracking the Cultural Competence Code.pptx
 
Malegaon Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort Service
Malegaon Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort ServiceMalegaon Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort Service
Malegaon Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort Service
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
 

Product Anonymous - Letting Go - May 2016