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Women entre


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  • 1. WELCOME
  • 2. Women Entrepreneurship By R.Lakshmi Ramya (T21081) B.L.Sowjanya (T21063) Priyanka Pathro (T21073)
  • 3. Entrepreneurship Management We need to understand…  Whether women can contribute significantly towards the national economy  Do they have equal potential?  If so, why are there fewer women entrepreneurs today?  What are their difficulties?  How can we address them?
  • 4. Introduction Women –goal oriented, flexible, tolerant, creative, realistic, e nthusiastic and energetic. Manage their houses. Multi-tasking Type of business they start.
  • 5. Women Entrepreneurship in India Earlier there were 3 Ks • Kitchen • Kids • Knitting Then came 3 Ps • Powder • Pappad • Pickles At present there are 4 Es • Electricity • Electronics • Energy • Engineering
  • 6. Women Entrepreneurship in India States No of Units Registered No. of Women Entrepreneurs Percentage Tamil Nadu 9618 2930 30.36 Uttar Pradesh 7980 3180 39.84 Kerala 5487 2135 38.91 Punjab 4791 1618 33.77 Maharastra 4339 1394 32.12 Gujrat 3872 1538 39.72 Karnatka 3822 1026 26.84 Madhya Pradesh 2967 842 28.38 Other States & UTS 14576 4185 28.71 Total 57,452 18,848 32.82
  • 7. Women Work Participation Country Percentage India (2000-2010) 38.6 USA 52 UK 43 Indonesia 40 Sri Lanka 35 Brazil 35
  • 8. Why do Women Take-up Employment?  Push Factors • Death of bread winner • Sudden fall in family income • Permanent inadequacy in income of the family  Pull Factors • To utilize their free time or education • Women’s desire to evaluate their talent • Need and perception of Women’s Liberation, Equity etc. • To gain recognition, importance and social status. • To get economic independence
  • 9. Entrepreneurship Management Barriers to Women Entrepreneurship Level Barriers Individual Household/Fa mily Business Community/ Government Financial Women look for security Men decide about expenses Less income= less property= no security= no loan In some countries, signature of husband required for loan Economical Women get less education Women lack support for household work Lack of management know-how Women discriminated in terms of access to economic resources Socio-Cultural Independent thinking is not allowed to women Violence against women by husband Limited mobility – problems with the marketing, transportation & selling of goods In male dominated industries, women entrepreneurs are not accepted
  • 10. Key differences between male and female entrepreneurs Achievement motivation Basic departure points Funding sources Professional experience Personality traits
  • 11. Cont… Strength of the business Ego and its implication of business Scalability and wealth creation Tendency towards risk and profits
  • 12. Facilitating entrepreneurship for women • Facilitating finance • Facilitating education and training • Instruments to support regional networks these are facilitated to understand the market dynamics, business culture and finance, management of human resources, policy and trade network
  • 13. Entrepreneurship Management  Educate/train the women entrepreneurs  Help then in setting up of home based businesses  Make easy finance available  Develop special schemes for women entrepreneurs  Achieve self reliance and place women entrepreneurs at par with their male counterparts  Develop gender sensitivity  Examine the processes of gender inequality  Acquire skills of identification of potential women entrepreneurs How can the problem be overcome?
  • 14. Ekta Kapoor  Most dynamic young achiever in the  Country  Creative Director of Balaji Telefilms  Queen of Indian Television industry-’Saas  Bahu Serials’  Hands on manager  Best Entrepreneur in 2001  Inexperience was her biggest challenge
  • 15. Shahnaz Husain  Shehnaz Hussain Herbals- one of the largest herbal manufacturer in the world  SH Group, based in New Delhi orth $100mn  Employed around 4200 people, in 650 salons, spread across 104 countries  Belongs to a royal muslim family, married at the age of 15  Never advertised, relied on word of mouth publicity  First Indian women whose goods were retailed in foreign markets