ASIS&T IA SUMMIT 2010




                         ANDREA RESMINI & LUCA ROSATI


                        PERVASIVE IA
   ...
ASIS&T IA SUMMIT 2010




                               let's play a game




                                        
RE...
ASIS&T IA SUMMIT 2010




                                   CIRCA 1999




                                        
RESMI...
ASIS&T IA SUMMIT 2010




           JAMES WANTS TO TRAVEL




                        (Mh. That seems a fun place to be)
...
ASIS&T IA SUMMIT 2010




                                   JAMES WALKS




(Let's hope the travel               agency i...
ASIS&T IA SUMMIT 2010




                                   JAMES TALKS




        “Well, yes, you could buy a direct fl...
ASIS&T IA SUMMIT 2010




                                   … AND TALKS




    “Of course we cannot provide you with a b...
ASIS&T IA SUMMIT 2010




                             JAMES TRAVELS




“Excuse me? I'm looking for the Southern Marketpl...
ASIS&T IA SUMMIT 2010




                  JAMES IS BACK HOME




               (Now, where did I put the maps and pictu...
ASIS&T IA SUMMIT 2010




           JAMES' USER EXPERIENCE
                    ???




                                  ...
ASIS&T IA SUMMIT 2010




                                   CIRCA 2010




                                        
RESMI...
ASIS&T IA SUMMIT 2010




           MARIO WANTS TO TRAVEL




        (Mh. Phoenix. And good prices. Incredible. Gotta go...
ASIS&T IA SUMMIT 2010




                         MARIO BROWSES




     (Oh come on! Damn site wouldn't let me buy a bus...
ASIS&T IA SUMMIT 2010




                            MARIO TRAVELS




    “Will you pass me that map? No, not the Google...
ASIS&T IA SUMMIT 2010




                  MARIO IS BACK HOME




               (Now, where did I put the maps and pictu...
ASIS&T IA SUMMIT 2010




        MARIO'S USER EXPERIENCE

                                       @#%!




               ...
ASIS&T IA SUMMIT 2010




               A GAME OF THE GOOSE
               *click*
                                   tal...
ASIS&T IA SUMMIT 2010




    … OR A GOOSE IN THE GAME?




          now, a game is by definition a
        suboptimal wa...
ASIS&T IA SUMMIT 2010




                        WE PLAY LIKE THIS




                                    
RESMINI & ROS...
ASIS&T IA SUMMIT 2010




                 … AND NOT LIKE THIS




                                    
RESMINI & ROSATI :...
ASIS&T IA SUMMIT 2010




                                   NOW.




     do we have to play a tiresome game
       anyti...
ASIS&T IA SUMMIT 2010




             A GAME OF THE GOOSE?




                                    
RESMINI & ROSATI :: P...
ASIS&T IA SUMMIT 2010




                                   CIRCA 2019?




                                         
RES...
ASIS&T IA SUMMIT 2010




        PRANAV WANTS TO TRAVEL




                                    
RESMINI & ROSATI :: PERV...
ASIS&T IA SUMMIT 2010




                              PRANAV TALKS




                                    
RESMINI & RO...
ASIS&T IA SUMMIT 2010




                        PRANAV BROWSES




                                    
RESMINI & ROSATI...
ASIS&T IA SUMMIT 2010




                         PRANAV TRAVELS




                                    
RESMINI & ROSAT...
ASIS&T IA SUMMIT 2010




                PRANAV IS BACK HOME




                                    
RESMINI & ROSATI ::...
ASIS&T IA SUMMIT 2010




                   but the question is:
                who designs this? and how?




         ...
ASIS&T IA SUMMIT 2010




    INFORMATION ARCHITECTURE




                                    
RESMINI & ROSATI :: PERVAS...
ASIS&T IA SUMMIT 2010




    INFORMATION ARCHITECTURE




                                    
RESMINI & ROSATI :: PERVAS...
ASIS&T IA SUMMIT 2010




    INFORMATION ARCHITECTURE




                                    
RESMINI & ROSATI :: PERVAS...
ASIS&T IA SUMMIT 2010




    INFORMATION ARCHITECTURE




                                    
RESMINI & ROSATI :: PERVAS...
ASIS&T IA SUMMIT 2010




    INFORMATION ARCHITECTURE




                                    
RESMINI & ROSATI :: PERVAS...
ASIS&T IA SUMMIT 2010




    INFORMATION ARCHITECTURE




RESMINI & ROSATI :: PERVASIVE IA
ASIS&T IA SUMMIT 2010




                                   CYBERSPACE



    “cyberspace is not a place you go to
    bu...
ASIS&T IA SUMMIT 2010




             UBIQUITOUS ECOLOGIES



    products become services or platforms
        parts of ...
ASIS&T IA SUMMIT 2010




RESMINI & ROSATI :: PERVASIVE IA   (UBIQUITOUS SUPERMARKET ECOLOGY)
ASIS&T IA SUMMIT 2010




                ARTIFACT TO PROCESS



                       we have to move
                 f...
ASIS&T IA SUMMIT 2010




                        THIS IS A PROCESS
                               ???




               ...
ASIS&T IA SUMMIT 2010




          PRODUCT TO EXPERIENCE



                     we have to move
               from the ...
ASIS&T IA SUMMIT 2010




INTERFACE BECOMES EXPERIENCE



        we do not design interfaces
    we do not design single ...
ASIS&T IA SUMMIT 2010




                                   HEURISTICS

                  place-making             reduct...
ASIS&T IA SUMMIT 2010




                                   GROUNDING

                  place-making             reducti...
ASIS&T IA SUMMIT 2010




                                   REFINING

                  place-making            reduction...
ASIS&T IA SUMMIT 2010




                             PLACE-MAKING



     the capability to help users reduce
    disori...
ASIS&T IA SUMMIT 2010




                              PLACE-MAKING




                                    
RESMINI & RO...
ASIS&T IA SUMMIT 2010




                             PLACE-MAKING




                                    
RESMINI & ROS...
ASIS&T IA SUMMIT 2010




RESMINI & ROSATI :: PERVASIVE IA
ASIS&T IA SUMMIT 2010




RESMINI & ROSATI :: PERVASIVE IA
ASIS&T IA SUMMIT 2010




RESMINI & ROSATI :: PERVASIVE IA
ASIS&T IA SUMMIT 2010




                             PLACE-MAKING




                                    
RESMINI & ROS...
ASIS&T IA SUMMIT 2010




                               CONSISTENCY



    the capability to provide and sustain
      in...
ASIS&T IA SUMMIT 2010




                               CONSISTENCY



        two dogs, a seal, an elephant
     a donke...
ASIS&T IA SUMMIT 2010




                               CONSISTENCY




                                     
RESMINI & R...
ASIS&T IA SUMMIT 2010




                               CONSISTENCY




RESMINI & ROSATI :: PERVASIVE IA
ASIS&T IA SUMMIT 2010




                                   RESILIENCE



    the capability of a human­information
    i...
ASIS&T IA SUMMIT 2010




                                   RESILIENCE




                                        
RESMI...
ASIS&T IA SUMMIT 2010




                                   REDUCTION


    the capability to reduce the cognitive
     l...
ASIS&T IA SUMMIT 2010




                                   REDUCTION




                                        
RESMIN...
ASIS&T IA SUMMIT 2010




                               CORRELATION


   the capability to suggest relevant
     connecti...
ASIS&T IA SUMMIT 2010




                               CORRELATION




                                     
RESMINI & R...
1
ASIS&T IA SUMMIT 2010




as information moves to physical spaces
  IA is used to design the entire range
 of shared inf...
2
ASIS&T IA SUMMIT 2010




           no artifact stands isolated.
    all artifacts are connected and related
      and ...
ASIS&T IA SUMMIT 2010




                              A CASE STUDY




                                            
RESM...
ASIS&T IA SUMMIT 2010




                        THIS IS A PROCESS
                               ???




               ...
ASIS&T IA SUMMIT 2010




                    GETTING PERVASIVE




                                    
RESMINI & ROSATI ...
ASIS&T IA SUMMIT 2010




                               A CASE STUDY




RESMINI & ROSATI :: PERVASIVE IA          (OO. R...
ASIS&T IA SUMMIT 2010




                               A CASE STUDY




RESMINI & ROSATI :: PERVASIVE IA              (O...
ASIS&T IA SUMMIT 2010




                               A CASE STUDY




RESMINI & ROSATI :: PERVASIVE IA              (O...
ASIS&T IA SUMMIT 2010




                               A CASE STUDY




                                     
RESMINI & ...
ASIS&T IA SUMMIT 2010




                               A CASE STUDY




RESMINI & ROSATI :: PERVASIVE IA              (O...
ASIS&T IA SUMMIT 2010




                                     Thank you


                              Luca Rosati @luca...
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Pervasive IA (IA Summit)

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Pervasive Information Architecture, presentation at the ASIS&T IA Summit 2010, Phoenix

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Pervasive IA (IA Summit)

  1. 1. ASIS&T IA SUMMIT 2010 ANDREA RESMINI & LUCA ROSATI PERVASIVE IA ASIS&T IA SUMMIT 2010     RESMINI & ROSATI :: PERVASIVE IA
  2. 2. ASIS&T IA SUMMIT 2010 let's play a game     RESMINI & ROSATI :: PERVASIVE IA http://www.flickr.com/photos/bibliodyssey/303760052 7/sizes/m/
  3. 3. ASIS&T IA SUMMIT 2010 CIRCA 1999     RESMINI & ROSATI :: PERVASIVE IA http://www.flickr.com/photos/bibliodyssey/303760052 7/sizes/m/
  4. 4. ASIS&T IA SUMMIT 2010 JAMES WANTS TO TRAVEL (Mh. That seems a fun place to be)     RESMINI & ROSATI :: PERVASIVE IA http://www.flickr.com/photos/ihateyou/2905684780/
  5. 5. ASIS&T IA SUMMIT 2010 JAMES WALKS (Let's hope the travel agency is open. And remember the hotel)     RESMINI & ROSATI :: PERVASIVE IA http://www.flickr.com/photos/yourdon/3254328961/
  6. 6. ASIS&T IA SUMMIT 2010 JAMES TALKS “Well, yes, you could buy a direct flight, but then ...”     RESMINI & ROSATI :: PERVASIVE IA http://www.flickr.com/photos/dan4th/144369022/
  7. 7. ASIS&T IA SUMMIT 2010 … AND TALKS “Of course we cannot provide you with a bus card now, but ...”     RESMINI & ROSATI :: PERVASIVE IA http://www.flickr.com/photos/dan4th/144369022/
  8. 8. ASIS&T IA SUMMIT 2010 JAMES TRAVELS “Excuse me? I'm looking for the Southern Marketplace? Excuse me?”     RESMINI & ROSATI :: PERVASIVE IA (DOWNTOWN PHOENIX)
  9. 9. ASIS&T IA SUMMIT 2010 JAMES IS BACK HOME (Now, where did I put the maps and pictures?)     RESMINI & ROSATI :: PERVASIVE IA http://www.flickr.com/photos/sillygwailo/3320816159/
  10. 10. ASIS&T IA SUMMIT 2010 JAMES' USER EXPERIENCE ??? ... user experience @#%! whew! process touch points or obstacles?     RESMINI & ROSATI :: PERVASIVE IA A totally scientific model, 1999
  11. 11. ASIS&T IA SUMMIT 2010 CIRCA 2010     RESMINI & ROSATI :: PERVASIVE IA http://www.flickr.com/photos/bibliodyssey/303760052 7/sizes/m/
  12. 12. ASIS&T IA SUMMIT 2010 MARIO WANTS TO TRAVEL (Mh. Phoenix. And good prices. Incredible. Gotta go.)     RESMINI & ROSATI :: PERVASIVE IA http://todaysseniorsnetwork.com/
  13. 13. ASIS&T IA SUMMIT 2010 MARIO BROWSES (Oh come on! Damn site wouldn't let me buy a bus card?)     RESMINI & ROSATI :: PERVASIVE IA
  14. 14. ASIS&T IA SUMMIT 2010 MARIO TRAVELS “Will you pass me that map? No, not the Google maps printout”     RESMINI & ROSATI :: PERVASIVE IA (DOWNTOWN PHOENIX)
  15. 15. ASIS&T IA SUMMIT 2010 MARIO IS BACK HOME (Now, where did I put the maps and pictures?)     RESMINI & ROSATI :: PERVASIVE IA Image: Media Heaven Ltd
  16. 16. ASIS&T IA SUMMIT 2010 MARIO'S USER EXPERIENCE @#%! whew! user experience process touch points or obstacles?     RESMINI & ROSATI :: PERVASIVE IA A totally scientific model, 2010
  17. 17. ASIS&T IA SUMMIT 2010 A GAME OF THE GOOSE *click* talk *click* choose search walk browse save *click* switch RESMINI & ROSATI :: PERVASIVE IA (JACQUES DE VAUCANSON, 1737)
  18. 18. ASIS&T IA SUMMIT 2010 … OR A GOOSE IN THE GAME? now, a game is by definition a suboptimal way to achieve a goal     RESMINI & ROSATI :: PERVASIVE IA
  19. 19. ASIS&T IA SUMMIT 2010 WE PLAY LIKE THIS     RESMINI & ROSATI :: PERVASIVE IA
  20. 20. ASIS&T IA SUMMIT 2010 … AND NOT LIKE THIS     RESMINI & ROSATI :: PERVASIVE IA
  21. 21. ASIS&T IA SUMMIT 2010 NOW. do we have to play a tiresome game anytime we engage in complex experiences bridging different media?     RESMINI & ROSATI :: PERVASIVE IA
  22. 22. ASIS&T IA SUMMIT 2010 A GAME OF THE GOOSE?     RESMINI & ROSATI :: PERVASIVE IA
  23. 23. ASIS&T IA SUMMIT 2010 CIRCA 2019?     RESMINI & ROSATI :: PERVASIVE IA http://www.flickr.com/photos/bibliodyssey/303760052 7/sizes/m/
  24. 24. ASIS&T IA SUMMIT 2010 PRANAV WANTS TO TRAVEL     RESMINI & ROSATI :: PERVASIVE IA Pranav Mistry, Sixth Sense demo
  25. 25. ASIS&T IA SUMMIT 2010 PRANAV TALKS     RESMINI & ROSATI :: PERVASIVE IA Pranav Mistry, Sixth Sense demo
  26. 26. ASIS&T IA SUMMIT 2010 PRANAV BROWSES     RESMINI & ROSATI :: PERVASIVE IA Bruce Branit, World Builder
  27. 27. ASIS&T IA SUMMIT 2010 PRANAV TRAVELS     RESMINI & ROSATI :: PERVASIVE IA Pranav Mistry, Sixth Sense demo
  28. 28. ASIS&T IA SUMMIT 2010 PRANAV IS BACK HOME     RESMINI & ROSATI :: PERVASIVE IA Pranav Mistry, Sixth Sense demo
  29. 29. ASIS&T IA SUMMIT 2010 but the question is: who designs this? and how?     RESMINI & ROSATI :: PERVASIVE IA
  30. 30. ASIS&T IA SUMMIT 2010 INFORMATION ARCHITECTURE     RESMINI & ROSATI :: PERVASIVE IA
  31. 31. ASIS&T IA SUMMIT 2010 INFORMATION ARCHITECTURE     RESMINI & ROSATI :: PERVASIVE IA
  32. 32. ASIS&T IA SUMMIT 2010 INFORMATION ARCHITECTURE     RESMINI & ROSATI :: PERVASIVE IA
  33. 33. ASIS&T IA SUMMIT 2010 INFORMATION ARCHITECTURE     RESMINI & ROSATI :: PERVASIVE IA
  34. 34. ASIS&T IA SUMMIT 2010 INFORMATION ARCHITECTURE     RESMINI & ROSATI :: PERVASIVE IA
  35. 35. ASIS&T IA SUMMIT 2010 INFORMATION ARCHITECTURE RESMINI & ROSATI :: PERVASIVE IA
  36. 36. ASIS&T IA SUMMIT 2010 CYBERSPACE “cyberspace is not a place you go to but rather a layer tightly integrated into the world around us”     RESMINI & ROSATI :: PERVASIVE IA (INSTITUTE FOR THE FUTURE)
  37. 37. ASIS&T IA SUMMIT 2010 UBIQUITOUS ECOLOGIES products become services or platforms parts of ubiquitous ecologies what does this mean?     RESMINI & ROSATI :: PERVASIVE IA
  38. 38. ASIS&T IA SUMMIT 2010 RESMINI & ROSATI :: PERVASIVE IA (UBIQUITOUS SUPERMARKET ECOLOGY)
  39. 39. ASIS&T IA SUMMIT 2010 ARTIFACT TO PROCESS we have to move from the design of artifacts to the design of processes     RESMINI & ROSATI :: PERVASIVE IA
  40. 40. ASIS&T IA SUMMIT 2010 THIS IS A PROCESS ??? ... user experience @#%! whew! process touch points or obstacles?     RESMINI & ROSATI :: PERVASIVE IA
  41. 41. ASIS&T IA SUMMIT 2010 PRODUCT TO EXPERIENCE we have to move from the design of products to the design of experiences     RESMINI & ROSATI :: PERVASIVE IA
  42. 42. ASIS&T IA SUMMIT 2010 INTERFACE BECOMES EXPERIENCE we do not design interfaces we do not design single interactions we design cross-media experiences     RESMINI & ROSATI :: PERVASIVE IA
  43. 43. ASIS&T IA SUMMIT 2010 HEURISTICS place-making reduction consistency correlation resilience     RESMINI & ROSATI :: PERVASIVE IA
  44. 44. ASIS&T IA SUMMIT 2010 GROUNDING place-making reduction consistency correlation resilience     RESMINI & ROSATI :: PERVASIVE IA
  45. 45. ASIS&T IA SUMMIT 2010 REFINING place-making reduction consistency correlation resilience     RESMINI & ROSATI :: PERVASIVE IA
  46. 46. ASIS&T IA SUMMIT 2010 PLACE-MAKING the capability to help users reduce disorientation and increase legibility and way­finding in digital, physical, and hybrid environments     RESMINI & ROSATI :: PERVASIVE IA
  47. 47. ASIS&T IA SUMMIT 2010 PLACE-MAKING     RESMINI & ROSATI :: PERVASIVE IA (GUSTAVE DORE, LE PETIT POUCET)
  48. 48. ASIS&T IA SUMMIT 2010 PLACE-MAKING     RESMINI & ROSATI :: PERVASIVE IA
  49. 49. ASIS&T IA SUMMIT 2010 RESMINI & ROSATI :: PERVASIVE IA
  50. 50. ASIS&T IA SUMMIT 2010 RESMINI & ROSATI :: PERVASIVE IA
  51. 51. ASIS&T IA SUMMIT 2010 RESMINI & ROSATI :: PERVASIVE IA
  52. 52. ASIS&T IA SUMMIT 2010 PLACE-MAKING     RESMINI & ROSATI :: PERVASIVE IA
  53. 53. ASIS&T IA SUMMIT 2010 CONSISTENCY the capability to provide and sustain internal and external, in-context, on-task coherence     RESMINI & ROSATI :: PERVASIVE IA
  54. 54. ASIS&T IA SUMMIT 2010 CONSISTENCY two dogs, a seal, an elephant a donkey, a rabbit, a sheep, a skunk two small seals, a penguin, a platypus     RESMINI & ROSATI :: PERVASIVE IA
  55. 55. ASIS&T IA SUMMIT 2010 CONSISTENCY     RESMINI & ROSATI :: PERVASIVE IA
  56. 56. ASIS&T IA SUMMIT 2010 CONSISTENCY RESMINI & ROSATI :: PERVASIVE IA
  57. 57. ASIS&T IA SUMMIT 2010 RESILIENCE the capability of a human­information interaction model to shape and adapt itself to specific users, needs, targets, and seeking strategies     RESMINI & ROSATI :: PERVASIVE IA
  58. 58. ASIS&T IA SUMMIT 2010 RESILIENCE     RESMINI & ROSATI :: PERVASIVE IA
  59. 59. ASIS&T IA SUMMIT 2010 REDUCTION the capability to reduce the cognitive load and frustration associated with choosing from an ever growing set of information sources, services, and goods     RESMINI & ROSATI :: PERVASIVE IA
  60. 60. ASIS&T IA SUMMIT 2010 REDUCTION     RESMINI & ROSATI :: PERVASIVE IA
  61. 61. ASIS&T IA SUMMIT 2010 CORRELATION the capability to suggest relevant connections between pieces of information, services, users, and goods to help users achieve explicit goals or stimulate latent needs     RESMINI & ROSATI :: PERVASIVE IA
  62. 62. ASIS&T IA SUMMIT 2010 CORRELATION     RESMINI & ROSATI :: PERVASIVE IA
  63. 63. 1 ASIS&T IA SUMMIT 2010 as information moves to physical spaces IA is used to design the entire range of shared informational spaces, places, services, and processes     RESMINI & ROSATI :: PERVASIVE IA
  64. 64. 2 ASIS&T IA SUMMIT 2010 no artifact stands isolated. all artifacts are connected and related and have to be designed as part of one seamless user experience process     RESMINI & ROSATI :: PERVASIVE IA
  65. 65. ASIS&T IA SUMMIT 2010 A CASE STUDY     RESMINI & ROSATI :: PERVASIVE IA (REDESIGN OF THE IA FOR THE OO. RR. SALERNO HOSPITAL, G. LANGONE)
  66. 66. ASIS&T IA SUMMIT 2010 THIS IS A PROCESS ??? ... user experience @#%! whew! process touch points or obstacles?     RESMINI & ROSATI :: PERVASIVE IA
  67. 67. ASIS&T IA SUMMIT 2010 GETTING PERVASIVE     RESMINI & ROSATI :: PERVASIVE IA (SWIMLANE MODEL FOR PERVASIVE IA)
  68. 68. ASIS&T IA SUMMIT 2010 A CASE STUDY RESMINI & ROSATI :: PERVASIVE IA (OO. RR. SALERNO, G. LANGONE)
  69. 69. ASIS&T IA SUMMIT 2010 A CASE STUDY RESMINI & ROSATI :: PERVASIVE IA (OO. RR. SALERNO, G. LANGONE)
  70. 70. ASIS&T IA SUMMIT 2010 A CASE STUDY RESMINI & ROSATI :: PERVASIVE IA (OO. RR. SALERNO, G. LANGONE)
  71. 71. ASIS&T IA SUMMIT 2010 A CASE STUDY     RESMINI & ROSATI :: PERVASIVE IA (OO. RR. SALERNO, G. LANGONE)
  72. 72. ASIS&T IA SUMMIT 2010 A CASE STUDY RESMINI & ROSATI :: PERVASIVE IA (OO. RR. SALERNO, G. LANGONE)
  73. 73. ASIS&T IA SUMMIT 2010 Thank you Luca Rosati @lucarosati <lucarosati@gmail.com> Andrea Resmini @resmini <ar@fatdux.com> Pervasive IA Book http://pervasiveia.com/     RESMINI & ROSATI :: PERVASIVE IA
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